In order to sell your book, you need an audience. Many authors that I talk to feel like if they just had more followers on social media, that would be the answer to all of their problems. But it's actually deeper than that. In today's episode, we talk about five things that are holding authors back from growing an audience and how to fix it. 

• Not having clear goals in mind 
• Not having the right mindset 
• Thinking Instagram is about promotion 
• Not focusing on engagement 
• Not having a strategy