If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc

In this podcast episode, Sara shares her journey as a gym owner and the challenges faced in the fitness industry. She emphasizes that passion for health and fitness is not enough; one must also develop marketing and sales skills to succeed. The conversation covers the evolution of fitness trends, the importance of community, and the resilience required to navigate legal battles. Sara also discusses integrating recovery into fitness businesses and the significance of personal connection with members.

00:00Introduction to Passion and Business in Fitness

04:09The Journey of Gym Ownership

11:16CrossFit vs. Other Fitness Trends

17:51The Importance of Business Skills in Fitness

21:02Navigating Challenges in the Fitness Industry

22:10The Importance of Being the Face of Your Business

24:16The Hardships of Building a Business

25:50Facing Legal Challenges in Business

31:56The Fight for Fairness and Community

37:25The Shift Towards Recovery and Wellness

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If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc

Jayme Richardson discusses effective lead generation strategies for fitness studios, ranking various methods from least to most effective. He emphasizes the importance of low-effort, high-reward tactics, such as email and text marketing, while critiquing less effective methods like cold DMs and traditional advertising. The conversation also highlights the significance of content creation and referrals in nurturing leads and driving conversions, ultimately advocating for mastering meta ads with direct offers as a key skill for success.

00:00Lead Generation Overview

02:50Evaluating Lead Generation Strategies

06:11The Power of Content and Referrals

09:01Effective Communication Techniques

11:57The Role of Advertising in Lead Generation

14:19Community Engagement and Events

17:41Meta Ads and Direct Offers

26:34Final Thoughts on Lead Generation

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If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc

In this conversation, Jayme Richardson interviews Perry, the ex-head of brand for Paris Hilton and Tinder, and founder of the Pilates Gang. They discuss Perrie's journey from digital marketing to the fitness industry, emphasizing the importance of branding, community building, and overcoming fear in the Pilates space. They also explore the impact of ClassPass on studio owners and the need for authentic connections within the fitness community. The conversation highlights actionable strategies for Pilates studio owners to enhance their branding and foster a sense of community among members.

00:00Introduction to Perry's Journey

02:39The Importance of Branding in Pilates

05:57Navigating the Digital Marketing Landscape

08:59Building Community in Pilates Studios

11:48Overcoming Fear and Embracing Rejection

15:00The Role of ClassPass in the Pilates Industry

17:57Creating Authentic Connections

20:43The Future of Pilates Gang

24:00Final Thoughts and

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If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc

In this episode, Jayme Richardson interviews Jake and Jayde, successful online fitness business owners who transitioned from in-person training to a thriving online model. They discuss their journey, including the challenges they faced, the importance of mentorship, and how they scaled their business to multi-seven figures. The conversation highlights key insights on pricing, community building, and the significance of tracking business metrics. They also share their plans for a new venture aimed at empowering women in the fitness industry.

Chapters

00:00 From Gym to Online Business: The Journey Begins

10:00 Navigating Network Marketing: Lessons Learned

19:45 The Transition to Online Fitness: Finding Their Niche

29:50 Scaling Success: The Role of Mentorship

39:46 Traveling and Building a Business: Balancing Act

27:05 Navigating Challenges and Seeking Guidance

29:50 The Importance of Mentorship in Business

34:57 Sales Evolution and Building Confidence

41:15 Scaling Success and Future Ventures

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If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc

Listen Here Spotify: https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple: https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ Please subscribe

Grab the document below and start using this system in your business today.

https://docs.google.com/document/d/1Txnb_3ZgKtZKdsSXV27PNGwWMudPtKmEusERNizIHrM/edit?tab=t.0

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc

Listen Here Spotify: https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R

Apple:

https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485

Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q

Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/

Please subscribe

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc

Listen Here
Spotify: https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R

Apple: https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485

Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q

Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/

Please subscribe

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc

Listen Here
Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485

Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q

Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc

Jayme & Mitch sit down with Allana the CEO of Muse Pilates to discuss in detail how to convert trials into members.

Listen Here
Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485

Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q

Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/

Please subscribe

If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc

Andrew is the founder of Vision Personal Training, In this episode we cover the journey from studio 1 to 50 and the lessons learned along the way.

Listen Here
Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485

Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q

Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/

Please subscribe