Fiona Bae discusses with Ivan six things which should be better known.

Fiona Bae is the author of a book Make Break Remix: The Rise of K-style by Thames & Hudson, which was featured in the Financial Times, Guardian, Monocle Radio, Wallpaper magazine, British Vogue, and Le Figaro among others. Fiona was born and raised in Korea and is proud of her heritage and passionate about promoting her country and culture. Following graduation from Seoul’s Yonsei University, she has lived around the world, including stints at the UN in New York and four years in Hong Kong, and now resides in London. Fiona has her own consultancy that looks to bridge Korean culture and the rest of the world by supporting multinational companies and brands to enter Korea and promoting Korean artists, designers and architects internationally. She handles communications for Frieze Seoul, represented the Korean Pavilion at the Venice Biennale and worked with museum M+ in Hong Kong. She is now also helping Thames & Hudson to discover more book ideas related to Korea. When not evangelising about Korea, she spends her time with her husband George, a twelfth-generation gin distiller, and her son Jun. Fiona and George are developing a Korean gin together.

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