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Franchises, Finance & The Future: Behind the Headlines with Jonathan Maze
What does it really take to turn a parking lot pop-up into a billion-dollar brand? In this episode of Delivered, we sit down with Jonathan Maze, Editor-in-Chief of Restaurant Business Magazine and host of the A Deeper Dive podcast. With nearly two decades of experience reporting on the restaurant industry, Jonathan shares sharp, unfiltered insights into how brands rise, fall, and fight to stay relevant.
The conversation spans everything from why "fast casual" might be a meaningless label, to how TikTok helped save Chili’s, to how GLP-1 weight loss drugs could reshape the way Americans eat and the packaging that supports it. We also touch on the real cost of seed oils, what’s really driving consumer behavior, and how delivery is forcing operators to rethink store footprints.
This episode is full of hard-earned wisdom, deep industry perspective, and the kind of takeaways every operator, marketer, and founder should hear.
02:11 - Jonathan's Background in Journalism
03:29 - Dave's Hot Chicken Acquisition and Growth
11:11 - Defining Restaurant Categories (QSR vs Fast Casual)
18:11 - Current Consumer Spending and Dining Trends
24:20 - Chili's Success Story and Value Proposition
26:23 - Health Consciousness in Restaurants
31:26 - Impact of GLP-1 Medications on Restaurant Industry
35:15 - Evolution of Off-Premise Dining and Restaurant Real Estate
39:06 - The Importance of Branded Packaging
46:31 - Top Brands to Watch (Coffee and Beverage Concepts)
50:34 - Restaurant Brands Expanding into CPG
54:47 - Why McDonald's CosMc's Concept Was a Long Shot
57:00 - Jonathan's Most Impactful Story (Bergerim Franchise Fraud)
59:04 - Why Jonathan Loves Covering the Restaurant Industry
🔗 Subscribe for more founder stories from the foodservice frontier.
Explore more about SupplyCaddy: https://supplycaddy.com/ Have questions?
Get in touch here: https://supplycaddy.com/contact-us/
Follow us on Instagram: https://www.instagram.com/supplycaddy/
Join our network on LinkedIn: https://www.linkedin.com/company/supplycaddy/#RestaurantIndustry
#QSR #Foodservice #PackagingDesign #RestaurantTrends #HospitalityInsights #RestaurantBusinessOnline
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By SupplyCaddyWhat does it really take to turn a parking lot pop-up into a billion-dollar brand? In this episode of Delivered, we sit down with Jonathan Maze, Editor-in-Chief of Restaurant Business Magazine and host of the A Deeper Dive podcast. With nearly two decades of experience reporting on the restaurant industry, Jonathan shares sharp, unfiltered insights into how brands rise, fall, and fight to stay relevant.
The conversation spans everything from why "fast casual" might be a meaningless label, to how TikTok helped save Chili’s, to how GLP-1 weight loss drugs could reshape the way Americans eat and the packaging that supports it. We also touch on the real cost of seed oils, what’s really driving consumer behavior, and how delivery is forcing operators to rethink store footprints.
This episode is full of hard-earned wisdom, deep industry perspective, and the kind of takeaways every operator, marketer, and founder should hear.
02:11 - Jonathan's Background in Journalism
03:29 - Dave's Hot Chicken Acquisition and Growth
11:11 - Defining Restaurant Categories (QSR vs Fast Casual)
18:11 - Current Consumer Spending and Dining Trends
24:20 - Chili's Success Story and Value Proposition
26:23 - Health Consciousness in Restaurants
31:26 - Impact of GLP-1 Medications on Restaurant Industry
35:15 - Evolution of Off-Premise Dining and Restaurant Real Estate
39:06 - The Importance of Branded Packaging
46:31 - Top Brands to Watch (Coffee and Beverage Concepts)
50:34 - Restaurant Brands Expanding into CPG
54:47 - Why McDonald's CosMc's Concept Was a Long Shot
57:00 - Jonathan's Most Impactful Story (Bergerim Franchise Fraud)
59:04 - Why Jonathan Loves Covering the Restaurant Industry
🔗 Subscribe for more founder stories from the foodservice frontier.
Explore more about SupplyCaddy: https://supplycaddy.com/ Have questions?
Get in touch here: https://supplycaddy.com/contact-us/
Follow us on Instagram: https://www.instagram.com/supplycaddy/
Join our network on LinkedIn: https://www.linkedin.com/company/supplycaddy/#RestaurantIndustry
#QSR #Foodservice #PackagingDesign #RestaurantTrends #HospitalityInsights #RestaurantBusinessOnline