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Get your free personalized $100M scaling roadmap: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Falling behind peers often has less to do with intelligence than with how fast you iterate. In this episode, Alex breaks learning into a seven-step process and explains why the fastest rate of improvement wins over time. He also makes the case for removing luck from your vocabulary and focusing only on what you can observe, measure, and repeat.
More Value:
Book Your Spot at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle
Watch My Latest Episodes on YouTube: https://www.youtube.com/@AlexHormozi/featured
Learn How to Scale Your Business to Millions in Revenue: https://www.acquisition.com/
Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi
Additional Free Books and Video Courses: https://www.acquisition.com/training
DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.
Get your free personalized $100M scaling roadmap: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Most business owners aren't held back by their obvious bad hires. The mediocre middle is what clogs businesses. In this episode, Alex defines organizational culture and explains why the weakest person a team tolerates sets the bar for what is acceptable. He also explains how local versus global empathy changes hard decisions about firing employees.
In this episode
00:00 What culture is: the rules of reward and punishment
02:25 The 80/20 of culture: who you fire is the loudest signal
07:09 Judge team members by output instead of excuses
11:05 The IQ analogy: why removing beats adding
13:45 Closing the gap between knowing and doing
More Value:
Book Your Spot at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle
Watch My Latest Episodes on YouTube: https://www.youtube.com/@AlexHormozi/featured
Learn How to Scale Your Business to Millions in Revenue: https://www.acquisition.com/
Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi
Additional Free Books and Video Courses: https://www.acquisition.com/training
DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Eight entrepreneurs, $100,000, and a golden ticket on the line. Ninety days after Alex gave each founder a scaling roadmap, they return to prove they ran the plan. The founders share their revenue growth stats, adherence to the plan, and greatest surprises in the implementation process. One leaves with the price and a year of guidance from the Acquisition.com team.
In this episode
00:00 Golden ticket stakes and round one rules
01:34 Contestants’ 90-day results and eliminations
17:13 Joey’s scaling roadmap deep dive
20:32 Kaleb’s implementation review
23:44 Tina’s pricing overhaul and mindset shift
26:17 Hasee’s hiring, sales, and content creation wins
29:36 Adherence round eliminations
34:11 Tina and Joey’s final sales pitches
42:32 Judges deliberate and reveal the winner
More Value:
Book Your Spot at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle
Watch My Latest Episodes on YouTube: https://www.youtube.com/@AlexHormozi/featured
Learn How to Scale Your Business to Millions in Revenue: https://www.acquisition.com/
Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi
Additional Free Books and Video Courses: https://www.acquisition.com/training
DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.
Book Your Spot at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Most bad business bets start as emotional discomfort disguised as strategy. In this episode, Alex shares the three questions he uses to pressure-test every decision. He explains why distraction is often intellectual laziness, how asking the right questions unlocks stalled projects, and why doing nothing is so often the right call.
In this episode
00:00 The 3 questions Alex uses to make better bets
00:23 Question #1: What problem are you trying to solve?
02:45 Question #2: What would it take?
05:16 Question #3: What do you want to have happen?
10:24 Why “do nothing” is often the correct answer
More Value:
Get your free personalized $100M scaling roadmap: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle
Watch My Latest Episodes on YouTube: https://www.youtube.com/@AlexHormozi/featured
Learn How to Scale Your Business to Millions in Revenue: https://www.acquisition.com/
Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi
Additional Free Books and Video Courses: https://www.acquisition.com/training
DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Paul sank $22M into an indoor adventure park and had 14 days before running out of cash. In this episode of Scale or Fail, Alex identifies the cash flow constraint killing the business and helps him build the one offer that could buy it enough time to survive. 90 days later, summer camp revenue is up 325%, and admissions have doubled.
More Value:
Book Your Spot at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle
Watch My Latest Episodes on YouTube: https://www.youtube.com/@AlexHormozi/featured
Learn How to Scale Your Business to Millions in Revenue: https://www.acquisition.com/
Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi
Additional Free Books and Video Courses: https://www.acquisition.com/training
DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026
Get your free personalized $100M scaling roadmap: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Most people let life design their priorities by default and wonder why they feel empty in the end. In this birthday episode, Alex gets unfiltered on the 10 life categories most people claim to care about and how to rank them. He explains why he believes optionality is overrated, and why every real win in life sits on the other side of commitment.
More Value:
Book Your Spot at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle
Watch My Latest Episodes on YouTube: https://www.youtube.com/@AlexHormozi/featured
Learn How to Scale Your Business to Millions in Revenue: https://www.acquisition.com/
Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi
Additional Free Books and Video Courses: https://www.acquisition.com/training
DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Husee's father built a dental practice over 30 years but nearly ran it into the ground by being the only person who could run it. In this episode of Scale or Fail, Alex diagnoses the single constraint killing the business: one doctor, three locations, and a delivery model that stops the moment the founder takes a break. Ninety days later, the practice goes from a $160K best month to closing in on $500K.
In this episode
00:00 How it started: numbers and goals at Smile Magic
03:12 The fix: mapping the implant visits
08:49 Increasing Google Ads spend and prices
12:55 Refining the sales process
22:00 Organic content engine
24:24 Position on the $100M scaling roadmap
25:59 90-day check-in and results
More Value:
Book Your Spot at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle
Watch My Latest Episodes on YouTube: https://www.youtube.com/@AlexHormozi/featured
Learn How to Scale Your Business to Millions in Revenue: https://www.acquisition.com/
Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi
Additional Free Books and Video Courses: https://www.acquisition.com/training
DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.
Get your personalized $100M scaling roadmap: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Algorithms reward what most people like instead of what your best buyers need. In this episode, Alex shares behind-the-scenes data on how his most-viewed videos produced zero sales while lower-viewed, advanced business videos generated the most revenue. He also shares a high-ROI content framework that maximizes revenue rather than reach.
In this episode
00:00 Choosing between media and business goals
02:02 Analyzing results from views vs revenue tests
06:20 How the algorithm misleads content strategy
07:21 The vertical value content framework
More Value:
Book Your Spot at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle
Watch My Latest Episodes on YouTube: https://www.youtube.com/@AlexHormozi/featured
Learn How to Scale Your Business to Millions in Revenue: https://www.acquisition.com/
Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi
Additional Free Books and Video Courses: https://www.acquisition.com/training
DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
Kaleb's roofing company was doing $20K a month and closing one in every 20 doors knocked in just two months. In this episode of Scale or Fail, Alex identifies what's holding the business back and builds the high-volume repairs machine nobody else wanted to run. 90 days later, Kaleb had gone from $32K to $250K in revenue.
In this episode
00:00 Introduction: Kaleb and Keys Roofing Company
02:23 Selling repairs versus replacements
04:47 Building the VSL and sales funnel
09:33 Customer retention: reviews and membership offers
12:06 Sales representative’s closing script
14:02 Leveraging speed as margin
16:28 Kaleb’s position on the scaling roadmap
18:10 90-day results: from $32K to $250K in revenue
More Value:
Book Your Spot at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle
Watch My Latest Episodes on YouTube: https://www.youtube.com/@AlexHormozi/featured
Learn How to Scale Your Business to Millions in Revenue: https://www.acquisition.com/
Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi
Additional Free Books and Video Courses: https://www.acquisition.com/training
DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube
One of the most tragic things in life is to work hard, reach the top, and realize the prize was never worth winning. In this episode, Alex breaks down an underrated question in business and life: who designed the game you are playing? And do you actually want the prize that comes with winning it? The answers could change how you make every decision.
More Value:
Book Your Spot at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas
Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle
Watch My Latest Episodes on YouTube: https://www.youtube.com/@AlexHormozi/featured
Learn How to Scale Your Business to Millions in Revenue: https://www.acquisition.com/
Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi
Additional Free Books and Video Courses: https://www.acquisition.com/training
DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.
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