Foundstone Conversations

"Would I be happy if mum or dad, or grandma got this service (based on this decision)?"

Liesel Wett shares with us how culture plays a huge part in shaping an organisation's strategy and the decisions made based on it. She explains how a company's culture and human-centred work relationships are pertinent to making clear decisions. 

Liesel also touches on how authentic work relationships and organisational culture have a significant positive impact.

We chat with Andrew Thorp, Head of Strategy & Planning at Beyond Blue. 

Andrew shares with us some of his biggest insights and learnings of how to really listen and understand the lived experiences of the people we serve. And how fundamental this is in developing real-world insights and strategy that have a significant impact.

We speak to Patrick Coghlan, CEO and founding employee of CreditorWatch about how transparent customer relationships and engagement are key assets to any business. By keeping their ears to the ground and having conversations with the people closest to the problem, they found market gaps and live opportunities for their business to grow.

Listen in as Patrick talks about CreditorWatch's humble beginnings, and how their customer relationships have changed and evolved as the business grew over the last 10 years.

Konrad Spilva – Founder & Managing Partner of Shadowboxer on how Business Strategy, Marketing & Tech can no longer be looked at as completely separate disciplines. 

Konrad founded his own agency back in the day, was acquired by a major media company, CEO across major consulting/agency brands growing to hundreds of people.

Hear & learn from some of his cracking real-world insights…

- How traditional consulting (big 4) is being shaken up as customers are rightfully demanding more upfront value & impact. Not just the typical drawn-out & expensive discovery phases!

- Where & how he sees traditional consulting and agency/marketing/tech beginning to merge

- Some creative capital models in consulting that are taking off IE. Equity for services

- Building a consultancy that has a holistic approach across strategy, marketing, and tech

Barbeques Galore is an iconic Australian brand with a turnover of approx. $180M and 88 stores across the country.  Hear from CEO Angus McDonald on his learnings, insights, and tips for re-inventing a business that has now had 40% year-on-year growth in digital channels & is known for a unique blend of customer experience.

Learn how Angus shapes strategy that is developed through staying close to customers and reading the dynamic shifts in the market.  Hear how to get the right blend of smaller incremental improvements & build a customer community, that ends up having a significant impact on the bigger picture.

It turns out there are many overlaps. In this episode, we chat with Prof. Alan Duffy to learn more about how the vast and unknown nature of science can inform the way business leaders approach strategy. Alan is the Director of Space Technology & Industry at Swinburne University of Technology, and founder & CEO of mDetect.