Join David as he hosts Christi Loucks, an esteemed expert in sales and operations, on the latest episode of the Identity Jedi Show Podcast. Dive into a candid conversation about the trials and triumphs of navigating the business world and learn from Christi's wealth of experience.

- Discover the mental shifts and strategies for effective decision-making amidst the demands of company leadership.

- Uncover the significance of the "minimum viable product" and its role in entrepreneurial decision-making.

- Gain insights into the journey of career growth, from mastering sales enablement to embracing the challenges of a CEO.

- Explore the art of storytelling in sales and the transition from product-led to value-based selling techniques.

- Learn about Christi's bold move from corporate sales to business ownership and the resilience required in this transformative venture.