This is the SAME information as before with HUD 3.7 – but we are starting over again, folks. Watch both parts. Being a HUD “Local Listing Broker” (LLB) is one […]

HUD 3.9 is Rolling Out. You want these contracts. Some things have changed since the last HUD LLB contacts were awarded. Here’s what you need to know: Sources Sought has […]

Sales Closing Series: Direct Order A direct order in a closing situation is, in essence, telling the other party what you want them to do. It’s that simple. You may […]

Sales Closing Series: Trade-off aka Sharp Angle Get ready for the Sharp Angle and Trade-off Closes. Keep in mind – Sharp Angle isn’t always the best approach with real estate, […]

Schema, SEO and Why it’s Critical Schema markup is code (semantic vocabulary) that you put on your website to help the search engines return more informative results for users. If […]

Sales Closing Series: Trial Balloon Not to be confused with “Trial Close,” this type of close is deployed when you are trying to gauge if the client is ready to close. […]

Sales Closing Series: Questions are the Answer Questions are the Answer, also known as, “In your opinion…” is a twist on uncovering the reason behind an objection. Big takeaway: don’t […]

Sales Closing: The Magic Conversation “Sometimes the best way to sell something is to let somebody buy it.” ~Mike Krein Not doing this basic, but essential closing practice may be […]

Sales Closing Series: The Tie Down The “Tie-Down” close is a scenario when you’re setting your client up for a “yes” answer. “Yes” gets your one step closer to Close. […]

Sales Closing Series: Alternative of Choice “Alternative of Choice” is also known as “the appointment setting close.” Why? If you want a deal, you need a client. Mike Krein discusses how […]