Editor of Startup Daily - Australia’s leading startup publication - Gina Baldassarre explores the fundamentals you need to get right when launching your own venture. From defining your target market and choosing a name, to setting up online and business registration basics, setting solid foundations is at the core of long-term success.

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Editor of Startup Daily - Australia's leading startup publication - Gina Baldassarre explores the fundamentals you need to get right when launching your own venture. From defining your target market and choosing a name, to setting up online and business registration basics, setting solid foundations is at the core of long-term success.

Technological innovation presents both a huge opportunity and a challenge for us all. TV host, business commentator and entrepreneur, David Koch, shares his insights to help boost resilience and embrace change. Kochie reveals some of his personal strategies and discusses the impact of disruptive innovations.

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In this podcast, Dr Mark Glazebrook helps us develop the innovator mindset and shares some steps to bring it into our everyday work. As he suggests, innovation often comes down to focus and a series of small actions.

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Mat Beeche is the guy who gave Australia its first real taste of ‘startup news’ when he launched the Shoestring brand some years ago. Today his initial publication has morphed into ‘Startup Daily’ and has become a must-read for anyone in the progressive tech startup space. So what can we learn from his journey and his audience? Let’s find out.

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Katie Clift has pitched more ideas to media than most and has covered sectors from big business to soloists. In this podcast she tells us how to develop effective relationships with journalists, building and holding their interest.

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Gabe Alves was so shocked by the size of a cloud storage fee, that he set up a business to keep things in check. If you're noticing how those few-bucks-a-month payments are mounting up, listen in.

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While a business starts with an idea, the idea alone may not get you far. In this podcast, Naomi Stockman shares the methods she uses to help people clarify the many steps necessary to go from inception to a business that’s actually trading and growing.

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That's a question Matthew White had when he was considering becoming a contributing writer to Flying Solo. Jump forward a couple of years and it's a different story. In fact, plenty of differing stories and mostly unrelated to his core business.

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No doubt you’ve heard a thousand times that ‘content marketing’ is a key marketing strategy for the soloist. But how do you get the attention of an Editor when it seems everyone is trying to do the same thing? Lucy Kippist is Flying Solo’s Community Editor and she gives us some valuable insider tips.

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