Last month I dropped an uncut solo podcast. But I never expected what happened next.

The outpouring of gratitude, support, and love from the people who listened blew me away.

And I understand why. It’s because it was uncut. It was transparent. It was emotional. It was more human than 99.99% of the BS on our LinkedIn feeds in 2025.

So I’m giving you another one.

Just more of my unfiltered thoughts about what’s going right and what’s going wrong in building my business and what I’m doing to stay ahead of the curve.

Here’s what we hit on in this episode:

* Why being “the LinkedIn video guy” was holding me back (and how I’m evolving beyond that label)

* The $500/month investment that’s making my content 100x more fun to create

* How my 6-year-old taught me I’m too hard on myself, and what my mentor said to shift my perspective

* Why I’m choosing life over revenue (but still making more money than last year)

* The uncomfortable truth about niching down vs. expanding your services

You asked for the realness! Your boy came through.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit coachdannyd.substack.com

You can't create video from text, but starting with video opens up a world of possibilities. From podcasts to YouTube videos, blogs, and more, the potential for repurposing content is endless. However, many business owners rush into podcasting without ensuring their business is ready. The worst thing you can have is a successful podcast with an unsuccessful business. It's crucial to have a solid strategy in place and to know your audience. This podcast with Ryan Sullivan dives deep into the importance of podcast strategy, the roles needed for a successful podcast, and how to effectively manage your content production. Go connect with Ryan! ➡️   / sullybop   Come check out video on easy mode! ➡️ https://videooneasymode.com/ Chapters: 00:00:00 - Introduction 00:00:53 - The Importance of Podcasting for Businesses 00:02:23 - Repurposing Podcast Content 00:02:57 - The Importance of Good Content 00:03:46 - Managing Podcast Production 00:03:46 - YouTube Descriptions vs Show Notes 00:06:00 - Roles in Podcast Production 00:06:18 - The Importance of Show Notes 00:09:25 - Understanding Podcast SEO 00:12:11 - Video on Podcast Platforms 00:15:42 - Choosing the Right Podcast Distribution Platform 00:17:04 - Starting a Podcast as a Business Owner 00:17:25 - Determining the Format and Strategy for Your Podcast 00:20:49 - The Pros and Cons of Guest-Based Podcasts 00:24:04 - Strategies for a Business-Focused Interview Podcast 00:26:12 - The Role of the Interviewer in a Podcast 00:27:09 - Creating a Partnership with Podcast Guests 00:31:18 - Collaborating with Podcast Guests for Promotion 00:32:14 - Setting Expectations with Podcast Guests 00:32:56 - Using a Guest Form for Podcasts 00:33:53 - Predicting the Future of Podcasting 00:35:46 - Favorite Big Podcasts 00:37:06 - Listening to Independent Podcasts 00:38:12 - Turn-offs in Podcast Intros 00:40:44 - Engaging Listeners in the First Seconds of a Podcast 00:43:24 - Ideal Podcast Length 00:46:04 - Contacting Ryan R. Sullivan

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Nat's bee posting on LinkedIn since 2019, with one post reaching over 100,000 views and 85,000 followers, LinkedIn's not just about posting; it's about strategy. Commenting is a powerful tool for building relationships and growing your network. But there's more to it than just commenting for visibility. It's about connecting with the right people and nurturing those relationships. If you're looking to grow your presence on LinkedIn, understanding how to engage meaningfully is key. This approach can lead to new opportunities and connections that can significantly impact your business. Come check out video on easy mode! ➡️ https://videooneasymode.com/ Go connect with Nat! ➡️   / nathanielberman   Chapters: 00:00:00 - LinkedIn Branding Expert Nat Berman 00:00:12 - Initial LinkedIn Strategy 00:00:39 - Engagement on LinkedIn 00:02:43 - Commenting Strategy 00:05:22 - Connection Requests 00:05:27 - Post-Connection Strategy 00:08:39 - Webinar Strategy 00:10:20 - Transition to Brand Built 00:10:53 - Brand Built Community 00:14:43 - Future of Brand Built 00:15:16 - Targeting Non-LinkedIn Users 00:15:55 - Convincing Non-LinkedIn Users 00:21:58 - Understanding Different Client Needs 00:24:40 - Growth and Visibility on LinkedIn 00:26:18 - Experiencing Hyper Growth 00:28:54 - Understanding Social Media Patterns 00:30:00 - Future of AI in Social Media 00:30:47 - Understanding Business Attitude on LinkedIn 00:31:45 - Diversification and Diminishing Returns 00:32:59 - Adapting to Changes and Utilizing Networks 00:33:28 - The Importance of Persistence and Taking Initiative 00:33:37 - Reaching Out and Building Connections 00:37:17 - The Power of Small Steps 00:41:44 - The T-shirt Story 00:44:27 - Where to Find NatI call Nat Berman the most generous man on LinkedIn.

And after our conversation yesterday, I finally understand why.

This homey used to spend 6-8 hours a day commenting on LinkedIn. 500+ comments daily. Until LinkedIn started thinking he was a bot.

But here's what’s really wild…

In 5 years of daily posting, he's had exactly ONE post go over 100,000 views.

Yet he's built a 7-figure business.

How?

T-shirts.

Nat only wears 80s and 90s movie t-shirts. Breakfast Club. Ferris Bueller. The Goonies.

"People who watch '80s and '90s movies, they're my people. Anyone who references the shirt? That's a client."

Automatic lead qualification through nostalgia.

Genius.

There is a little more to it than just t-shirts, though. 😂

Nat is really disciplined, generous, and he's playing the social selling game at a very high level.

Here's some of my big takeaways from our conversation:

* His exact DM script (unchanged for over a year)

* Why he ghostwrites for people NOT on LinkedIn

* How he got Mark Cuban to respond to a DM in under an hour

* The webinar that replaced all his email nurturing

P.S. You do not want to miss this Cuban story!

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit coachdannyd.substack.com

I was 39 years old and pretty much at rock bottom, especially compared to all my friends who are doing pretty well. I was in a tough financial situation, pulling from my 401k and unable to take my kids on vacation for years. But everything changed when I decided to take a leap of faith and start my own business. In this episode, I share my journey from struggling to thriving, the lessons I've learned, and the importance of having mentors and a supportive community. If you're feeling stuck or doubting yourself, remember that you can turn your life around. Come check out video on easy mode! ➡️ https://videooneasymode.com/ Come connect with your boy! ➡️ https://www.linkedin.com/in/dannydelvecchio/

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit coachdannyd.substack.com

In this episode, Brand Expert Alana Sparrow breaks down the hidden ways your content may be destroying trust with your audience. From building in public to showing vulnerability the right way, she shares why authenticity and strategy must work together if you want your brand to grow. Discover how this Brand Expert turned personal setbacks into powerful storytelling that grew her audience from a few hundred to over 97,000. Learn why reckless posting can backfire, and how a Brand Expert approaches strategy, positioning, and origin stories to make every piece of content count. If you’re ready to stop losing trust with every post and start building a brand people believe in, this episode is a must-watch. Gain insights only a true Brand Expert can deliver, and apply them directly to your business today. Come check out video on easy mode! ➡️ https://videooneasymode.com/ Go connect with Alana! ➡️   / alanasparrow  

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit coachdannyd.substack.com

Thinking positive can be toxic sometimes. It often dismisses the real challenges we face.In this video, Evan and I dive deep into how procrastination isn't just about lack of effort, it's rooted in the fear of future feelings.The journey is about understanding that while motivation may fade, discipline and conscious choices lead to lasting change.So, if you're feeling stuck or overwhelmed, remember: it's never too late to start making progress. Embrace the process, trust yourself, and take that first step towards your goals.Come check out video on easy mode!➡️ https://videooneasymode.com/ Go connect with Evan!➡️ https://www.linkedin.com/in/evanmarks-m1/

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit coachdannyd.substack.com

You're focusing too much on your traffic and not enough on your conversion.If you're struggling to turn visitors into customers, it's time to rethink your website strategy.A beautiful site is great, but if it doesn't convert, what's the point?You need to address your visitors' pain points and guide them to take action. This means clear calls to action and showcasing how your service can solve their problems. Remember, social proof is key!Reviews can make or break a sale, so don't shy away from them. By understanding your data and making informed tweaks, you can significantly improve your conversion rates.Let's dive into the world of website optimization and unlock your site's true potential!Come check out video on easy mode!➡️ https://videooneasymode.com/ Go connect with Simon!➡️ https://www.linkedin.com/in/simonpeat/

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit coachdannyd.substack.com

By 2027, more than half of U.S. workers will be independent, not on payroll. This shift is significant, and it’s crucial to adapt your business strategies accordingly. AI has never sold anything; it merely understands marketing from an academic perspective. To thrive, focus on building systems that streamline your marketing, sales, and client delivery. Forget the viral lead magnets that attract non-buyers. Instead, create offer magnets that lead to genuine sales conversations. The key is to identify your lighthouse client and tailor your approach to meet their needs. This is how you can scale your business without a large team. Embrace the changes and position yourself for success in this evolving landscape. Come check out video on easy mode!➡️ https://videooneasymode.com/ Go connect with Ken!➡️   / kenyarmosh  

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit coachdannyd.substack.com

Creating content is just as addictive as consuming it!In this episode, we dive into how one engineer turned her passion for education into a thriving online presence.From breaking down complex topics to engaging with the community, this journey showcases:✅ How to share knowledge in a relatable way.✅ How you can start building your personal brand and connecting with your audience.✅ How to leverage your expertise and create impactful content that resonates with others. Come check out video on easy mode!➡️ https://videooneasymode.com/ Go connect with Alexis!➡️   / alexisbertholf  

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit coachdannyd.substack.com

When you're in corporate land, you are rewarded for how smart you are. But in business, it's all about how well you sell. This journey can be humbling, especially when you face challenges like running out of money.Carlos Garrido joins us today & we explore:✅ The Nuances of Selling✅ The Emotional Struggles✅ Importance of Empathy in Building RelationshipsLet's dive into the world of sales and learn how to inspire great decisions! Come check out video on easy mode!➡️ https://videooneasymode.com/

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit coachdannyd.substack.com