Dr. Marcus Collins is back on the podcast to talk about his new book For the Culture: the power behind what we buy, what we do, and who we want to be. Listen in a Marcus highlights why it's essential to be clear on what you stand for as an organization and the importance of being intentional about building culture; why we buy the things including why we buy including the idea that showing up to a job every day is a worthwhile endeavor beyond a paycheck; and, the power of the too often neglected role of storytelling in the workplace to motivate.

Connect with Marcus Collins Email: [email protected] Website: www.marctothec.comLinkedIn: https://www.linkedin.com/in/marctothec/

Connect with Susan Morgan Bailey Email: [email protected] LinkedIn: https://www.linkedin.com/in/susanmbailey/