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In this week’s motivational podcast, Sir Richard Branson shares his most notable failure: an aggressive misstep in Times Square that placed Virgin Cola in the crosshairs of Coca-Cola and led to the swift retail disappearance of Virgin Cola. Branson also talks about his optimistic approach to life, especially regarding business opportunities.
By Graham Bensinger4.8
242242 ratings
In this week’s motivational podcast, Sir Richard Branson shares his most notable failure: an aggressive misstep in Times Square that placed Virgin Cola in the crosshairs of Coca-Cola and led to the swift retail disappearance of Virgin Cola. Branson also talks about his optimistic approach to life, especially regarding business opportunities.

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