For Goodness Sake

Jemma is the co-founder and CEO of Stories Behind Things, an online platform that champions sustainable, conscious living.

One Saturday morning in her very zen East London flat, Jemma and I sat down to discuss how she became the woman she is today. 

We touch on her childhood as a dreamer and how she found the fashion industry as an ‘obvious’ fusion of psychology, art and business. She talks about her mother’s two battles with breast cancer and how Jemma’s responses to this differed between childhood and adulthood. 

We discuss the inspiring work that she is doing now with Stories Behind Things and how ‘Stories’, as she affectionately calls it, came to be.

Stories Behind Things can be found on Instagram at @storiesbehindthings and Jemma is @jemmafinch_. 

Jemma also mentions Hurr in this episode, an online peer to peer clothing rental platform. They can be found at @Hurr. I have a couple of dresses available on there, if you’ll excuse the cheeky plug.

To keep up to date with new episodes of For Goodness Sake please subscribe and follow us at @goodness_sake_

Edited by Connor Hughes 
Original Artwork by Oliver Rosser

For Goodness Sake is a podcast about goodness. I hope to explore what it means to be good, how good people are formed and what we can all be doing to be better. I will be meeting and interviewing people doing ‘good’ work from a variety of backgrounds ranging from sustainable consumption to social work to veganism. I am so excited to be chatting to some of the best people that I know and hopefully you are excited to listen.

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Voiced by Molly Bushnell
Edited by Connor Hughes
Artwork by Oliver Rosser