PR campaigns can be a minefield, but with a few simple steps and careful planning, you can get started in the right direction. In this two-part series of Two Minute Marketing Tips, Three Girls Media CEO, Erika Taylor Montgomery, dives into 6 foolproof steps for running a PR campaign. In this episode, she reviews how you can make your next PR campaign stellar by:

• Having a complete understanding of your brand and values

• Learning all you can about your current and intended audience

• Creating an attainable and easy to follow plan

Using these tips will ensure that your PR campaign stands out and delivers the results you are looking for.

Get the details on what you need to know about PR and social media right now by listening to:

• 4 Best Practices for Single-Image Ads on Facebook: Listen on SoundCloud, Spotify or iTunes

• Social Media Engagement Part 1: How to Increase Your Engagement: Listen on SoundCloud, Spotify or iTunes

• Social Media Engagement Part 2: Understanding The Categories Of Engagement: Listen on SoundCloud, Spotify or iTunes

• Social Media Engagement Part 3: Top Types Of Content To Boost Engagement: Listen on SoundCloud, Spotify or iTunes

To hear more Two Minute Marketing Tips see Erika’s SoundCloud, Spotify or iTunes channels. Thanks for listening!