In this episode we talk about utilizing Facebook ads to boost our post about last week's podcast Why Businesses Need Video. Then we talk about a few gigs we have done in the last week. It's official! The LLC is real and Oregon knows about it. We have a photo shoot later this week so we will talk about that next time. For links to the clients mentioned in the episode make sure to go to:

FractalFocus.com

Thanks for listening!

Youtube Fractal Focus

Twitter @thefractalfocus

Facebook @thefractalfocus

Go To: JoshDGray.com

Find Josh on Twitter @joshdgray

Instagram @joshd.gray

Find Joe on Twitter @JoeGrins 

Instagram @g_grins

In this episode we give you our top 7 unranked reasons why businesses need video…

Source for the first 6: http://www.insivia.com/50-must-know-stats-about-video-marketing-2016/

Jan. 2016

1. According to a report published by Forrester, including video in an email leads to a whopping 200-300% increase in click-through rate.
2. Unbounce reports that including video on a landing page can increase conversion by 80%.
3. 46% of users take some sort of action after viewing a video ad, according to Online publishers association. After watching a video, 64% of users are more likely to buy a product online, according to ComScore.
4. 90% of user say that seeing a video about a product is helpful in the decision process.
5. According to Online Publishers Association, 80% of users recall a video ad they viewed in the past 30 days.
6. 92% of mobile video consumers share videos with others, according to Invodo.

Source for the 7th: https://www.dreamgrow.com/8-reasons-why-your-business-should-use-video-marketing/

Oct. 2016

        7. Moovly statistics: You're 53 times more likely show up first on Google if you have a video embedded on your website. Since Google now owns YouTube, there has been a significant increase on how much videos affect your search engine rank.

Bonus tip!

Upload to Facebook natively to get more reach and interactions. Embedding a Youtube link is nice but doesn't get as much priority in sharing as native videos.

Thanks for listening!

FractalFocus.com 

Youtube Fractal Focus

Twitter @thefractalfocus

Facebook @thefractalfocus

Go To: JoshDGray.com

Find Josh on Twitter @joshdgray

Instagram @joshd.gray

Find Joe on Twitter @JoeGrins 

Instagram @g_grins

In this episode we talk about a business meeting we had with Cloak and Dagger Barber Co. Check them out here: cloakanddaggerbarbers.com/.

Then we discuss our website and finalizing our Articles of Organization and our LLC registration using LegalZoom.com. Lastly, we talk about an editing job and the pros and cons of editing for someone else. 

Thanks for listening!

FractalFocus.com 

Youtube Fractal Focus

Twitter @thefractalfocus

Facebook @thefractalfocus

Go To: JoshDGray.com

Find Josh on Twitter @joshdgray

Instagram @joshd.gray

Find Joe on Twitter @JoeGrins 

Instagram @g_grins

In this episode we talk about getting our new website set up as well as getting business cards ordered. Then we discuss our recent photo shoot for the amazing cover band Cadillacs For Everyone and what we learned. 

Check them out here: CadillacsForEveryone.com

Thanks for listening!

FractalFocus.com 

Youtube Fractal Focus

Twitter @thefractalfocus

Facebook @thefractalfocus

Go To: JoshDGray.com

Find Josh on Twitter @joshdgray

Instagram @joshd.gray

Find Joe on Twitter @JoeGrins 

Instagram @g_grins

In this special episode we have on 3 members of the We Are The Directors film crew who recently released the web series "For Old Times' Sake" on YouTube. We talk about what gear was used, what struggles they went through, the inspiration and a lot more!

Check out the video here: For Old Times' Sake (YouTube)

Check out the guys here: We Are The Directors (YouTube)

Contacts:

Sage Krening (E-mail)

Zeth Hillman-Johnson (Twitter)

Micah Wittinger (Twitter)

Micah Wittinger (Instagram)

Thanks for listening!

FractalFocus.com 

Youtube Fractal Focus

Twitter @thefractalfocus

Facebook @thefractalfocus

Go To: JoshDGray.com

Find Josh on Twitter @joshdgray

Instagram @joshd.gray

Find Joe on Twitter @JoeGrins 

Instagram @g_grins

In this episode we chat about the power outage after a freeze here in Portland, Oregon. Then we chat about a potential editing job and about testing the DJI Mavic Pro and Go Pro Hero Black 5. These are some cool ass tools!

Thanks for listening!

FractalFocus.com

Youtube Fractal Focus

Twitter @thefractalfocus

Facebook @thefractalfocus

Find Josh on Twitter @joshdgray

Instagram @joshd.gray

Find Joe on Twitter @JoeGrins 

Instagram @g_grins

In this episode we talk about Josh's recent Part 107 Commercial Drone Pilot certification. Then we talk about our recent gig as camera operators for a shoot directed by Brandon Daniel at Ametsa Media. The subject was the band Noise Complaint playing a live show at Ash St. Saloon in Portland, Oregon. It was a lot of fun and we discuss lessons learned. 

Check out Brandon here:

AmetsaMedia.com

Thanks for listening!

FractalFocus.com

Youtube Fractal Focus

Twitter @thefractalfocus

Facebook @thefractalfocus

Find Josh on Twitter @joshdgray

Instagram @joshd.gray

Find Joe on Twitter @JoeGrins 

Instagram @g_grins

Welcome to another episode! Thanksgiving just happened and we talk about family and traditions. Then we talk about making an unsolicited video promoting the Leatherman Sidekick for our "We Just Love It" series on YouTube. We mostly talk about the editing that was involved and learning 3D motion tracking with After Effects.  Check out that video here:

We Just Love It: Leatherman Sidekick

YouTubers Mentioned and their videos:

Film Riot:

3D Tracking in After Effects!

3D Tracking in After Effects - Rewind

KriscoartProductions

3D CAMERA TRACKER - After Effects Tutorial (Easy)

Thanks for listening!

FractalFocus.com 

Youtube Fractal Focus

Twitter @thefractalfocus

Facebook @thefractalfocus

Find Josh on Twitter @joshdgray

Instagram @joshd.gray

Find Joe on Twitter @JoeGrins 

Instagram @g_grins

IN this episode we talk about the Podcast Startup Guide that Joe put together on his blog. Then we chat about craigslist and getting inquiries from Josh's website. Lastly we talk about what tools went into making the Leatherman Sidekick promo that is now available to view on the Fractal Focus YouTube channel. 

Thanks for listening! 

FractalFocus.com

Youtube Fractal Focus

Twitter @thefractalfocus

Facebook @thefractalfocus

Find Josh on Twitter @joshdgray

Instagram @joshd.gray

Find Joe on Twitter @JoeGrins 

Instagram @g_grins

Joe's Blog: jdgnotes541.blogspot.com

In this episode we talk about shooting at Wahclella Falls on the Columbia River Gorge in the Pacific Northwest and some of the things Joe learned from that experience. Check that video out on Joe's YouTube channel. We also talk about some of the great YouTubers that provide a solid educational platform for learning about photography and videography. 

Here are the ones we highlitghed: Check them out!

Film Riot

Cinemetography Database

Tony and Chelsea Northrup

Philip Bloom

Jared Polin (Fro Knows Photo.com)

Thanks for listening! 

FractalFocus.com

Youtube Fractal Focus

Twitter @thefractalfocus

Facebook @thefractalfocus

Find Josh on Twitter @joshdgray

Instagram @joshd.gray

Find Joe on Twitter @JoeGrins 

Instagram @g_grins

YouTube: Lukstuff