The Five Obsessions of Elite Organizations with Michael Erath

In this episode of the Daily Mastermind, host George Wright III interviews Michael Erath, founder of Next Level Growth and author of 'Rise' and 'Five Obsessions of Elite Organizations'. Michael shares his journey of building a $45 million empire, losing it all, and then rebuilding from scratch. The discussion delves into his coaching methods for CEOs on scaling with clarity, the importance of having systems in place, and the five key obsessions that drive elite organizations: great people, inspiring purpose, optimized playbooks, a culture of performance, and growing profits and cash flow. Michael also emphasizes the need for radical honesty and effective coaching within organizations and shares strategies for hiring A players. The episode underscores the significance of mindset and intentionality in achieving business excellence.

00:53 Michael Erath's Background and Early Career

02:52 Challenges and Setbacks in Business

04:03 Rebuilding and Developing Systems

08:41 Core Values and Leadership

15:42 The Five Obsessions of Elite Organizations

22:32 The Importance of Playbooks in Sales Teams

29:01 The Role of Profit and Cash Flow

36:21 Finding the Right People for the Job

39:54 Final Thoughts and Advice for Entrepreneurs

You have GREATNESS inside you. I BELIEVE in You. Let’s Make Today the Day You Unleash Your Potential!

George Wright III

CEO, The Daily Mastermind | Evolution X

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About Michael Erath

Michael Erath is a seasoned entrepreneur who transformed his family's $8M business into a $45M global enterprise. After facing significant setbacks, including the Great Recession and internal fraud, he rebuilt his career by founding Next Level Growth. Michael is also the author of best-selling books like RISE: The Reincarnation of an Entrepreneur and The Five Obsessions of Elite Organizations.

Resources:

• Website: nextlevelgrowth.com
• Book: Five Obsessions of Elite Organizations
• LinkedIn: Michael Erath
• YouTube Interview: Key Habits of Successful Organizations