#049. If you've ever felt like your candle business is taking more than it's giving, this one is for you.

In this episode, I'm answering a question from Jessica, a candle maker who has a retail shop open two days a week while still working her full-time job to cover the overhead. She put it perfectly: she's robbing Peter to pay Paul. 

Sound familiar?

I break down exactly how to get a grip on your candle business finances, especially when you're part-time and every dollar has to work hard.

Here's what we cover:

Why your first year is really about data collection, not growth
How to do a 90-day expense and revenue audit right now
The bank account move that makes tracking so much easier
Why I call it the thermostat vs. thermometer approach to expenses
Supply ordering timing and how to stop over-buying
How to keep your product lineup lean and still grow revenue
The candle of the month strategy that creates FOMO without big upfront cost
How wholesale, fundraisers, and email can extend your revenue without extending your hours
What "protecting the floor" means and why it changes how you make decisions

We've been through these tight seasons ourselves. From our kitchen table to three brick-and-mortar stores and over 170 wholesale accounts, the seasons of up and down never fully go away. But once you understand them, they stop feeling like failure.

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