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FIR B2B #151: How Akamai Rebuilt its Massive Corporate Website and Drove Engagement
Annalisa Church recently led a massive overhaul of the Akamai website, which boasts with more than 1,200 pages in English covering 18 different products. The result has been a spike in customer engagement, with one million monthly visitors, almost two-thirds of whom become customers. Learn her secrets.
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The post FIR B2B #151: How Akamai Rebuilt its Massive Corporate Website and Drove Engagement appeared first on FIR Podcast Network.
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Annalisa Church recently led a massive overhaul of the Akamai website, which boasts with more than 1,200 pages in English covering 18 different products. The result has been a spike in customer engagement, with one million monthly visitors, almost two-thirds of whom become customers. Learn her secrets.
Continue Reading →
The post FIR B2B #151: How Akamai Rebuilt its Massive Corporate Website and Drove Engagement appeared first on FIR Podcast Network.
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