Flipped Lifestyle™ Podcast

By Shane Sams

Hi, we're Shane & Jocelyn Sams. Are you looking for something different? You've found it! Welcome to The Flipped Lifestyle Podcast! We are a real family who makes our entire living online, and... more

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FAQs about Flipped Lifestyle™ Podcast:

How many episodes does Flipped Lifestyle™ Podcast have?

The podcast currently has 940 episodes available.

Flipped Lifestyle™ Podcast episodes:

August 04, 2020 We Help Dustin Heiner of Master Passive Income Design A Team To Grow His Membership
Dustin Heiner of Master Passive Income is a fellow podcaster and today we are helping him grow his high-ticket membership site. Dustin has 15 members paying him $189/month. Not bad for a guy who thought membership sites wouldn't work! His next goal is to build a team to help his membership site grow to 100 members and beyond. In today's episode Shane helps Dustin design a team that will help Dustin turn his new membership site into another source of passive income!

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1h 32min
August 01, 2020 Membership Masters Podcast Preview – James Schramko of SuperFastBusiness on How to Build a Membership Site with Trials

James Schramko is one of our own personal membership mentors. He helped us flesh out our own first online membership many moons ago, and is a true membership master himself in the subscription game. He is the founder of superfastbusiness.com, where he helps business owners make plenty more profit while working a whole lot less.

In this interview, we discuss the makings of a multi-million dollar membership, free trials, and how to make content areas your members will love.

What You’ll Learn:

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The ascension model.

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How to get people to pay you, retain members that you’ve already gotten.

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“Inbox Relief“

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How to set the culture.

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Why you should use the membership model.

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How to make recurring revenue.

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You are worth it!

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Why your membership is a supermarket.

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How to work less and make more.

The ascension model.

James says the ascension model is the idea that someone comes across his website, get onto the email list, free training. Then, those people get to know you, listen to your podcast, buy your entry level program. From there they buy next one and so on.

He says this is just not reality. So, to explain this James uses this example:

Someone goes into a bar and order a whiskey. Generally, they are going to go with the bottom shelf or tap. Or, if they know a lot about whiskey, they are going to go for the top shelf that may cost a little more, but they are going to go straight to it. They don’t start on the cheap stuff.

If you start out at a high-ticket version first you can always work your way down.

Get people to pay you, retain members that you’ve already gotten.

It’s easier to keep customers than it is to get new customers. It doesn’t matter if it is $99/month or $1,000/month you have to build the next steps for everyone into your site. That’s where you drop them in. Don’t make your members go through unnecessary steps.

Typically the higher-tier client is the one that needs answers immediately. James actually has a place on his homepage that helps people find the product they need right now.

For the highest level he does make them speak to him before they can join. He does this because he does not want the wrong people in there. It’s not good for him, other members, and it’s definitely not good for them if they’re a bad fit.

“Inbox Relief“

The first thing that James made us do when he met him, was empty our inbox. Our inboxes were a mess at first! But, James told us that we would never be able to manage our membership if we don’t clear our inbox.

We took James’ inbox email course and we have been at zero in our inbox for the last several years.

If you can’t manage little things, you can’t manage big ones, like a membership.

Set the culture.

Our whole mission is to try to help families be able to quit their jobs and make an entire living online, to spend more time together.

When we first started, some members were growing so quickly that they could not keep up and their membership would overwhelm them. That is why now we set limits, we tell our members to start beta groups. Because, if you don’t start small and steady, you’re not going to be able to contain the culture.

Why the membership?

James says there are all kinds of different industry metrics where people say things like,
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14min
August 01, 2020 Membership Masters Podcast Preview - James Schramko of SuperFastBusiness on How to Build a Membership Site with Trials
James Schramko is one of my own personal membership mentors. He helped me flesh out my own first online membership many moons ago, and is a true membership master himself in the subscription game. In this interview, we discuss the makings of a multi-million dollar membership site, using affiliate marketing to make more membership sales, free trials, and how to make content areas your members will love. Listen now to this preview of the full episode from out interview on the Membership Masters Podcast!
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14min
July 28, 2020 FL346 – We Celebrate Kathy Quitting Her Job and Reaching 300 Members in Her Membership Site!
We help Kathy set a 500 member goal in her membership site after she hit 300 members and quit her 9-to-5 job as a middle school teacher.
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52min
July 28, 2020 FL346 - We Celebrate Kathy Quitting Her Job And Going Full Time Online!
Today we are celebrating the amazing success of one of our community members, Kathy Martin. Kathy's membership makes enough money online to finally quit her job! In today's show you'll learn how Kathy grew her membership from 15 members to nearly 300 members, how she talked her spouse into getting on board with her online business dream, and Shane's three prolific strategies for growing a membership site to 500 members and beyond.
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52min
July 27, 2020 Membership Masters Podcast Preview – John Lee Dumas of Entrepreneurs On Fire Talks Building Successful Membership Site Communities

John Lee Dumas is an amazing personal friend, known for his podcast, Entrepreneurs on Fire and his website eofire.com. John is not only a prolific podcaster, he is also a true membership master inside his membership community, Podcasters’ Paradise. In it, he teaches aspiring podcasters how to start, build, grow, and monetize podcasts of their own.
What You'll Learn:

Memberships do have legs, you can give yourself a raise every day.
The ins and out of lifetime offers.
There are pros and cons to everything you do in life.
How to turn ‘making a living into ‘making a fortune.'
How to keep your finger on the pulse.
All things website!

Show Notes
In 2013, John was running along the bay in San Diego when he started thinking about his podcast and its’ success. But, he couldn’t quite put his finger on what was missing, things that he kept hearing from his audience. What are their:

Struggles?
Obstacles?
Challenges?

Some of them were saying they would love to start a podcast about ____. Their problem? They didn’t know where to start, what their first step should be.

At the time, John would send them different blog posts, YouTube videos, whatever he could find on the internet.

Every membership should pre-launch. You should never do anything until someone votes with their wallet.

Because, a survey where you can click a little button, that’s easy. But, when it comes time to put the money on it, suddenly that changes if they’re not serious.

People come for your courses, but they stay for the people. They stay for leadership. they stay for community.

Memberships do have legs, you can give yourself a raise every day.

If you do out and sell 5 members tomorrow at $100/month, you just gave yourself a $500 raise!

Each membership has its’ own journey. No matter what number of members you lose each month, you will replace them, you just have to keep moving.

When John started Podcasters’ Paradise, he was focused on just getting it out there. He wanted to make sure the concept was proven and people had voted with their wallets. Then, once he had that down, it was just about figuring everything out.

When membership officially launched, it was $500 for a lifestyle membership. No monthly recurring payment.

John’s fear at first was that people would just come for the trainings, tutorials, and templates. Every now and then, it would be about questions.

A few months in, John put up a surveys and questions that asked what peoples’ favorite part of Podcasters’ Paradise was.

The response was that it was videos, the templates, the webinars. Luckily, John left a spot for an ‘other’ option.

It only took one person responding other. It said, “came for the tutorials, stayed for the community.” Everybody voted for that one. The first 20 people voted the answers that John put in, but then everyone started answering that they stayed for the community, after that person answered.

Lifetime offers not only give you a great influx of cash, build an anchor. A core crew inside of your membership, those members will probably buy everything else you’re ever going to sell.

This reminds us of one of our members. Because she decided to make lifetime offers, she made $47,000 in one month. Then, the next two months, her community became more alive than ever!

John Lee Dumas experienced this too. For his members that did the monthly payments up to a 12-month payout until their lifetime membership, they get to month 8 or 9, and they begin counting down to that payout being done. John knows that a decent percentage of those people that pay every single mont...
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14min
July 27, 2020 Membership Masters Podcast Preview - John Lee Dumas of Entrepreneurs On Fire Talks Building Successful Membership Site Communities
Hey y'all! You're listening to a preview of the Membership Masters Podcast interview I had with John Lee Dumas. John Lee Dumas is an amazing personal friend, known for his podcast, Entrepreneurs on Fire and his website eofire.com. John is not only a prolific podcaster, he is also a true membership master inside his membership community, Podcasters' Paradise. Listen to the full episode now on the Membership Masters Podcast to hear how John teaches aspiring podcasters how to start, build, grow, and monetize podcasts of their own.
...more
14min
July 21, 2020 FL345 – We Talk To Brad Barrett of ChooseFI About His Podcast Success!

Brad Barrett is one of our original community members - he was actually the first person we ever helped on the podcast way back on Episode 23! He has come a long way.

On today’s show Shane and Brad talk about how Brad was able to quit his full-time job thanks to his online business, how a random message from a stranger led to Brad starting the ChooseFI Podcast (which has now been downloaded more than 1.4 million times every single month), and how he is bouncing back from the economic challenges brought on by the COVID pandemic.

What You'll Learn:

* All about podcasting with Brad Barrett from the ChooseFI Podcast. (9:00)
* Money makes the mission possible. (14:40)
* Casting your stone. (19:00)
* What sustains most podcasts? (25:45)
* You have to monetize your community. (34:00)
* Financial independence in crisis. (44:00)
* Relationship will help your business survive everything. (56:00)

Show Notes
Brad Barrett is only 1 of 2 people we’ve ever had on the Flipped Lifestyle Podcast three different times - and with good reason!

Brad was on our show for the first time back in December of 2014 - (which in Internet years that is at least 100 years ago) on episode 23 of the podcast! Brad is so OG that he was the first person we recorded with the 1-on-1 coaching format of the show you see and hear today!

Back then Brad had a website called RichmondSavers.com. He lives in Richmond, Virginia and he and his wife are known for saving money. They got their start by helping people use credit card reward points to travel the world! They had even put together a trip to Disney World for around $100 for their family of four and ended up getting up a lot of press from the New York Times! It changed everything for their website!

Brad ended up helping people 1-on-1 through hybrid of a real-world and online business! He would literally take his lunch from work to coach people over the phone.

Around December or January of that year he started thinking about how he could scale it. In early 2015 a free course was somewhat a novel idea. It wasn’t complicated just simply an email auto-responder. He had to put a scarcity around it simply because he didn’t know how many people he was going to be able to work with so he started a Facebook Group (which again was new at the time). Their first month they had 200 or 300 people signing up and only continued getting several hundreds of sign-ups as the months went on! They were able to scale it and since then they have put over 50,000 people through that course - insane!!

Back then we weren’t totally in on the membership model, we were subserved in the course model. A few months later is when we went all in on the membership model!

Brad told me a story years ago and it’s still one of my favorite things to tell people about online business. Memberships are what we teach but online business is what it’s all about. The internet and making money online and being able to reach out to anybody on earth is really how you can set your family free. I will never forget setting goals with Brad and him saying how he simply just wanted to pick his kids up off the school bus. I remember thinking, “man, if I can help that guy pick his kids up off the school bus that is an awesome goal.”

Brad came back on Episode 72 and he told me that he now gets to pick his kid off the school bus. To this day it still about makes me want to cry because it is just such a worthy goal. And, that’s really why we all do what we do with online business. It’s about that level of control and freedom.

Fast forward to today. Brad is co-host of an amazing podcast of his own called ChooseFI - with a huge following!

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1h 12min
July 21, 2020 FL345 - We Talk To Brad Barrett of The ChooseFI Podcast About His Wildly Successful Online Business!
Brad Barrett is one of our original community members - he was actually the first person we ever helped on the podcast way back on Episode 23! He has come a long way. On today's show Shane and Brad talk about how Brad was able to quit his full-time job thanks to his online business, how a random message from a stranger led to Brad starting the ChooseFI Podcast (which has now been downloaded more than 1.4 million times every single month), and how he is bouncing back from the economic challenges brought on by the COVID pandemic.
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1h 12min
July 14, 2020 FL344 – We Help Brendan Grow His SEO Membership Site

Brendan Hufford is a great friend of ours that we have known for years now, we got to know him by being in the same spaces online. Brendan, like us, was a teacher. Now he works with a search engine optimization (SEO) agency and is trying to grow his very own SEO membership site. He knows how to teach way better than people he sees online trying to teach SEO to beginners.

We know that this membership has huge potential and with our help we know Brendan will be back on the show soon with prolific on his membership site!

What You'll Learn:

* Sometimes you should just quit. (7:15)
* Why start a membership site? (11:00)
* Don’t work for free. (21:00)
* It’s all about access, but not access to you. (25:45)
* How to create urgency the right way. (29:00)
* How to do a challenge (37:10)

Show Notes
Brendan graduated college in 2006 and began piloting online class registrations for kids headed to college.

He decided at that point to become a teacher and climbed the latter through continual education for himself. Brendan earned a masters degree in educational administration. He says, “it turns out if you’re a really great teacher being the boss of teachers is a different job.” He became an assistant principal and after crunching some numbers and doing some research, he realized he was the lowest paid assistant principal in the state of Indiana at the time.

At that point he realized it was no longer worth the hassle and stress to stay in that position. He took a step back and decided to step down from being a principal to a teacher at a different school.

Everyone around him thought he was throwing away his career. However the relief taken off him allowed Brendan to sell his online businesses at the time. Those business consisted of selling a blog and an e-commerce company to two different people. He sold those because he knew they would never be the thing to fulfill his goals.

Brendan didn’t know what to do next but dove into SEO (search engine optimization). He was helping people for free, building case studies.

He hated the constant pressure of wanting to quit his job as a teacher. So, at the end of the school year he took a job at a web-design agency. he says his co-workers were called designers but were amazing at marketing.

After working there for a few years the pieces started to come together for Brendan’s career. All those God-given talents and experiences would come together for his own members and membership site!

Sometimes you should just quit.

It’s not about just having enough money sometimes it’s better to just quit. Sometimes you need to just get away from that job that it bringing you down all the time. Even if society says quitting that job would be the wrong move, but sometimes you should take that an indication to run towards that.

Who wants to be like the rest of society?

We heard something that we love from Elon Musk. He said he loves when people:

* Tell him he’s wrong.
* Prove that he’s wrong.
* Show him the right way to do things.

He sees it as a gift from God because he doesn’t have to take the time to figure it out. Right after that he was talking about processes and he said:

* If it’s taking too long for the process to work it’s probably the wrong process.

The difference between good and great is looking at something that’s wrong and scrapping it.

Do like Brendan, don’t stay in a rut! You are not throwing away your experiences, they will point you to next thing! The right thing.

Why start a membership site?

Brendan has his own website now,
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51min

FAQs about Flipped Lifestyle™ Podcast:

How many episodes does Flipped Lifestyle™ Podcast have?

The podcast currently has 940 episodes available.