Sales Secrets

Focus Is an Environment Problem, Not a Motivation Problem | #1305


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So many believe that focus is a personal discipline issue, but this episode reframes it as an environment problem. 

Brandon breaks down why willpower-based productivity fails, how modern work environments sabotage attention, and why high performers are often the most distracted.

You’ll learn how leaders unintentionally reward interruption, how to design distraction-resistant execution environments, and why focus improves when decisions are removed. 

This episode offers a structural approach to focus, one that makes deep work easier instead of harder.

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Sales SecretsBy Brandon Bornancin

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