If someone walked into your store and picked up an item for 5 seconds, put it back and carried on walking around the shop. Would you pay someone to follow them around holding that item saying "are you sure you don't want this?" 

Probably not. Except, your re-targetting ads are probably doing just that right? 

Today Jayden and Danni unpack a different way to think about marketing. Heavily inspired by George Bryant, billionaire marketing guru and ex US marine, Jayden and Danni use elements of George's theory in their day to day marketing and want to share that with you.

Listen to George's Podcast here -https://podcasts.apple.com/gb/podcast/the-mind-of-george-show/id1504361992

To access the courses and teachings discussed in this podcast, go to www.foundersclubhouse.co.uk/join to become a member of this special community and be a thriving founder. 

Hey Founders, 

Happy New Year! Today Danni and Jayden talk predictions and hopes for the success of the Founder's Clubhouse for 2025.

In this episode Danni also opens up about her fears and doubts about the business, while Jayden promises holidays to Barbados!

Join us over at the Clubhouse, www.foundersclubhouse.co.uk/join for 2025! 

In this episode Danni and Jayden discuss business loans, and how, when used in the right way can be an incredible lever for growing and scaling your business. 

It's not as scary as it sounds, but if you are struggling to pull the trigger on a loan, reach out to the Founders team for support and confirmation of your decision.

Join today www.foundersclubhouse.co.uk/join 

Hi Founders!

In this episode Jayden and Danni talk through the terrible paid ads Jayden put out last week to promote the Founder's Clubhouse.

Because he was in a bad mindset - stressed, anxious, and eager to move forward, Jayden didn't take any of his own advice on what a good advert looks like, and instead put out ads that were in Danni's words "absolutely rubbish".

Tune in as the team break down why the ads won't work, and how paid ads need to be structured and positioned to ensure better success from your paid advertising. 

For more insight and guidance on how to create quality ads, join the clubhouse at www.foundersclubhouse.co.uk/join

Getting results in SEO is totally dependant on finding the right balance between quality and quantity.

If you aren't executing at sufficient scale, you're never going to keep up or compete.

Equally, in a flooded content landscape, particularly since the intro of AI tools, churning out poor quality content at scale won't help either.

In this episode, Jayden talks you through how to find the right balance. 

For more information and a detailed course on exactly how to do this head to https://foundersclubhouse.co.uk/pages/free-masterclass-seo 

Today's podcast is something Danni is incredibly passionate about - it's the hiring of overseas virtual assistants! They work while you are asleep, meaning you wake up with a clean slate and NO ADMIN hanging over your head. 

Trust us - give it a listen. If you want help hiring a VA, join the Founder's Clubhouse at www.foundersclubhouse.co.uk/join or email us at [email protected] or [email protected] 

Returns happen in an ecommerce business, and they can either be an opportunity, or a painful headache, depending on your approach.

Every customer problem is a chance for you to rise above the competition. In this episode, I lay out my approach to handling returns.

If you like my approach, join the Founder's Clubhouse for more insights, tactical sessions and more www.foundersclubhouse.co.uk/join

Today we share this week's musings around product innovation. Our focus is currently on how alcohol makes us feel super jaded and grumpy the next morning, and how we can offer alternatives to you guys - our target audience! 

Join our slack community by becoming a member, for a chance to receive free samples and be part of our testing group! www.foundersclubhouse.co.uk/join 

Do you hate calling new suppliers? Does it make you feel like a cold caller with massive imposter syndrome?

I've been there, but it genuinely doesn't have to be that way. 

Give this a listen, and afterwards you'll no longer fear these, you'll smash them.

Go to www.foundersclubhouse.co.uk and join our community for more ways to advance your business and improve your enjoyment! 

In today's episode we recant the story where Jayden had a totally irrational breakdown over something and told me he was throwing in the towel completely! This breakdown happened 3 months before we had enough money in the bank for him to leave his corporate job and go full time on Business One. 

Our real life sliding doors moment...

Visit www.foundersclubhouse.co.uk to make sure you never reach this point and potentially miss out on your own huge payday!