Austin Dandridge joins the podcast to discuss running an agency with his wife and the challenges that can arise when working in business and life with someone.

Austin shares their strategies for generating new leads and the vision on how he and his wife are growing their agency. (Hint: it includes the use AI in their advertising and agency operations.)

Key Takeaways:

• How running an agency with a spouse can have its challenges and rewards
• Why referrals are such a valuable source of new business
• How podcasts can be a powerful marketing tool for agencies
• The AI tools that can help with persona building, data modeling, and personalization in advertising
• Why regular creative refreshes are important in marketing
• How landing page testing can also improve performance of this one thing.
• The one thing that cannot be replaced by AI when it comes to marketing.

To learn more about Austin and his team go here.

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