What does a rubber duck have to do with keeping customers happy? Jess Greenwood, Global CMO of R/GA, chats with Ford's chief futurist Sheryl Connell about what consumers expect in 2020. They discuss the implications for brands in a fascinating and fast-paced conversation in R/GA’s New York studio.

Song: “City Hideout” by Julien Rimailho
For more, visit: rga.com/futurevision

What does a rubber duck have to do with keeping customers happy? Jess Greenwood, Global CMO of R/GA, chats with Ford's chief futurist Sheryl Connell about what consumers expect in 2020. They discuss the implications for brands in a fascinating and fast-paced conversation in R/GA’s New York studio. Song: “City Hideout” by Julien Rimailho For more, visit: rga.com/futurevision

Ford's Sheryl Connelly on Exceeding Customer Expectations

FutureVision Conversations is R/GA's podcast about the intersection of technology, culture and design—and how creativity and innovation can transform businesses and society to help create a more human future.

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Ford's Sheryl Connelly on Exceeding Customer Expectations

Ford's Sheryl Connelly on Exceeding Customer Expectations