Step into the world of franchise marketing with an engaging conversation between Madeleine Zook and Scott Abbott, the CEO of Five Star Franchising. Five Star Franchising is a holding company of various franchised brands. Five Star Franchising provides franchisors and franchisees with the resources necessary to exponentially expand their businesses. Abbott passionately discusses the transformation of the home services industry and how his platform is elevating customer experiences through a five-star promise. With a commitment to purpose and a cohesive team, he envisions a billion-dollar enterprise where franchisees flourish, innovation thrives, and the industry as a whole is uplifted. Join the discussion and discover how leadership, collaboration, and passion are driving the success of Five Star Franchising and its mission to redefine excellence in-home services.