98% of people visiting your website right now aren't even real prospects.

Ouch. That hurts to hear, doesn't it?

Yet most of us treat every single visitor like they're our next big client. We jump on calls. Send proposals. Waste HOURS on people who were never gonna buy.

It's like trying to sell steaks to vegetarians. Sure, you might get lucky once in a while, but mostly you're just wasting everyone's time.

The good news? AI chatbots can now figure out which leads are actually worth your time…

…and potentially save your business a LOT of cash.

In this episode, you'll discover:

• How to use AI chatbots to identify hot prospects in seconds
• How to make your chatbot conversations feel human while secretly qualifying prospects
• What to do with leads who don't qualify (without making them feel rejected)
• The trick to smoothly hand off conversations to real humans

PLUS: we’re moving to a NEW podcast!

Make sure to subscribe to the new podcast, How to Print Money, here:

Apple Podcast: https://podcasts.apple.com/hu/podcast/how-to-print-money-for-online-coaches-in-high-ticket/id1790630698

Spotify: https://open.spotify.com/show/4mAauVDusDfUdGKkEOAbNw?si=94dd1a5012454cdc

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency's strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence's book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence's marketing agency Radical Marketing here: www.radical-marketing.com

Everyone's using ChatGPT to write their marketing copy these days.

Your competitor down the street is doing it. That guy who sells protein shakes on Instagram is doing it. Heck, even your grandma probably asked ChatGPT to write her Facebook post.

But here's the thing...

Most AI-generated copies are absolute garbage.

And if you're just throwing basic prompts at ChatGPT and hitting publish, you're probably making your business sound like every other lazy marketer out there.

In this episode, you'll discover:

• Why AI copywriting isn't optional anymore for businesses in 2025
• The 3 reasons most AI copy makes you sound like a robot having a bad day 
• Why "Always Be Checking" should be your new motto when it comes to AI-written copy
• How to feed your AI the right data so it stops writing like Shakespeare's pretentious cousin
• The secret framework we use at our agency to turn AI into a money-making copywriting machine

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency's strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence's book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence's marketing agency Radical Marketing here: www.radical-marketing.com

Remember when your website was about as useful as a screen door on a submarine?

Well, turns out you can teach that old dog some new tricks. And by tricks, I mean turning it into a lead-catching ninja that books appointments while you're busy counting sheep.

It's 2 AM. You're deep in dreamland. Meanwhile, your competitor just snagged another client because they answered in 5 seconds flat.

Ouch.

But what if your website could do the talking for you? Not with those creepy "HI HOW CAN I HELP YOU TODAY?!" popups that make people run faster than a cat from a vacuum cleaner.

I'm talking about AI that actually sounds... human.

In this episode, you'll discover:

• Why 59% of people are more impatient than a kid on Christmas morning (spoiler: they want answers in 5 seconds)
• How one coach named Bryan got 67% more qualified leads and saved 10 hours a week (that's like getting Fridays off!)
• The embarrassingly simple reason your chatbot might be scaring away leads instead of booking them
• Why treating your AI like a "smart receptionist" beats trying to create a digital clone of yourself
• The exact moment when your chatbot should wave the white flag and call in the humans

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency's strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence's book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence's marketing agency Radical Marketing here: www.radical-marketing.com

Every business owner I’ve spoken to LOVES the idea of using AI in their sales funnel.

Especially if they get to automate some of the time-consuming stuff…

…like cold calls, marketing, or lead gen.

But here’s the thing:

Use AI tools recklessly, and you might end up HURTING your business instead.

In this episode, you’ll learn:

• Why your AI copywriter could get your ad account BANNED
• The reason AI chatbots might be turning customers away from your business
• Where to maintain the ‘human element’, and where to go full-AI
• …and other ‘AI mistakes’ that could mess up your entire sales funnel

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency's strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence's book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence's marketing agency Radical Marketing here: www.radical-marketing.com

Every business owner wishes they could clone themselves.

There’s just too much for a team, let alone a single person, to handle when it comes to sales and marketing alone: ads, funnels, landing pages, sales calls, etc…

But here’s the good news:

We can’t clone ourselves yet, but we CAN get pretty damn close with AI.

In this episode, I break down how AI is transforming marketing funnels from time-sucking monsters into well-oiled efficiency machines.

You’ll learn:

• How AI can give you valuable insights (that would normally cost $$$)
• 3 ways AI can help power up your sales funnel – while reducing your workload
• The genius tech that makes reviving ‘dead leads’ a breeze
• How to work 15% less while earning 15% more

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency's strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence's book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence's marketing agency Radical Marketing here: www.radical-marketing.com

Ever feel like you're throwing a tiny fishing net into an ocean of minnows when you really need to catch a whale?

In this episode, I dive into how AI-powered lead generation systems can help you land those massive dream clients that transform your business – without you having to spend countless hours manually qualifying leads or hiring an army of sales reps.

You'll discover:

• How to clearly define your "whale client" profile so your AI can hunt them down
• How AI can book qualified leads directly into your calendar (while they're still hot!)
• The secret to using AI to handle objections with actual empathy (not robotic sales scripts that make people cringe)
• Real examples of how AI can resurrect abandoned carts and catch sales that would have slipped away

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency's strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence's book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence's marketing agency Radical Marketing here: www.radical-marketing.com

What if AI could tell you exactly who your ideal customers are…

…and HOW to make them buy your product?

Back then, market research used to take months (and thousands of dollars!) – but AI now makes that possible to do in literal minutes – which is bonkers.

In this episode, we show you how to leverage this for your business.

Here's what you'll discover:

• How AI can uncover customer insights that humans would NEVER catch
• The exact process to create a customer avatar that converts like crazy
• AI tools and prompts that do the heavy lifting for you

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence’s book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence’s marketing agency Radical Marketing here: www.radical-marketing.com

Every day, potential customers are slipping through your fingers.

That lead who filled out your contact form at 2 AM?

Oops! Someone else responded first, and now they've lost interest in you.

That prospect who called during your team lunch?

Went straight to voicemail and never called back.

You’ve got thousands of “dead leads” who aren’t really dead… they’re just being ignored.

And it's not even your fault!

Until recently, there simply wasn't technology capable of catching every opportunity, responding instantly, or scaling personal outreach without hiring an army of sales reps.

Until today.

In this episode, I break down three AI lead generation strategies that are actually bringing sales in 2025.

Here's what you'll discover:

• Why 78% of people go with businesses that respond to them first (and how AI can make you be that guy)
• How to turn 2-4% of your “dead leads” into actual paying customers (without lifting a finger)
• The shocking missed opportunities in your business (and how AI can help secure them)

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence’s book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence’s marketing agency Radical Marketing here: www.radical-marketing.com

Barely 2 years ago, AI could barely string together a coherent sentence…

Or generate a video of “Will Smith eating spaghetti” that DOESN’T look like eldritch horror…

Now?

Now your biggest competitor is using AI to make them money while they sleep.

And I am going to tell you how they do it.

Listen to today’s episode to learn:

• How to use AI to resurrect your cold leads from the dead!
• The AI engagement technique that dramatically boosts webinar show up rates
• Our post-webinar AI system that captures sales you’d normally lose

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence’s book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence’s marketing agency Radical Marketing here: www.radical-marketing.com

Ever crush a webinar campaign, only to watch it flop spectacularly in the next round?

Imagine how low our hearts sank when our client’s webinar went from a massive 10X ROAS the first time around… only to nosedive to 1.6X within two weeks!

What turned our golden goose into an ugly duckling?

And more importantly…

How did we bring it back from the dead?

Learn it all in this episode.

You’ll discover:

• How we got 10x ROAS in the first place
• Why our second and third events bombed… (lessons learned!)
• The hidden dangers of Google’s ad policies
• And finally – how we rebuilt our ads and clawed back up to 5.31X ROAS

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!