In yet another fascinating discussion, Dr. Frank Rossi chats with Jim Koppenhaver of Pellucid Corp, about the current state of the golf industry. In an era of "flat is the new 'up'", 2017 was a "solid sideways" for golf. Some metrics are indicating that the slide of recent years is abating somewhat.

Spend 45 minutes for a better understanding of where golf is and where it can go... both good and bad.