Despite the excitement over the possibilities generative AI provides, it was easy to predict that doubters would insist it's just a fad -- the same naysaying we heard about email, the web, social media, podcasting, live streaming, and a host of other digital technologies. In this case, the reports conflict with other research showing rapid adoption, even if we're not anywhere close to widespread consumer use of gen AI tools, which nobody expects after only 18 months since ChatGPT 3.5 was unveiled. In this short midweek episode,  Neville and Shel compare the reports and look at the potential for communicators to fall behind with yet another important technology.
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