In this episode of Franchise Marketing Radio, Lee Kantor interviews Sabrina Martin, owner of Gotcha Covered Walnut Creek. Sabrina shares her transition from a 22-year corporate healthcare career to franchise ownership in home improvement. She discusses choosing Gotcha Covered, the franchise’s robust training and marketing support, and her early business success. Sabrina highlights the flexibility, […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Michael Jacobson, CEO of French Florist. Michael shares his journey from corporate consulting to revitalizing his uncle’s struggling flower shop by adopting European floral culture and modernizing operations. He discusses overcoming industry challenges like outdated technology and high commissions, and explains French Florist’s focus on […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Ben Kramer—a seasoned franchise and operations executive with more than 15 years of experience leading multi-site service businesses through transformation, growth, and profitability. Known for turning around underperforming units and building high-performing teams, he brings a clear, practical approach to scaling brands and driving operational […]

In this episode of Franchise Marketing Radio, Lee interviews Roland Ligtenberg, Senior VP of Innovation and Co-founder of Housecall Pro. Roland discusses how Housecall Pro’s mobile-first software empowers home service professionals—like HVAC, plumbing, and electrical trades—with integrated tools for scheduling, invoicing, payments, and customer management. He highlights the platform’s in-house AI features for tasks like […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Nuttha Goutier, founder and CEO of Sabai Thai Spa. Nuttha discusses the spa’s authentic Thai-inspired experience, unique massage techniques, and community-focused approach. She explains the decision to franchise after 20 years, detailing the preparation, systemization, and support for franchisees. Nuttha describes the ideal franchisee profiles, […]

Pat Abernathey is the owner of Caring Senior Service of Boulder. He joined Caring Senior Service in 2005 as the Marketing Director. After holding many positions within the corporate structure — most recently as Franchise Business Consultant — he opened his own franchise office in Boulder. He later began managing offices in Lakewood and Fort […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Cory Lyons, Brand President of Koala Insulation. Cory discusses the company’s rapid growth since its 2020 launch, its dual B2C and B2B business model, and the importance of a franchisee-first culture. He shares insights on supporting franchisees, adapting to market changes, and the qualities they […]

In this episode of Franchise Marketing Radio, Lee Kantor talks with Dawn Perry and Bill Palliser of CertaPro Painters®. They discuss the company’s evolution from a college summer business to a leading franchise, emphasizing the crucial collaboration between marketing and operations. The conversation highlights the importance of alignment, peer support, and shared values in driving […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Colt Florence, Senior VP of Franchise Development at Five Star Franchising. Colt shares insights into Five Star’s strategy for building a portfolio of home service brands, their approach to franchisee recruitment, and how franchisee expectations have evolved. He discusses the impact of economic trends on […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Keith McBride, a former corporate executive turned franchisee with 1-800 Packouts. Keith shares his journey from business development to owning a restoration franchise in Philadelphia, detailing how his team helps customers recover from fire, flood, or storm damage. He discusses the challenges of starting a […]