FLOORtalk

September 18, 2012  Larry Cooper, President, Meetings and Events discusses Connections 2012, the cleaning, maintenance & restoration trade show and convention in Las Vegas. Cooper discusses the record attendee and exhibitor attendance at this year’s show, plans for next year’s show which will operate under a different name. Cooper talks about the events, seminars and demonstrations at the show.

September 17, 2012  Larry Cooper, President, Meetings and Events discusses Connections 2012, the cleaning, maintenance & restoration trade show and convention in Las Vegas. Cooper discusses the record attendee and exhibitor attendance at this year’s show, plans for next year’s show which will operate under a different name. Cooper talks about the events, seminars and demonstrations at the show.

September 14, 2012 Mike Barker, Investment & Retirement Management back after a two month sabbatical looks at the move yesterday by the Federal Reserve and Fed Chairman Ben Bernanke’s press conference and the economy and the election. Barker also revisits some of his statements he made when he last appeared on the program including talking about the Dow hitting 14,000, and his thoughts on the housing market.

September 13, 2012  Paul Friederichsen, President, Brand Biz, discusses the seven deadly sins of branding, factors that diminish a company’s brand, or even poison a brand in the eyes of customers.

September 12, 2012  Paul Friederichsen, President, Brand Biz, discusses the seven deadly sins of branding, factors that diminish a company’s brand, or even poison a brand in the eyes of customers.

September 11, 2012   Paul Friederichsen, President, Brand Biz, discusses the seven deadly sins of branding, factors that diminish a company’s brand, or even poison a brand in the eyes of customers.

September 10, 2012  Brian Gracon, President of Brian Gracon & Associates, talks about the phenomenon of a “Mecession” and how many, even in the face of a recession-like economy, are cutting back in many areas, but are enjoying increased revenues many are spending on themselves. Gracon discusses ways to capitalize in the trend such as stating benefits in a more personal way.

September 7, 2012  Brian Gracon, President of Brian Gracon & Associates, talks about the phenomenon of a “Mecession” and how many, even in the face of a recession-like economy, are cutting back in many areas, but are enjoying increased revenues many are spending on themselves. Gracon discusses ways to capitalize in the trend such as stating benefits in a more personal way.

September 6, 2012  John Simonson, President of Webstream Dynamics and Marketing Your Store talks about the growing importance of reviews posted online, how search engines key in on reviews and how they can result in exposure both positive and negative. Simonson discusses the mechanics of reviews, soliciting them, and placing them on the company website.

September 5, 2012  John Simonson, President of Webstream Dynamics and Marketing Your Store talks about the growing importance of reviews posted online, how search engines key in on reviews and how they can result in exposure both positive and negative. Simonson discusses the mechanics of reviews, soliciting them, and placing them on the company website.