Summary:
In this episode of the Five Minute Masterclass, we dive into the concept of gig swaps and how they can be a powerful tool for DJs and artists looking to secure consistent bookings. Whether you're aiming to play locally, nationally, or internationally, gig swaps can help you build momentum, create demand, and elevate your profile as an artist.
Key Takeaways:
1. The Challenge of Getting Booked:
Promoters are more likely to book artists who seem in demand and have regular bookings.
It's difficult to secure gigs if you don't already have bookings on your calendar.
2. What is a Gig Swap?
A gig swap is an arrangement where you exchange performances with another DJ or artist in a different location.
You host them at your event, and they host you at theirs, creating a mutually beneficial situation without any financial exchange.
3. How Gig Swaps Work:
Start by running or partnering with a local event where you can book artists.
Reach out to other up-and-coming DJs or promoters in different cities to arrange gig swaps.
Both parties cover their own costs, gaining international gigs and valuable social content.
4. The Value of Gig Swaps:
Even without direct payment, gig swaps offer immense value by building your profile and social presence.
Posting about international gigs on social media can significantly enhance your perceived demand and outreach.