The Standard

Flexible Mindsets and Evidence-Based Mental Performance Training | Ep. 40 Craig Buhler


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From Michigan to Manchester: Craig Buhler on Evidence-Based Mental Performance and Building Flexible Mindsets

In a world full of trendy mental performance techniques and quick-fix mindset solutions, Craig Buhler stands apart with his commitment to evidence-based coaching and holistic athlete development. Based in Manchester, England, and working as an educational consultant, Craig helps students and athletes navigate the complex journey of pursuing academic and athletic opportunities in the United States.

Craig's educational foundation is impressive: a degree in psychology and entrepreneurship from the University of Michigan, followed by a Master's in Performance, Sport, and Exercise Psychology from the University of Illinois Chicago. This unique combination allows him to bridge psychological expertise with entrepreneurial thinking and practical application.

What sets Craig apart is his focus on developing flexible mindsets that create high-quality life experiences, not just competitive results. Working with youth and elite performers across multiple sports, his approach emphasizes empathy, integrity, and professionalism while helping athletes build the mental skills and character necessary for sustainable success.

In this episode of The Standard Podcast™, Craig shares:

  • The biggest lies about mental performance and mindset training that are holding athletes back
  • How to develop truly flexible mindsets that adapt and thrive in any situation
  • What student-athletes need to know about international academic and athletic opportunities
  • The difference between evidence-based coaching and trendy mental performance approaches
  • Building character and identity that extends far beyond athletic achievement and competition results

Whether you're an athlete working on your mental game, a parent supporting your child's development, or a coach interested in holistic athlete development, Craig's insights provide a blueprint for evidence-based growth and character building.

This isn't motivation. This is a movement.

Connect with Craig: LinkedIn: Craig Buhler

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ABOUT THE STANDARD PODCAST™: This isn't motivation. This is a movement. Hosted by Erin Sarles and Thomas Roe, co-founders of Blueprint to Bluechip™, The Standard Podcast™ calls out the lies culture sold athletes and raises a new standard in sports, leadership, and life. We bring raw, truth-packed 20-25 minute conversations about identity, discipline, and legacy that goes beyond the scoreboard.

New episodes drop every Monday.

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The StandardBy Erin Sarles