In this episode Dr. Marie Haynes discusses five interesting changes Google has made to the Search Quality Evaluator Guidelines, including some information from a new Google document about the raters and the work they do. We’ll learn more about what YMYL is and what Google is looking for in terms of E-A-T for the topics you write on.

Links mentioned:

https://static.googleusercontent.com/media/guidelines.raterhub.com/en//searchqualityevaluatorguidelines.pdf

https://www.blog.google/documents/37/How_Google_Fights_Disinformation.pdf/

https://services.google.com/fh/files/misc/hsw-sqrg.pdf

https://www.google.com/search/howsearchworks/ho w-search-works/ranking-results/

Marie's book:

https://mariehaynes.com/book