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In this episode, Kyle Matthys shares his journey as a young entrepreneur passionate about sustainability and community building. He discusses his work with Triibe.us, a nonprofit supporting youth-led initiatives in climate action, and his role at Turtle.com, a 102-year-old energy company focusing on sustainability. Kyle emphasizes the importance of community, mentorship, and funding for young nonprofits, while also addressing the challenges they face. He provides insights into balancing impact and financial success in entrepreneurship and offers advice for young entrepreneurs looking to make a difference.
06:13Passion for Sustainability and Community Engagement
09:07Career Path and Role at Turtle
11:16Founding Triibe.us: Supporting Youth-Led Nonprofits
16:01Funding and Support Mechanisms for Nonprofits
20:48Expanding Global Impact Through Partnerships
22:23Balancing Business Growth and Philanthropy
23:42Choosing Passion Over Profit
25:31The Role of Youth in Nonprofits
26:49Addressing Challenges in Nonprofit Leadership
29:04Innovations in Impact Entrepreneurship
30:49Advice for Young Entrepreneurs
31:50Learning and Mentorship in Nonprofits
33:22Life Hacks and Personal Insights
In this episode of Founder Secrets, Zach Getrost shares his unique perspective on education, entrepreneurship, and the outbound email landscape. He discusses his journey from early ventures in robotics to mastering outbound strategies for businesses. The conversation delves into the startup ecosystem in Charlotte, common mistakes founders make in outbound efforts, and the importance of mentorship. Zach also shares insights on scaling his business and managing time effectively, along with personal life hacks that enhance productivity.
04:12
Zach's Entrepreneurial Journey: From Projects to Outbound Services
10:21
Mastering Outbound: Skills and Strategies
19:29
Scaling Challenges: Time Management and Prioritization
22:46
Nostalgia and Time Management in Entrepreneurship
25:57
Scaling Outbound Efforts: Common Mistakes
29:36
The Value of Mentorship and Leadership
32:37
Future Aspirations and Life Hacks
Joe Germanotta (Lady Gaga's father) shares his journey from childhood food memories to becoming a successful entrepreneur in the restaurant and technology sectors. He discusses the evolution of his businesses, including the creation of Wi-Fi services for hotels and the challenges of running a restaurant post-COVID. Joe emphasizes the importance of creating unique dining experiences, supporting emerging artists, and encouraging creativity in children. His insights reflect a blend of nostalgia, innovation, and a commitment to community. He also shares some tips on raising daughters all dads could benefit from!
01:06
The Evolution of Wi-Fi: From Concept to Business
03:56
The Journey of a Prepaid Calling Card Company
06:45
Innovations in Hospitality: Merging Dining and Entertainment
09:25
The Impact of AI on Restaurant Operations
12:12
Navigating Challenges in the Restaurant Industry
14:55
The Role of Performance Art in Dining Experiences
17:42
Reflections on Business Success and Future Ventures
25:56
From Consulting to Entrepreneurship
32:18
The Evolution of Restaurant Technology
37:46
Navigating the Post-COVID Restaurant Landscape
43:00
Mocktails and the New Dining Experience
48:06
Encouraging Creativity in Children
52:46
Giving Back and Supporting Emerging Talent
In this conversation, Flaviu and Matt discuss their entrepreneurial journey, including the challenges they faced while building and selling their company, the health issues that impacted their work, and the lessons learned about company culture and navigating exits. They also touch on Matt's transition to a new venture in the consumer space and share practical life hacks for organization and productivity.
Chapters
04:31 The Journey of Building a Company
08:36 Health Challenges and Their Impact
13:04 Lessons Learned from Startup Experiences
17:24 Navigating Success and Market Timing
25:58 Validating Business Ideas Through Customer Engagement
27:41 The Challenges of Customer Feedback and Market Research
30:41 Navigating Funding and Accelerator Programs
33:05 Lessons Learned from Exiting a Startup
34:55 Transitioning from B2B to B2C: A New Venture
42:45 Life Hacks and Personal Insights
Join us as Brandon Dawkins, a former Spotify product manager turned NYC dating coach, shares his unexpected journey from corporate life to founding Beyond Nice, a coaching service revolutionizing love for nice guys. With a CPA background, a passion for community, and a fresh take on dating, Brandon delivers a story brimming with humor, hustle, and heart.
In this episode, Brandon unpacks his pivot from layoffs in December 2023 to launching Beyond Nice, helping singles dodge the friend zone and find confidence. He spills on quirky first dates—like Taylor’s cargo-shorts fiasco turned taco triumph—and his own path from shy athlete to dating guru. Whether you’re into love hacks, career shifts, or entrepreneurial grit, Brandon’s tale offers raw insights and big laughs.
🔑 KEY HIGHLIGHTS
FROM SPOTIFY TO BEYOND NICE
Brandon Dawkins traces his leap from product management at Spotify to founding Beyond Nice, a dating coaching service born after a life-changing layoff in December 2023.
DATING MEETS CREATIVITY
Learn how Brandon’s “spin the wheel” happy hour hack—picking random Upper West Side spots like Jake’s Dilemma—turns dates into fun, pressure-free adventures.
FIRST DATE FLASHBACKS
Discover Taylor’s sweaty, keto-confused first date with his now-wife, Brandon’s raincoat-to-romance meet-cute, and a wild $8K first-date flop in a tasty icebreaker.
CORPORATE TO COACH INSANITY
Brandon reveals his post-layoff soul-searching—traveling New Zealand to Korea—showing the grit that fuels his mission to help nice guys shine.
AI-POWERED BIZ HACK
Taylor shares Replit, an AI tool that built a competitor-tracking form in an hour, proving tech’s role in his entrepreneurial toolkit.
GUIDANCE FOR LOVE SEEKERS
Brandon advises clients to warm up like athletes—think music or goofy smiles—to switch from work mode to date mode and own their vibe.
RESOURCES & LINKS
Learn More About Beyond Nice: beyond-nice.com
Connect with Brandon Dawkins on LinkedIn: linkedin.com/in/brandon-dawkins
Podcast Website: foundersecretspod.com
FOLLOW US ON SOCIAL MEDIA
Instagram: @foundersecretspod
TikTok: @foundersecrets
Twitter: @founder_secrets
LinkedIn: Founder Secrets Podcast
🎧 LISTEN TO THE PODCAST
Apple Podcasts: tinyurl.com/4h59tyer
Spotify: tinyurl.com/4wjb26v8
⚡ SPONSORED BY DASH
Simplify your success with Dash! From CRM management to social media, bookkeeping, and more, Dash provides top tier remote talent solutions so you can focus on growing your business. Learn more: hirewithdash.com
🔔 DON’T FORGET TO SUBSCRIBE!
Enjoyed this episode? LIKE, COMMENT, and SUBSCRIBE for more inspiring conversations with world-changing founders.
Join us as Alan Lin, a design veteran turned food innovator, shares his wild journey from China’s booming creative scene to launching Liquid Salad, a health food disruptor that hit the market on March 24, 2025. With 12 years of experience design, a knack for turning chaos into opportunity, and a fresh take on greens powder, Allen delivers a story packed with entrepreneurial hustle, cultural flair, and a dash of absurdity.
In this episode, Alan unravels his path from studying abroad in Beijing to thriving in China’s “champagne and cocaine” era, only to pivot into founding Liquid Salad—a daily fruit-and-veggie boost that’s as stylish as it is smart. He spills on designing a standout pouch, surviving a 2008 encyclopedia sales gig, and rethinking healthy eating. Whether you’re into startups, food innovation, or epic reinvention tales, Alan’s adventure offers raw insights and unexpected laughs.
🔑 KEY HIGHLIGHTS
FROM CHINA TO LIQUID SALAD
Alan Lin traces his leap from 12 years in China’s design world—think Apple Store vibes— to launching Liquid Salad, a prebiotic-packed alternative to greens powder, on March 24,
2025.
DESIGN MEETS FOOD
Learn how Alan’s experience designing holistic brand experiences (Lincoln showrooms!) shaped Liquid Salad’s stunning pouch, aiming to inspire healthy eating through art, not just nutrition.
SALAD SECRETS UNPACKED
Discover Alan’s perfect salad (chicken, romaine, salsa), Flaviu’s Sweetgreen pick, and Taylor’s Goop Caesar obsession in a tasty icebreaker that sets the tone.
ENCYCLOPEDIA SALES INSANITY
Alan reveals his 2008 door-to-door grind—begging for basements, living off peanut butter—showing the sales grit that fuels his founder mindset.
AI-POWERED CALORIE HACK
Alan shares his go-to app, CalAI, an AI calorie tracker that nails macros from a photo, proving tech’s role in his entrepreneurial toolkit.
GUIDANCE FOR FOOD FOUNDERS
Alan advises aspiring innovators to blend creativity with utility, test how people use your product, and lean into what inspires—fashion, not just food.
RESOURCES & LINKS
Learn More About Liquid Salad: drinkliquidplus.com
Connect with Alan Lin on LinkedIn: linkedin.com/in/alanlin98
Podcast Website: foundersecretspod.com
FOLLOW US ON SOCIAL MEDIA
Instagram: @foundersecretspod
TikTok: @foundersecrets
Twitter: @founder_secrets
LinkedIn: Founder Secrets Podcast
🎧 LISTEN TO THE PODCAST
Apple Podcasts: tinyurl.com/4h59tyer
Spotify: tinyurl.com/4wjb26v8
⚡ SPONSORED BY DASH
Simplify your success with Dash! From CRM management to social media, bookkeeping, and more, Dash provides top-tier remote talent solutions so you can focus on growing
your business. Learn more: hirewithdash.com
🔔 DON’T FORGET TO SUBSCRIBE!
Enjoyed this episode? LIKE, COMMENT, and SUBSCRIBE for more inspiring conversations with world-changing founders.
Join us as Adrianne Nickerson, a healthcare innovator and founder of Oula, shares her inspiring journey from co-founding a cancer support startup to revolutionizing maternity care for women across the U.S. With a data-driven passion and a knack for building community, Adrianne offers a fresh perspective on transforming a broken system into a warm, evidence-based experience,starting with her own life-changing birth story.
In this episode, Adrianne dives into creating Oula, a maternity care company blending midwifery and obstetrics, now expanding from New York to Connecticut. She reveals how patient feedback scrapped birth centers for hospital partnerships, why systemic barriers hold back better care, and how she’s raised $50 million to scale a profitable model. Whether you’re a healthcare enthusiast, entrepreneur, or parent-to-be, Adrianne’s story blends grit, insight, and a mission to rewrite the maternity narrative.
🔑 KEY HIGHLIGHTS
FROM CANCER SUPPORT TO MATERNITY REVOLUTION
Adrianne Nickerson traces her path from co-founding RobinCare for cancer patients to launching Oula, inspired by the transformative power of quarterback providers in life-
altering health journeys.
BIRTH AS A BEAUTIFUL BALLET
Hear Adrianne recount her son Logan’s birth at Oula,a seamless, evidence-based experience with doulas, hydrotherapy, and skin-to-skin care,proving maternity can be joyful, not just scary.
REBUILDING CARE FROM THE GROUND UP
Discover how lessons from RobinCare led Adrianne to make Oula the provider, not just a wraparound, integrating midwifery and obstetrics to tackle maternity holistically.
PIVOTING WITH PATIENT VOICES
Adrianne explains scrapping birth centers after patients preferred Oula’s hospital-based hybrid model,balancing safety with a human touch,shaping a scalable business.
UNWINDING A PHYSICIAN-CENTRIC SYSTEM
Learn why the U.S. lags in midwifery care (10% vs. Europe’s 80%), rooted in historical racism and training gaps, and how Oula’s partnerships with Mount Sinai and Stamford Health fight back.
FUNDRAISING THROUGH UNCERTAINTY
Adrianne shares raising $50 million across tough markets,April 2020 and late 2024,proving positive unit economics and a solid business model trump trendy tech hype.
RESOURCES & LINKS
Learn More About Oula: oulahealth.com
Connect with Adrianne Nickerson on LinkedIn: linkedin.com/in/adriannenickerson/
Podcast Website: foundersecretspod.com
FOLLOW US ON SOCIAL MEDIA
Instagram: @foundersecretspod
TikTok: @foundersecrets
Twitter: @founder_secrets
LinkedIn: Founder Secrets Podcast
🎧 LISTEN TO THE PODCAST
Apple Podcasts: tinyurl.com/4h59tyer
Spotify: tinyurl.com/4wjb26v8
⚡ SPONSORED BY DASH
Simplify your success with Dash! From CRM management to social media, bookkeeping, and more, Dash provides top-tier remote talent solutions so you can focus on growing your business. Learn more: hirewithdash.com
🔔 DON’T FORGET TO SUBSCRIBE!
Enjoyed this episode? LIKE, COMMENT, and SUBSCRIBE for more inspiring conversations with world-changing founders.
Join us as Joel Duncan, a former Marine and corporate finance professional turned entrepreneur, shares his remarkable transition from a structured career in Michigan to owning Spray Patch Road Repair, a niche pothole repair business. With a blend of military grit, financial acumen, and a leap of faith, Joel offers a gripping tale of self-education, strategic acquisition, and hands-on leadership in a blue-collar world.In this episode, Joel unpacks his path from enlisting in the Marine Corps at 18 to climbing the corporate ladder, only to pivot toward buying a business in 2025. He dives into the nuts and bolts of acquiring a $1.9 million seasonal operation, navigating environmental hurdles, and earning his team’s respect by getting his hands dirty. Whether you’re intrigued by entrepreneurship, blue-collar industries, or stories of reinvention, Joel Duncan’s journey delivers practical lessons and a dose of Midwestern charm.🔑 KEY HIGHLIGHTSFROM MARINE CORPS TO CORPORATE TO OWNERJoel Duncan traces his evolution from fixing helicopters in the Marine Corps to earning an MBA and working in Michigan’s automotive industry, culminating in his purchase of a pothole repair business on January 10, 2025.STRATEGIC ACQUISITION VIA BROKERLearn how Joel Duncan hired a brokerage firm for $5,000/month to source deals while keeping his corporate job, landing Spray Patch Road Repair on BizBuySell after outbidding six competitors.BLUE-COLLAR LEADERSHIPDiscover how Joel Duncan bridges his white-collar past with a blue-collar present, using Marine Corps experience to lead by example—think hydraulic fluid and oily hands—while scaling a seasonal business.AI AS A LIFELINEJoel Duncan reveals his reliance on ChatGPT to master everything from CDL laws to employment regulations, showcasing how tech accelerates his entrepreneurial learning curve.OVERCOMING UNEXPECTED CHALLENGESFrom a $20,000 environmental review to managing a seasonal shutdown, Joel Duncan shares how he adapts to surprises with seller support and resilience.GUIDANCE FOR CORPORATE ESCAPEESJoel Duncan advises aspiring entrepreneurs to educate themselves, secure funds (quit or hire help), and muster the courage to ditch corporate identity for ownership.RESOURCES & LINKSLearn More About Spray Patch Road Repair: spray-patch.comConnect with Joel Duncan on LinkedIn: linkedin.com/in/joeltduncanPodcast Website: foundersecretspod.comFOLLOW US ON SOCIAL MEDIAInstagram: @foundersecretspodTikTok: @foundersecretsTwitter: @founder_secretsLinkedIn: Founder Secrets Podcast🎧 LISTEN TO THE PODCASTApple Podcasts: tinyurl.com/4h59tyerSpotify: tinyurl.com/4wjb26v8⚡ SPONSORED BY DASHSimplify your success with Dash! From CRM management to social media, bookkeeping, and more, Dash provides top-tier remote talent solutions so you can focus on growing your business. Learn more: hirewithdash.com🔔 DON’T FORGET TO SUBSCRIBE!Enjoyed this episode? LIKE, COMMENT, and SUBSCRIBE for more inspiring conversations with world-changing founders.
Join us as Paul Adams, a seasoned entertainment industry veteran with a distinctive British accent, shares his extraordinary journey from a working-class background in northern England to managing global superstars like Duran Duran, Justin Timberlake, Radiohead, and Jay-Z. As a key player in music management and co-owner of Phoenix Rising FC, Paul delivers a compelling narrative of persistence, human connection, and navigating the unpredictable worlds of music and sports.In this episode, Paul dives into his unconventional rise, from managing friends’ bands to working with top-tier talent and co-owning a soccer club with Diplo. He reveals how surviving accidents, mastering negotiation, and building relationships have shaped his career, offering practical wisdom for anyone looking to succeed in competitive fields. Whether you’re drawn to music, sports, or tales of grit, Paul’s story is a treasure trove of insight and humor.🔑 KEY HIGHLIGHTSFROM NORTHERN ENGLAND TO ENTERTAINMENT ELITEPaul traces his path from a small town between Liverpool and Manchester, managing mates’ bands, to collaborating with icons like Jay-Z at Roc Nation.COMMUNICATION AS THE COREDiscover Paul’s philosophy that all business hinges on human interaction, assessing ego and emotional states to forge effective connections.NEGOTIATION MASTERY THROUGH TIMEPaul explains how years of experience allow him to outsmart less seasoned peers, securing optimal outcomes for his clients.PHOENIX RISING: FROM DREAM TO CHAMPIONSHIPHear how a lunch with Diplo’s lawyer led Paul to co-own Phoenix Rising FC, rebranding it from Arizona United and winning the USL Championship in 2023.RESILIENCE IN ADVERSITYFrom a brain hemorrhage after a biking accident to standing with fans during a final loss, Paul’s resilience shines through life’s challenges.GUIDANCE FOR ASPIRANTSPaul advises newcomers to embrace asking questions, highlighting how curiosity and humility trump overconfidence in building a career.RESOURCES & LINKSLearn More About Phoenix Rising FC: phxrisingfc.comConnect with Paul on LinkedIn: linkedin.com/in/bangthedrum/Podcast Website: foundersecretspod.comFOLLOW US ON SOCIAL MEDIAInstagram: @foundersecretspodTikTok: @foundersecretsTwitter: @founder_secretsLinkedIn: Founder Secrets Podcast🎧 LISTEN TO THE PODCASTApple Podcasts: tinyurl.com/4h59tyer
▶️ WATCH THE PODCASTYouTube:youtube.com/@foundersecretspod⚡ SPONSORED BY DASHSimplify your success with Dash! From CRM management to social media, bookkeeping, and more, Dash provides top-tier remote talent solutions so you can focus on growing your business. Learn more: hirewithdash.com🔔 DON’T FORGET TO SUBSCRIBE!Enjoyed this episode? LIKE, COMMENT, and SUBSCRIBE for more inspiring conversations with world-changing founders.
Join us as Gabby Gabriel, the visionary founder of GAB Inc. and GAB China, shares her incredible journey from teaching English in Shanghai to leading a global marketing empire. With an adventurous spirit and a talent for turning challenges into opportunities, Gabby transformed a spontaneous move to China into a decad of entrepreneurial success. From building one of China’s largest LGBTQ communities to launching GAB China—a powerhouse agency connecting brand with Chinese markets—and expanding her vision through GAB Inc., Gabby’s story is a masterclass in resilience, innovation, and cross-cultural leadership.
In this episode, Gabby takes us through her evolution from a private tutor in Shanghai to a celebrated entrepreneur featured by the BBC as a “Shanghai expert.” She dives into the inception of GAB China, her navigation of China’s complex digital landscape, and the serendipitous New York encounter that led to Second Wind Media, a venture with Lady Gaga’s father, Joe Germanotta. Whether you’re an entrepreneur, a global thinker, or simply captivated by stories of grit and connection, Gabby’s narrative offers profound insights into building businesses that bridge cultures and create lasting impact.
🔑 KEY HIGHLIGHTS
GAB CHINA: BRIDGING BRANDS AND CHINA’S MARKETS
Gabby unveils how GAB China became a go-to agency for international brands, leveraging her expat insights to help companies like Marriott and Adidas thrive in China’s dynamic digital ecosystem.
FROM COMMUNITY TO EMPIRE: THE BIRTH OF GAB INC.
Learn how Gabby’s early ventures—like growing an LGBTQ+ WeChat group to 10,000 members—laid the foundation for GAB Inc., a global parent company driving marketing innovation across Asia and the Americas.
THE APP THAT SPARKED RESILIENCE
Gabby reflects on her bold attempt to launch an LGBTQ+ app, its funding struggles, and how its failure fueled her determination to succeed with GAB China and beyond.
NEW YORK SERENDIPITY: SECOND WIND MEDIA
Hear how a chance happy hour in New York led to a partnership with Joe Germanotta, spawning Second Wind Media—an entertainment marketing venture blending Gabby’s global expertise with American flair.
SURVIVING SHANGHAI’S LOCKDOWN
Gabby shares her harrowing experience during the 2022 Shanghai lockdown, a turning point that accelerated her U.S. return and sharpened her remote leadership skills.
ACTIONABLE ADVICE FOR ENTREPRENEURS
Gabby offers gems on working smarter—prioritizing relationships over immediate profits, embracing partnerships, and trusting gut instincts—plus her call for young entrepreneurs to live abroad for self-discovery.
RESOURCES & LINKHS
Learn More About GAB Inc.: thegabinc.com
Explore GAB China: gab-china.com
Connect with Gabby on LinkedIn: linkedin.com/in/gabbygabriel
Podcast Website: foundersecretspod.com
🔔 FOLLOW US ON SOCIAL MEDIA
Instagram: @foundersecretspod
TikTok: @foundersecrets
Twitter: @founder_secrets
LinkedIn: Founder Secrets Podcast
🎧 LISTEN TO THE PODCAST
Apple Podcasts: tinyurl.com/4h59tyer
WATCH THE PODCAST
https://www.youtube.com/@foundersecretspod
⚡ SPONSORED BY DASH
Simplify your success with Dash! From CRM management to social media, bookkeeping, and more, Dash provides top-tier remote talent solutions so you can focus on growing your business. Learn more: hirewithdash.com
🔔 DON’T FORGET TO SUBSCRIBE!
Enjoyed this episode? LIKE, COMMENT, and SUBSCRIBE for more inspiring conversations with world-changing founders.
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