Click Here to ask your book writing and publishing questions!

Wanting life to be wonderful and wanting to be wonderful aren’t the same thing, and that gap is where today’s conversation lives.

Israeli journalist and author Lihi Lapid joins me to talk about motherhood’s messy truths, the pressure to be “more” than "good enough," and the writing choices that make a story feel honest. From bestselling novels to a children’s book that calms homes during chaotic times, Lihi's path as an author reframes what success and impact really mean.

We unpack her new book’s dual narrative: a “princess” self alongside the unfiltered woman doing dishes once the spotlight fades. It’s a sharp mirror of how we perform on the outside while wrestling with doubt inside. 

This episode serves as an important reminder that grace and grit can coexist, and that being real might be the easiest, hardest, and most wonderful act of all.

🗞️ The Damn Good "Can't Stop Writing" Formula

Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 

👉 https://www.publishaprofitablebook.com/chapterone

✍️ You've Been Thinking About This Book Forever. So let's start writing (for real this time).
 
No incense, inspirational playlists, or fancy mantras. Just a clear, doable plan to get your nonfiction or memoir draft written in 33 days. 

👉 https://www.publishaprofitablebook/writethebook

Your readers are waiting! Let's get your book published!

PublishAProfitableBook.com/Publish (use code AUTHOR25 for 25% off!)

Support the show

******

Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.

Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube

Let's Connect!
Instagram
Website

Email the show: elizabeth [at] elizabethlyons [dot] com

The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.

To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

Click Here to ask your book writing and publishing questions!

Today I'm sharing 5 quick wins that make self-publishing feel simple, not scary, and show how small moves can build sustainable momentum. By the end of these 5 steps, you will have:

• locked in a clear (and easy to pronounce over and over again) working title
• chosen a credible publishing company name
• and understanding of ISBNs and taken the first step toward purchasing yours
• selected a trim size that best fits your word count
• gathered cover inspiration that guides your final design
• drafted dedication and acknowledgments pages 

Want all this in writing, step by step? Just go to publishaprofitablebook.com/jumpstart to get the 5 quick wins delivered directly to your inbox, one day at a time

🗞️ The Damn Good "Can't Stop Writing" Formula

Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 

👉 https://www.publishaprofitablebook.com/chapterone

✍️ You've Been Thinking About This Book Forever. So let's start writing (for real this time).
 
No incense, inspirational playlists, or fancy mantras. Just a clear, doable plan to get your nonfiction or memoir draft written in 33 days. 

👉 https://www.publishaprofitablebook/writethebook

Your readers are waiting! Let's get your book published!

PublishAProfitableBook.com/Publish (use code AUTHOR25 for 25% off!)

Support the show

******

Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.

Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube

Let's Connect!
Instagram
Website

Email the show: elizabeth [at] elizabethlyons [dot] com

The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.

To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

Click Here to ask your book writing and publishing questions!

Ever felt like everyone else has the secret playbook for publishing while you’re just winging it? Same.

In this episode, I spill everything I'd tell you as the author of six books (and having published 50+ for others) if I wasn't afraid you'd unfollow or outright block me. 

I'll get real about the financial side of authorship—the thin margins, the myth of “making it” with one viral post, and the practical ways nonfiction authors can pair their books with courses, workshops, or speaking to create lasting impact.

And because no creative path is linear, I also dive into the human stuff: editors who disagree, 3 a.m. regrets, friends who vanish at launch. The fix for all of it? A simple but powerful rule: adopt a no-panic zone mindset.

***

🗞️ The Damn Good "Can't Stop Writing" Formula

Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 

👉 https://www.publishaprofitablebook.com/chapterone

✍️ You've Been Thinking About This Book Forever. So let's start writing (for real this time).
 
No incense, inspirational playlists, or fancy mantras. Just a clear, doable plan to get your nonfiction or memoir draft written in 33 days. 

👉 https://www.publishaprofitablebook/writethebook

Your readers are waiting! Let's get your book published!

PublishAProfitableBook.com/Publish (use code AUTHOR25 for 25% off!)

Support the show

******

Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.

Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube

Let's Connect!
Instagram
Website

Email the show: elizabeth [at] elizabethlyons [dot] com

The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.

To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

Click Here to ask your book writing and publishing questions!

A single question on a cold Hudson Valley walk: What if there’s a body in that hunter’s tent? sparked the debut thriller The Gallagher Place by Julie Doar. 

In this episode, we chat about how she wrote the first draft by instinct, then shifted gears into precision: charting dates, timelines, and cause-and-effect until every twist landed in a way that made sense. 

When the manuscript worked its way to 100K+ words, cutting became an act of getting clarity on what stays, what goes, and how much weight the opening chapter really has to carry.

As it turns out, her years working at Starbucks trained the same muscles that make a thriller work: anticipating and executing under pressure. We talk about turning that fast-twitch instinct into a writing rhythm, plus the art of finishing one idea before chasing the next.

We also chat about how querying parallels sales strategy: staggering submissions, treating rejections as market data, and refining pages until they convert. The mindset shift from “why not me?” to “what did I learn?” keeps momentum alive until the right agent says yes.

🗞️ The Damn Good "Can't Stop Writing" Formula

Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 

👉 https://www.publishaprofitablebook.com/chapterone

✍️ You've Been Thinking About This Book Forever. So let's start writing (for real this time).
 
No incense, inspirational playlists, or fancy mantras. Just a clear, doable plan to get your nonfiction or memoir draft written in 33 days. 

👉 https://www.publishaprofitablebook/writethebook

Your readers are waiting! Let's get your book published!

PublishAProfitableBook.com/Publish (use code AUTHOR25 for 25% off!)

Support the show

******

Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.

Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube

Let's Connect!
Instagram
Website

Email the show: elizabeth [at] elizabethlyons [dot] com

The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.

To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

Click Here to ask your book writing and publishing questions!

What happens when a traditionally published debut novel suddenly appears on Kindle Unlimited while still showing wide? That unexpected twist opens into a bigger conversation about publishing decisions (and what’s actually within an author’s control).

In this episode, Turner Gable Kahn, author of The Dirty Version (Harper Perennial), shares how she honored her grandmothers with a pen name, threaded #MeToo-era questions into a contemporary romance, and wrestled with multiple endings before landing on the one that aligned with her feminist lens.

We also dig into her writing process. And, the publishing side. A sharp agent and editor helped shape her manuscript, but much to many authors' chagrin, even with a major publishing house, you’re still the one creating assets, posting, and doing the lion's share of marketing.  

If you’re weighing traditional vs. indie, fighting the mid-book slump, or simply trying to finish without losing your mind, this conversation offers both clarity and solidarity.

🗞️ The Damn Good "Can't Stop Writing" Formula

Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 

👉 https://www.publishaprofitablebook.com/chapterone

✍️ You've Been Thinking About This Book Forever. So let's start writing (for real this time).
 
No incense, inspirational playlists, or fancy mantras. Just a clear, doable plan to get your nonfiction or memoir draft written in 33 days. 

👉 https://www.publishaprofitablebook/writethebook

WANT TO SELL MORE BOOKS (WITHOUT THE SELF-PROMO CRINGE)?

Grab my 25+ done-for-you email templates, book launch graphics, and book promo tools designed to help nonfiction, memoir, and fiction authors build buzz and drive sales, without feeling pushy. 

🎉 CLICK HERE to access to the templates

Your readers are waiting! Let's get your book published!

PublishAProfitableBook.com/Publish (use code AUTHOR25 for 25% off!)

Support the show

******

Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.

Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube

Let's Connect!
Instagram
Website

Email the show: elizabeth [at] elizabethlyons [dot] com

The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.

To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

Click Here to ask your book writing and publishing questions!

Maid meets Under the Tuscan Sun!

Betsy Cornwell built her career writing young adult fantasy, but her newest book tells an entirely different story. In this episode, Betsy opens up about her memoir, Ring of Salt, which chronicles her escape from an abusive marriage and her creation of a sanctuary for single-parent artists.

At the center is the Old Knitting Factory in western Ireland, a historic building she transformed into a childcare-inclusive residency. What began as a crowdfunded dream became both a physical refuge and a symbol of resilience, reshaping her creative life.

Betsy also shares wisdom about the writing process itself. Teaching creative writing at the University of Galway, she knows firsthand how perfectionism derails authors and offers that waiting to write or release a book until it’s guaranteed “good” is like refusing to give birth unless you know the baby will be perfect.

This is an episode for anyone wrestling with the voice that says “not good enough.” Ring of Salt releases September 30th.

🗞️ The Damn Good "Can't Stop Writing" Formula

Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 

👉 https://www.publishaprofitablebook.com/chapterone

✍️ You've Been Thinking About This Book Forever. So let's start writing (for real this time).
 
No incense, inspirational playlists, or fancy mantras. Just a clear, doable plan to get your nonfiction or memoir draft written in 33 days. 

👉 https://www.publishaprofitablebook/writethebook

WANT TO SELL MORE BOOKS (WITHOUT THE SELF-PROMO CRINGE)?

Grab my 25+ done-for-you email templates, book launch graphics, and book promo tools designed to help nonfiction, memoir, and fiction authors build buzz and drive sales, without feeling pushy. 

🎉 CLICK HERE to access to the templates

Your readers are waiting! Let's get your book published!

PublishAProfitableBook.com/Publish (use code AUTHOR25 for 25% off!)

Support the show

******

Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.

Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube

Let's Connect!
Instagram
Website

Email the show: elizabeth [at] elizabethlyons [dot] com

The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.

To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

Click Here to ask your book writing and publishing questions!

Most authors have as big a stack (if not bigger) of abandoned drafts as they do books that actually make it into the world. Jane Hamilton—bestselling author of The Book of Ruth and A Map of the World and two-time Oprah Book Club pick—is refreshingly open about that reality.

Her newest novel, The Phoebe Variations, took nearly a decade to finish. Not because she was “blocked,” but because finding the center of a story often means writing and tossing out entire versions until one finally lands. “I wrote probably seven distinct novels before I got to what it is now,” she told me.

She talks about putting “Spanx” on her drafts while acknowledging the boxes of pages she’ll likely never read again. As I always say, those pages weren’t wasted; they were the stepping stones to the book she ultimately wrote. “I just have to make it the best failure I can,” she says, “and in doing so I get to the next place.”

For writers who may also feel stuck (*raises own hand), her perspective is freeing. Writing isn’t mechanical. It’s unpredictable and sometimes maddening. But it's always a process of discovery.

Whether you’ve read Jane’s work for years or are just meeting her now, this conversation is a candid look at the messy road to great storytelling.

🗞️ The Damn Good "Can't Stop Writing" Formula

Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 

👉 https://www.publishaprofitablebook.com/chapterone

✍️ You've Been Thinking About This Book Forever. So let's start writing (for real this time).
 
No incense, inspirational playlists, or fancy mantras. Just a clear, doable plan to get your nonfiction or memoir draft written in 33 days. 

👉 https://www.publishaprofitablebook/writethebook

WANT TO SELL MORE BOOKS (WITHOUT THE SELF-PROMO CRINGE)?

Grab my 25+ done-for-you email templates, book launch graphics, and book promo tools designed to help nonfiction, memoir, and fiction authors build buzz and drive sales, without feeling pushy. 

🎉 CLICK HERE to access to the templates

Your readers are waiting! Let's get your book published!

PublishAProfitableBook.com/Publish (use code AUTHOR25 for 25% off!)

Support the show

******

Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.

Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube

Let's Connect!
Instagram
Website

Email the show: elizabeth [at] elizabethlyons [dot] com

The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.

To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

Click Here to ask your book writing and publishing questions!

Copyright. Piracy. LibGen. AI scraping. If just reading that list makes you want to hide under your desk with a bottle of...something...you’re not alone. Indie authors are being forced to navigate a landscape that feels murkier by the day, and most of us didn’t exactly sign up to become copyright attorneys.

Unfortunately, the “poor man’s copyright” trick (mailing yourself a sealed copy of your manuscript) I used to suggest won’t do a thing to protect you in 2025. What does matter? Understanding when and how to formally register your copyright, what that three-month filing window really means, and how to handle it when you discover your book has been pirated.

In this episode, I break down:

• Whether copyright registration is worth the time and money for indie authors
• What to do (and what not to do) if your book shows up on LibGen or other shady sites
• The difference between healthy protection and exhausting paranoia

I’ll show you how to balance protecting your work with staying focused on what really matters—building genuine connections with readers who do want to support you.

Want to go deeper? Check out Jenn Hansen-dePaula’s conversation with attorney Olivia Maynes for a legal perspective here: https://jenndepaula.com/podcast/90

🗞️ The Damn Good "Can't Stop Writing" Formula

Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 

👉 https://www.publishaprofitablebook.com/chapterone

✍️ You've Been Thinking About This Book Forever. So let's start writing (for real this time).
 
No incense, inspirational playlists, or fancy mantras. Just a clear, doable plan to get your nonfiction or memoir draft written in 33 days. 

👉 https://www.publishaprofitablebook/writethebook

Your readers are waiting! Let's get your book published!

PublishAProfitableBook.com/Publish (use code AUTHOR25 for 25% off!)

Support the show

******

Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.

Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube

Let's Connect!
Instagram
Website

Email the show: elizabeth [at] elizabethlyons [dot] com

The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.

To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

Click Here to ask your book writing and publishing questions!

There are more than 42 million books on Amazon right now. So how in the world do you help your book stand out? One word: keywords.

Think of keywords as Amazon’s GPS. They tell the algorithm exactly where your book belongs and who should see it. However, Amazon only gives you seven keyword boxes to work with. Seven! Which means every slot has to pull its weight.

In this episode, I walk you through how to make those keywords work harder for you. We cover:

• Why those “optional” keyword boxes are actually non-negotiable if you want readers to find you.
• The difference between broad, hopelessly crowded terms (like romance or personal growth) and the kind of long-tail keywords that actually connect you to the right readers.
• Simple (and sometimes free) ways to research what your audience is really typing into Amazon.
• Paid (but not ghastly expensive) tools that can save you time if you want to dig deeper.
• How to maximize all 50 characters in each slot.
• The big no-nos: other authors’ names, book titles, quotation marks (all off-limits).

🗞️ The Damn Good "Can't Stop Writing" Formula

Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 

👉 https://www.publishaprofitablebook.com/chapterone

✍️ You've Been Thinking About This Book Forever. So let's start writing (for real this time).
 
No incense, inspirational playlists, or fancy mantras. Just a clear, doable plan to get your nonfiction or memoir draft written in 33 days. 

👉 https://www.publishaprofitablebook/writethebook

Your readers are waiting! Let's get your book published!

PublishAProfitableBook.com/Publish (use code AUTHOR25 for 25% off!)

Support the show

******

Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.

Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube

Let's Connect!
Instagram
Website

Email the show: elizabeth [at] elizabethlyons [dot] com

The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.

To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth

Click Here to ask your book writing and publishing questions!

Amazon ads don’t have to be complicated (or eat up your entire marketing budget) to actually sell books. In this episode, I’m sharing my approach to making Amazon ads simple(r) without endless spreadsheets, confusing dashboards, or the kind of budget that makes you wonder if you should’ve stuck with free bookmarks.

Common Questions Tackled:

• Do I really need to spend $50–$100 a day like people recommend for Meta ads? Or can I start with $2–$3 and still see results?
• How do I actually know if my ads are working?
• Everyone says to use 300+ keywords. Do I actually need that many? (No, you don't.)
• Should I even bother with ads if my book listing isn’t fully optimized yet? 
• How often am I supposed to tweak campaigns?
• What’s more important: impressions and clicks, or actual conversions (aka sales)?
• Can I determine the exact words people are typing into Amazon when they find my book?

If you’ve been curious about trying Amazon ads but feel completely overwhelmed by the process, head to publishaprofitablebook.com/amazonads and see how simple this process can actually be.

🗞️ The Damn Good "Can't Stop Writing" Formula

Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 

👉 https://www.publishaprofitablebook.com/chapterone

✍️ You've Been Thinking About This Book Forever. So let's start writing (for real this time).
 
No incense, inspirational playlists, or fancy mantras. Just a clear, doable plan to get your nonfiction or memoir draft written in 33 days. 

👉 https://www.publishaprofitablebook/writethebook

Your readers are waiting! Let's get your book published!

PublishAProfitableBook.com/Publish (use code AUTHOR25 for 25% off!)

Support the show

******

Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.

Available wherever podcasts are available:
Apple Podcasts
Spotify
YouTube

Let's Connect!
Instagram
Website

Email the show: elizabeth [at] elizabethlyons [dot] com

The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.

To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth