In this episode of the Foxwell Founders podcast, Brett Fish, founder of Tag Hero, discusses the importance of tracking and technology in e-commerce.

He addresses the question of whether third-party tracking services provide an edge over Shopify's built-in server-side pixel implementation and provides insights into the perfect tracking setup.

Key Takeaways:

• Who third-party tracking services are most beneficial for.
• Why Shopify's pixel implementation may be just right for you
• When its best suited to move to a third-party tracking service
• The 3 things the best tracking set-ups all have
• The importance of regular testing pixel events
• Why Brett believes the founders membership is so valuable

To learn more about Brett Fish and TagHero you can head to: www.taghero.io

If you'd like to learn more about the Founders Community or want to become a member you can do so here: www.foxwelldigital.com/membership