In Episode 2, Jimmy is joined by Will Kingston - Director & Head of Financial Services at CLEAR USA (M&C Saatchi). Will draws on his experience in the Fintech and brand space, having set up a neobank in Thailand followed by experience in the UK and the US. They discuss the role of CX in fintech, managing the transition from offering one product to an ecosystem of products, followed by what this means for the US:
- An international view on 'first principles thinking' in Neobanks (Thailand v.s. UK v.s. Aus)
- How do you mature your CX as a product develops into an ecosystem?
- Big Tech assessing risk as a proxy for credit in Asia
- Big Tech unbundling in the US - the regulatory impact under Biden
- The Fintech Wheel of Fortune lands on "Brand Purpose"
Check out some more reading on the above topics: Basiq Insights
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