Join your host Giuseppe Grammatico and guest David Alto as David explains the importance of LinkedIn to your career. As the hiring expert, David talks about the elements that help get you on an interview for that job you're confident of landing. He speaks on the pros of LinkedIn vs. Facebook, LinkedIn bots, and how he tackles crafting the kind of resume that gets responses. 

In this episode you will learn: 

• How David Alto grew a following on LinkedIn 
• LinkedIn is your free personal branding site 
• This is the best time to find a job 
• How to have your resume move past a filter 
• Should you spend hours tweaking a resume for one application? 

About David Alto: 

David Alto has helped 300+ middle management and C-suite professionals land new careers over the past 10 months.  

For him, removing the frustration that job seekers have while applying for job after job and only getting those darn rejection emails is what makes setting that alarm for 5AM all worth it. 

David's previous experience as a hiring manager - grassroots recruiter – and decades of interviewing has allowed him to craft resumes that tell "your story." 

He provides his clients with tools and teaches them how to keep them sharp for their entire working career. Allowing them to go from rejected to recruit. 

Identifying his clients' strengths while probing them for what they really enjoy doing allows David to craft "their story." He knows how to best position job seekers by leveraging LinkedIn and getting his clients noticed by recruiters. 

Connect with David Alto on: 

Website:https://www.davidalto.com/ 

LinkedIn:https://www.linkedin.com/in/davidalto/ 

 
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Join your host Giuseppe Grammatico and guest Mike Finger as they talk about the three questions you need to be asking yourself before selling your business. Small business owners are faced with boggling complexities when they do the legal work of selling a business. But with Exit Oasis, Mike strips it all down to its core elements. He shares how he made his first unsellable business sellable, what attracts buyers into buying a business, and so much more. 

In this episode you will learn: 

• Mike Finger on trying to sell his first-ever business 
• The three (3) elements that make a business sellable 
• Buyers like happy owners 
• How do you document your business? 
• Before selling a business, ask yourself: “am I really ready to sell?” 

About Mike Finger: 

Mike Finger is an “unapologetically small business.” Over the last 25 years, Mike has bought, built, and sold multiple businesses. Building his first business was a rewarding challenge, but what really captivated him was selling his first business. 

Selling that business was a miracle in my life. It changed everything, but it almost didn’t happen. 

Connect with Mike Finger on: 

Website:https://exitoasis.com/ 

LinkedIn: https://www.linkedin.com/in/mike-finger/

Email: [email protected]

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Join your host Giuseppe Grammatico and guest Frank Caperino as Franchise Frank spills everything he knows as an expert on how to get an E-2 visa to own a franchise in the US. Frank has collected over a decade and a half of experience and knowledge on what goes around in the world of visas and franchising. He explains what an E-2 visa allows you to do, how the L1 visa supports those who want to conduct business from non-treaty countries in the US, and so much more. 

In this episode you will learn: 

• Frank Caperino, from employee to employer 
• With an E-2 visa, you can do almost everything an American Citizen does 
• There’s nearly a 15-year backlog for EB5 visas 
• How Frank Caperino markets to an immigration lawyer 
• L1 visas are for non-treaty countries 

About Frank Caperino: 

Frank Caperino is Franchise Frank. A world-renowned marketer who has a real understanding of franchises and how to own one. He has a personal passion for helping individuals or families who want to buy a franchise and will provide insights into the franchises he has in his database. They range from Boutique Fitness, Consulting, Essential Services, and franchise concepts you never thought existed. 

He is also able to assist international investors who want to buy into a franchise and is able to facilitate matters relating to US immigration requirements for international business investors. 

Connect with Frank Caperino on: 

Website:https://franchisefrank.com/ 

 

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The Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership, Book by Giuseppe Grammatico https://ggthefranchiseguide.com/book or purchase directly on ...

Join your host Giuseppe Grammatico and guest David Weaver as he talks about the major factors that draw an individual into franchising. For David, you can be in all kinds of business when you enter franchising. He explains how the Y2K bug threw him into a real-life MBA, what he means by franchising as a ‘game within a game,’ and his thoughts on making your spouse a business partner. 

In this episode you will learn: 

• What the Y2K Bug did to some businesses 
• Franchising is all about systems 
• David Weaver on franchise vs. startup 
• Franchising: The game within the game 
• Why you should do business with your spouse 

About David Weaver: 

David Weaver has a diverse and comprehensive background to draw on as a franchise expert and a FranChoice consultant. Having honed his business skills in a variety of ways, he now looks forward to sharing his knowledge and experience with others. 

David was born and raised in Indiana and got his first taste of business ownership early in life. His father and mother both owned businesses, and that is where, at a young age, he learned the Midwestern values of honesty and integrity in business dealings that he carries with him to this day.  

Connect with David Weaver on: 

Website:https://www.franchiseyourfreedom.com/ 

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The Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership, Book by Giuseppe Grammatico https://ggthefranchiseguide.com/book or purchase directly on ...

Join your host Giuseppe Grammatico and guest Jason Miller as Jason explains what Patrice & Associates is and what it's not. As someone who grew up in a family in the franchising business, Jason knows well why and how so many people have the 'itch' for franchising. Today, Jason talks about how Patrice & Associates find executives in the hospitality and entertainment industry and how they ramped up their franchisee support in the face of a pandemic. 

In this episode you will learn: 

• What does Patrice & Associates do? 
• Jason Miller on truly remote businesses 
• How did Patrice & Associates do during COVID? 
• What data from the National Restaurant Association tell us about the restaurant industry 
• 65% of Patrice & Associates franchisees don't have a background in hospitality 

About Jason Miller: 

Jason comes to Patrice & Associates with eleven years of franchise sales and marketing experience. He spent the majority of his career with a large franchise coaching and consulting firm. He has a proven track record not only in franchise development and sales but is known for his passion for matching the right people with the right opportunity. Jason exemplifies our Core Values of Respect, Excellence, Service, and Teamwork. 

Jason leads the franchise development department in sourcing the right business partners for Patrice & Associates. Additionally, he develops brand awareness programs and attends trade shows representing the Patrice model. 

Connect with Jason Miller on: 

Website: https://patriceandassociatesfranchising.com/ 

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The Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership, Book by Giuseppe Grammatico https://ggthefranchiseguide.com/book or purchase directly on ...

Join your host Giuseppe Grammatico and guest Jason Olsen, as they discuss the number one challenge creative talents face in the business of beauty. As the CEO and Founder of IMAGE Studios, Jason saw how skilled talents in the beauty industry struggled with the realities of entrepreneurship. Here, he talks about the post-recession conception of IMAGE Studios, the bipolar roller coaster of entrepreneurship, how franchising creates masterminds, and more. 

In this episode you will learn: 

• What inspired IMAGE Studios 
• How Jason's franchising business went as usual with the help of virtual tech 
• Culture and belongingness are essential to franchising 
• Jason Olsen on describing the best-fit clients 
• Why entrepreneurs are not alone in franchising 

About Jason Olsen: 

Jason Olsen is a serial entrepreneur based in Salt Lake City, Utah, and is the founder of Image Studios, a Salon Suite Franchise with 179 locations under development nationwide. He has extensive experience in startups, forming his first company at the age of 16. He sold this company during his junior year of college while at BYU.  

He has been called the illegitimate love-child of strategy and creativity, harnessing the power of both traits to build uniquely branded companies that have strong cultures and clearly defined visions. He was a finalist for Ernst & Young's "Entrepreneur of The Year" program in 2017, is a member of the Entrepreneurs Organization (EO), and was recognized as "Entrepreneur of the Year" in 2018.  

Image Studios has also been recognized by several organizations for its incredible growth, including the INC 5000 "Fastest Growing Companies in America" for the past two years and as one of the top 100 growth companies in Utah by the Mountain West Capital Network. Image Studios was recently recognized by INC Magazine as a "Best Workplaces in 2022".  

Connect with Jason Olsen: https://imagestudios360.com/ 

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The Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership, Book by Giuseppe Grammatico https://ggthefranchiseguide.com/book or purchase directly on ...

Join your host Giuseppe Grammatico in this special and spontaneous celebration of the 100th episode of Franchise Freedom. The foundation of the podcast has indeed been centered around the many issues that trouble the viewers. In this quick episode, Giuseppe thanks everyone who has been a guest and has been tuning into the podcast. And at the end of the episode, a little giveaway as a thank you from Giuseppe. 

In this episode you will learn: 

• What Franchise Freedom has covered so far 
• How the podcast thrives on people's concerns 
• The 25 FAQs to check out on the official site 
• A free autographed copy of The Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership 
• How to get involved in the show… 

About Franchise Freedom: 

In 2005, Giuseppe was living the life as a young executive on the rise. He worked with three of the biggest financial firms in the country. Everything was going as planned for Giuseppe until his company went through a merger – but he didn't. He was shown the door. Giuseppe landed on his feet only to have a merger at his new company result in a pink slip and a severance package. 

At that point, Giuseppe had it with the risk of being a corporate executive, and his wife has had it with his two-plus hours of commute, coming home late, and him always feeling stressed – expected to say "how high?" when the company said "jump" anytime. So he escaped the corporate world and found entrepreneurship. Giuseppe bought a franchise, became a master franchisee, and then a master franchisor. In short, he has worked on all sides of franchising since 2007. 

Franchising has given his family the financial freedom they always wanted, and it's given him the time to enjoy the money he's made. Giuseppe works on his terms and builds his wealth instead of lining the pockets of shareholders. Now, he helps other corporate executives decide if franchising might be the right move. Giuseppe has helped over a thousand people at this point. 

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Connect with Franchise Freedom on:
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The Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership, Book by Giuseppe Grammatico https://ggthefranchiseguide.com/book or purchase directly on ...

Join your host Giuseppe Grammatico and his guest, Simon Severino, as he shares his strategies that help clients sprint their business to scalability success. As a consultant, Simon has proven that it's easier to be the consultant than to be the one being coached. Once you're in the weeds, it becomes a different game. Today, Simon explains how he defines a scalable business model, how you must find the weakest part in your system, the three essential CEO habits, what you can expect from his book Strategy Sprints, and more. 

In this episode you will learn: 

• A scalable model should no longer include you in the operations 
• Fixing the weakest part of your system creates significant improvements 
• Why do you need daily, weekly, and monthly habits? 
• Agile Companies vs. Rigid Companies 
• How does Simon describe the ideal client? 

About Simon Severino: 

In 19 years of entrepreneurship, Simon executed hundreds of go-to-market strategies with B2B teams around the globe. 

He's scaled his own consultancy and has retired from operations. Simon reached financial freedom and became an investor. Since then, he has helped thousands of entrepreneurs reach financial freedom and has a firm that runs without being dependent on them. 

Today, Simon shares his blueprints with B2B leaders. 

Connect with Simon Severino on: 

Website:https://www.strategysprints.com/ 

 

Strategy Sprints: 12 Ways to Accelerate Growth for an Agile Business, Book by Simon Severino: 

https://www.amazon.com/Strategy-Sprints-Accelerate-Growth-Business/dp/139860349X/ref=sr_1_1?keywords=strategy+sprints&qid=1638529106&sr=8-1 

 

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The Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership, Book by Giuseppe Grammatico https://ggthefranchiseguide.com/book or purchase directly on ...

Join your host Giuseppe Grammatico and his guest, Steve Gordon, as he talks about the importance of writing a book on your field of expertise. Even though someone couldn’t read or finish reading your book, to them, the author is still the expert. As the Unstoppable CEO, Steve explains the three tools essential to growing any service business, why your book shouldn’t feel like a project to your reader, how they help clients get their first book out there, and more. 

In this episode you will learn: 

• Steve Gordon on taking over a company that he worked for  
• Why you need a book, a podcast, and a signature presentation 
• About one strange sales call that Steve had 
• Outlining is crucial when writing a book 
• Steve’s process of helping clients write their first book 

About Steve Gordon: 

In 1999, at the age of 28, Steve became the CEO of his first business. It was baptism by fire. He knew nothing about marketing or selling services. Steve got all of their business by word of mouth, and they had a healthy, growing business. But they never knew where the next client was coming from or when he (or she) would arrive. 

Steve spent way too many nights staring at the ceiling at 2:00 am, worried that the next client might not come when they needed it. So, he started studying sales and marketing. And they grew that firm into a multi-7-figure professional practice. Steve invested nearly two decades studying, implementing, testing, and proving the strategies that work to sell professional services. 

Since 2010, he has been sharing what they’ve learned with growth-minded professionals who are tired of trying this and trying that and, finally, want some clarity… Who just wants to have a clear plan of action to get clients that work. 

Connect with Steve Gordon on: 

Website:https://unstoppableceo.net/ 

 
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The Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership, Book by Giuseppe Grammatico https://ggthefranchiseguide.com/book or purchase directly on ...

Join your host Giuseppe Grammatico and his guest, Mark Siebert, as they break down the essentials of a franchise in the making. In his career, Mark has been behind numerous franchise ventures, one of which is Mcdonald’s. With his experience in the industry, Mark simplifies the three elements that legally define what a franchise is, the significance of the number of branches your business has to its concept, what consulting firms do to their first-time franchisors, and more. 

In this episode you will learn: 

• Franchising is defined by law 
• What happens if you take away the name, system, or fee of the franchise? 
• Should you franchise a business with just one location? 
• Franchisees—walk before you run! 
• What to expect from the book, Franchise Your Business 

About Mark Siebert: 

Mark Siebert founded the iFranchise Group, a franchise consulting organization. He is an expert in evaluating companies franchisability, structuring franchise offerings, and developing franchise programs. Siebert has personally assisted over 30 Fortune 2000 companies and over 500 start-ups franchisors. 

Connect with Mark Siebert on: 

Website:https://www.ifranchisegroup.com/ 

 

Franchise Your Business: The Guide to Employing the Greatest Growth Strategy Ever, Book by Mark Siebert: 

https://www.amazon.com/Franchise-Your-Business-Employing-Greatest/dp/1599185814 

 

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Apple: 

Connect with Franchise Freedom on:
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LinkedIn: https://www.linkedin.com/in/giuseppe-grammatico/

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X: https://x.com/ggfranchguide

Instagram: https://www.instagram.com/ggthefranchiseguide/

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Apple: https://podcasts.apple.com/us/podcast/franchise-freedom/id1499864638

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TikTok: https://www.tiktok.com/@ggthefranchiseguide

The Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership, Book by Giuseppe Grammatico https://ggthefranchiseguide.com/book or purchase directly on ...