This week's guest is Barry Schwartz, Founder of Search Engine Roundtable, contributing editor for Search Engine Land and CEO of Rusty Brick. Barry is an icon in local search / SEO and joins Ben Fisher, Jason Brown and me to answer digital marketing questions for local businesses.

Get our email updates – https://localmarketinginstitute.com
Live Office Hours sessions - https://localmarketinginstitute.com/office-hours
Join our Facebook group – https://localmarketinginstitute.com/group
Subscribe to our podcast – https://localmarketinginstitute.com/podcast

QUESTIONS COVERED IN THIS WEEK'S SESSION

• New Google search results layout
• New process for flagging reviews in Google My Business
• Does Google actually take action on flagged reviews?
• Is buying fake reviews a good move for GMB?
• Can I post reviews on my website to Google My Business?
• Are Facebook business pages worthwhile?
• What should I do with a GMB listing if I temporarily cannot use my office?
• Does AMP (Accelerated Mobile Pages) help me rank in local search?
• Is there a benefit to tagging reviews on my website with schema markup?
• What are Core Web Vitals and how do they impact a local business?
• The importance of May 2021 and March 2021 for local search
• Why are old posts showing up in my Google My Business listing? 
• How does Google determine if a review is fake?
• What should a school do if a bunch of students are leaving bad reviews?
• How do I handle a competitor who keeps spamming keywords in their business name?

CONTACT US

• Eric Shanfelt - https://localmarketinginstitute.com/
• Ben Fisher - https://www.steadydemand.com/
• Jason Brown - https://reviewfraud.org/
• Barry Schwartz - https://rustybrick.com/