EPISODE 5 — KEGAN WARD | OZARK KAYAK
So you think you want to start a kayak shop (or any outdoor retail business)…?
Today’s episode of Fishing For a Living features Kegan Ward, the owner of Ozark Kayak, one of Northwest Arkansas’ most trusted paddle shops and outdoor outfitters—and a guy who knows these waters like the back of his hand.
Kegan grew up right here in the Ozarks. And only a stone's throw away from his current shop's location.He’s paddled it, fished it, hunted it, explored it, and built a business around helping other people experience it too.In this episode we cover:
– How Kegan started kayaking and eventually, kayak fishing
– How Ozark Kayak started
– Why Northwest Arkansas is an outdoor paradise
– His deep knowledge of the Ozark fishing opportunities
– What it’s really like to run a kayak shop
– Fishing, paddling, whitewater, community, conservation
– How to take risks, start small, and build something meaningful
– Why serving a community beats chasing “scale”
– What he’s learned about life, people, and passion while running a gear shop
– The local culture: changing ecosystem, transplants, paddlers, anglers, and outdoor families
– The unseen challenges & rewards of building a business in the outdoor spaceKegan is one of the kindest, most grounded guys in Northwest Arkansas
—someone who will drop everything to help another outdoorsman (including the time he offered me a kayak when my boat trailer was down).
If you love fishing, paddling, entrepreneurship, or the Ozarks…this episode will feel like home.
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📍 https://www.instagram.com/ozarkkayak/
🌐 https://ozarkkayak.com/
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