FLOORtalk

FLOORtalk

By www.floortrendsmag.comBusiness
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FLOORtalk episodes

  • Bahadir Kayan, Chairman, Turkish Ceramic
    Bahadir Kayan, chairman, Turkish Ceramic, talks about the inroads the organization is making in the U.S. ceramics market, the Turkish manufacturers and their brands, the distributor base it has developed and the factors that differentiate its products in the market place.
    Posted: December 2, 2015
    7 min
  • Benchmark's David Romano on Independents vs. Big Boxes - Part 2
    David Romano, founder, Benchmark, discusses a recently concluded Benchmark study done on behalf of the World Floor Covering Association to assist retailers compete more effectively with big box competitors. Romano shares information gathered from the survey rating both independents and big box retailers on the overall consumer experience, in-store, in-home experience and follow-up. Romano also discusses the services he offers.
    Posted: December 1, 2015
    10 min
  • Benchmark's David Romano on Independents vs. Big Boxes - Part 1
    David Romano, founder, Benchmark, discusses a recently concluded Benchmark study done on behalf of the World Floor Covering Association to assist retailers compete more effectively with big box competitors. Romano shares information gathered from the survey rating both independents and big box retailers on the overall consumer experience, in-store, in-home experience and follow-up. Romano also discusses the services he offers.
    Posted: November 30, 2015
    11 min
  • John Simonson, Flooring Web Solutions, Retail Brand Building - Part 3
    John Simonson, president, Flooring Web Solutions, talks about the consumer brand building taking place within the floor covering arena, and the advantages of brand building for retailers. Simonson also shares a unique marketing idea being used by a major national retailer that involves encouraging consumer to generate a wish list.
    Posted: November 18, 2015
    14 min
  • John Simonson, Flooring Web Solutions, Retail Brand Building - Part 2
    John Simonson, president, Flooring Web Solutions, talks about the consumer brand building taking place within the floor covering arena, and the advantages of brand building for retailers. Simonson also shares a unique marketing idea being used by a major national retailer that involves encouraging consumer to generate a wish list.
    Posted: November 17, 2015
    15 min
  • John Simonson, Flooring Web Solutions Retail Brand Building - Part 1
    John Simonson, president, Flooring Web Solutions, talks about the consumer brand building taking place within the floor covering arena, and the advantages of brand building for retailers. Simonson also shares a unique marketing idea being used by a major national retailer that involves encouraging consumer to generate a wish list.
    Posted: November 16, 2015
    16 min

About FLOORtalk

From the publisher's feed

Welcome to the FLOORtalk podcast, hosted by the editors of FLOOR Trends & Installation. On this podcast you will find a mix of interviews and fireside chats with leaders, newsmakers and influencers in the flooring industry. Tune in to hear insights, best practices and actionable advice for your flooring business.

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