In today’s episode, we’re joined by Sandi Sieger, editor of Onya Magazine and a seasoned writer, editor, and digital strategist based in Melbourne. Sandi pulls back the curtain on what magazine editors are truly looking for in pitches, offering invaluable insights for small businesses aiming to catch the media’s attention. From crafting compelling pitches to understanding the current media landscape, Sandi shares tips that can help your business stand out and get noticed. If you’ve been wondering how to take your media outreach to the next level, this episode is a must-listen for actionable advice straight from an industry insider!

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Ashleigh’s journey to becoming a builder is a story of breaking boundaries and relentless dedication. In a male-dominated industry, she forged her own path—starting with her early ambitions, studying for her diploma in building and construction, and completing a hands-on carpentry apprenticeship focused on roof and wall framing. After gaining a decade of experience, Ashleigh took a bold step, moving away from her father’s building company to establish her own, Merge Building, in 2018. By 28, she was running her own show as owner and director, proving that resilience and hard work can turn dreams into reality. Tune in to hear Ashleigh’s inspiring journey of perseverance, skill, and determination as she builds a name for herself in the construction world.

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Jen is a healthy foodie, teacher, and mom on a mission to help women feel amazing in their own skin. She believes every woman deserves to feel confident, comfortable, and empowered by her health choices. But with all the conflicting information out there about diet and nutrition, it’s hard to know what really works. In this episode, Jen breaks it all down, sharing how a little education and organization can cut through the noise and help you live your best life in your best body.

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Laura’s journey from corporate life to business freedom is one every entrepreneur can learn from. After working 50+ hours a week, bringing her daughter into the world made Laura rethink everything about how she wanted to show up—not just as a business owner, but as a parent. With a new mission to work smarter, not harder, Laura founded The Backend Agency, using her expertise in systems, automation, and operations to help other business owners step away from the grind and create a life they love. In this episode, she shares her journey, the power of efficient systems, and her passion for helping others achieve financial freedom and reclaim their time.

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Leaving school at just 16 might seem like a risk, but for Olivia Ledger, it was the start of something incredible. With the full support of her parents, Liv took the path of hard work and learning on the job, eventually meeting the love of her life, Marco. Together, they launched Mi Scusi, a WA-based catering company that quickly took Perth by storm. Known for their exceptional food and service, Olivia shares the story of their rapid business growth and what it’s really like to build a thriving business alongside your partner. This is a story of passion, partnership, and serious hustle!

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Cat Sanz is the fashion influencer every busy mum can relate to. She’s proof that style isn’t about having endless time or a designer closet—it’s about bringing personality into your wardrobe no matter where your day takes you. Cat shares how her journey went viral during the pandemic, showing women everywhere how to effortlessly move from school drop-offs to work meetings and even a night out. We explore her 6-day-a-week commitment to her brand, why she’s chosen not to offer personal styling despite the demand, and how she’s stayed true to herself in an industry that’s all about appearances. Get ready for a fascinating look into the world of fashion influence, dedication, and staying true to yourself.

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Crystal Bailey’s story is one of true resilience, and it’s a journey that must be heard. From her early career as a professional singer to launching one of the most successful design companies of the last decade, she seemingly had it all—until she lost everything, including custody of her children. But today, she’s back, stronger than ever, running a phenomenal design company that works with some of the world’s top female entrepreneurs to transform their spaces. If you’re looking for a story of sheer determination and power, buckle up—this one isn’t for the faint-hearted!

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Jessie Stoel, one of Australia’s top journalists, has successfully transitioned into the world of Human Design, launching her own thriving business. In this episode, we dive deep into where the media landscape stands today and how Jessie discovered her true calling through Human Design. If you’ve ever wondered about the power of Human Design and how you can harness it as a business owner to unlock your superpower—this episode is one you don’t want to miss!

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Meet Georgia Rickard, the Editor-in-Chief and Chief George Operator at We Are George and the visionary behind Georgia's Media Circle—a powerful platform connecting Australia’s top network of professional storytellers. Georgia is a master at building strong, authentic relationships that drive business success and amplify brands.

We explore how Georgia harnesses the power of personal connections in business, using vulnerability and genuine engagement to create lasting professional relationships. Her unique approach allows her to communicate key messages in a way that resonates deeply with both clients and audiences. If you're looking to understand the true power of building meaningful connections to grow your business, this episode is a must-listen!

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Ange Simson is the Queen of Personal Branding, and in this episode, we’re diving deep into who really needs a personal brand and the strategies that make it a success. Ange even breaks down how she sells directly through DMs—without a sales page (yes, you heard that right!). If you’ve been on the fence about whether you should have a personal brand on Instagram, this episode is a must-listen. Get ready for some game-changing tips that will have you rethinking your whole approach!

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