Freedom FastTrack Podcast

Welcome back to the Total Freedom Podcast – and now the Total Freedom Business TV – Mr. Caleb Maddix; the 14-Year-Old Business Sensation.

00:40

Chris: It’s good to have you here.

Caleb: Thanks so much, man, I’m looking forward to providing some guidance to the audience and making some connections, so thanks for having me on.

Chris: Yeah! The audience loved you so much; they loved our session last time, we’ve had thousands and thousands of views, which was cool. It’s great to have you back.

00:54

Chris: You’ve been up to lots, man! We were supposed to speak together in Australia and actually catch up in person, but that didn’t eventuate on my end [because of] some personal reasons.

01:08

Chris: So, tell us man! Tell us how the last three months have been since you were last on the show.

Caleb: It’s been nuts. Last time we talked, probably – my accomplishments had probably been writing a book and starting a company. Since then, I’ve made over six figures, coming out with my second [book] soon. I’ve done interviews with Forbes, Huffington Post, and national television. I’ve spoken with Gary Vaynerchuk, Grant Cardone, Darren Hardy, Kevin Harrington, John Lee Dumas – I don’t even know.

Caleb: I’ve just now made the top twenty most motivational influencers in the world – I saw you were in there as well, so that’s really cool. A lot of different stuff, man. Just had a video hit three million views since then. So a lot of great stuff has been happening.

01:59

Caleb: Main focus right now is to become a millionaire this year. I think the last time we talked, my goal was to become a millionaire by sixteen? It’s flipped, and now I want to become a millionaire this year.

Chris: Good job, man. Good job.

Chris: TedX-ing what you’ve already got, which is going to be a big deal! It’s going to be good for you, and I look forward to you smashing it. And the difference is – there’s these different levels, and I want the listeners to get this; six figures is cool. As long as you have a good product and you do the work, you’ll make six figures. As long as you’re a good sales person, you’ll make a million. And then a million up is all about team. And the game flips. It’s an interesting flip, so I look forward to watching you go through that and crushing it.

02:40

Chris: First off; well done, man! Well done on everything that you’re doing and what you’re stepping through into the world. I know there’s a few people out there who are looking and going; yeah, but he’s getting all that because he’s fourteen years old. It’s kind of viral.

Chris: I just want to let everyone know – anyone out there that’s listening – that’s the biggest B.S. in history. Caleb’s the real deal, and he’s just bringing value.

03:05

Chris: But you tell us; what’s leading to all this cut-through? What is your secret? How’s it working for you?

Caleb: About three or four months ago, I kept getting this response from people, like; you’re fourteen. You haven’t really done anything. At that time, the thing I had done was written my own book [and] started my own company. And that’s great. You’re fourteen years old. That’s still a really big accomplishment.

Caleb: But I was tired of having people tell me; you haven’t really done anything at fourteen years old. So I made up my mind. I was going to gain more credibility with people and be able to sit there and say; listen – this is what I’ve done.

Caleb: What I did about three months ago was, I committed to doing something every single day that would make me more credible.

Caleb: So the first day, I booked an interview with Grant Cardone. The second day, I made a hundred sales calls. The third day, I think I closed like 20 in my company. Fourth day, I booked in a speaking gig with Gary Vaynerchuk.

04:15

Caleb: I started to do these things every single day. It’s the compound effect, like Darren Hardy talks about. And I did that. I made this one switch, and since then – now I’m able to sit here and say I have dozens of viral videos. I’ve been featured in Forbes. I’m on national television. I’m able to say that stuff, and the reason why is there was one switch I made, and that was going from ‘oh I hope I accomplish something’ to being clear; ‘what did I do today, that when I hit the pillow, it’ll give me more credibility?’

04:52

Chris: Dude, I think that clarity is so vital. Listeners, you know, when I’m talking here with Caleb, I mean – he’s fourteen. And a lot of you listening out there are probably a lot older than probably both of us. I think the thing is to just respect and honor you as an entrepreneur, because it doesn’t matter about age. People look at me still and say; well, hey, you’re young. And they look at me and say that, so I know how it feels.

Chris: My first company was at seventeen, so I wasn’t quite as quick out of the gate as you, but I’ve been at the game a decade and I think that’s what people need to get. You can be in life for fifty years, but it doesn’t matter if you’ve been doing this one thing every single day.

Chris: So you made the switch and you got super clear on your vision. That question – and I want listeners to write this down –

Caleb: -- the question is, like, whenever I hit the pillow, every single night; “What did I do today that will make me more credible with people?” or “What’s an accomplishment that I accomplished today?”

06:03

Caleb: Seriously, it has changed my life. And I think, no matter if you’re fifty or fifteen, if you ask yourself that question, it’s really going to challenge you. Make you compete with the person you were yesterday.

Caleb: The way to compete with everybody else is to compete with the person you were yesterday.

Caleb: How do I one-up myself? – That’s the powerful question, right there

06:22

Chris: Good for you, man. What a great question.

Chris: You’ve done well online. You’re going great. I think, a lot of times, people miss the need to be credible online. Someone’s out there listening to this; what is your tips and advice for them getting cred online?

Caleb: Getting cred online or just building their platform?

Caleb: As far as growing their platform, I would say this; I’ll give you three seeds to grow your social media. I’ve told this before, but this is the basis of why I started to grow. The first one is content. I don’t care how amazing you think you are; if your content’s not good, you might get a view, but they’re never coming back. So you’re providing value. How much value are you providing to people? Your content is such a big thing.

Caleb: The second thing is connecting. You can have hundreds of thousands of views, but if you’re not engaging with the people, they’re slowing going to fall off. A way to get that community is with connecting. I call it the South West Effect.

08:11

Caleb: That’s such a big thing with social media that I think a lot of businesses miss out on.

Caleb: So second thing’s connecting. Third thing is consistency.

Caleb: You can push out content, but if you’re doing it once a month – and you can connect, but if you’re doing it once a month – you’re not going to have success.

08:26

Caleb: So; content, connect, and consistency.

Chris: Love it.

08:29

Chris: Question; you seem to have a lot content. Where do you get your content from? I know there’s a lot of people out there, probably looking at you, going; how does he have so much content? How does he create that? Because it seems like there’s a lot of time and effort you put in to it, and I don’t know if everyone has that amount of time.

Caleb: Like, where’s my content from?

Chris: Yeah.

Caleb: I think it’s environment. I mean, seriously. Environment. I have a healthy outside environment. I surround myself with a lot of people on the outside. My outside’s good, and also my inside. My brain is clear. I meditate. I feel clear.

Caleb: So I think that’s where it comes from. My environment on the outside and then also on the inside.

09:21

Chris: Do you have a strategy for your content?

Caleb: Not really. I mean, right now, I could pull up my Snapchat and be like; ‘hey, I’m doing this with Chris Duncan,’ or I’ll go on Facebook randomly tomorrow and come up with a video and I’ll shoot it. It’s just, like, on the fly. Whenever I have an idea, whenever I have an inspiration.

Caleb: But, listen. It’s different for everybody! I know so many people who have to plan out their content, and that works for them. It’s just, for me, I like to go on the fly and come up with ideas because I feel that seems more authentic. Whatever works for you works. But as far as I go, I’m an on-the-fly type dude.

09:56

Chris: Awesome, dude. I’m so impressed by you, just as a human and as an entrepreneur. It’s great.

Chris: So you’ve gone out there – since we’ve last talked – you got in all these magazines, sounds like you hired a team, and you crushed it. So tell us a little bit about your offer and your product and how you’ve gone about getting six figures in three months, because it’s phenomenal. So, what’s your product? What’s your price point? What are you offering people?

Caleb: My product is called Kids4Success. About two months, I ate a big piece of humble pie. I had to make an enormous decision, as far as technology goes. I changed it, literally, since then. It’s kind of exploded, and I know the next month, it’s going to go even more nuts.

Caleb: The product is called Kids4Success, and it’s a weekly video that kids get. If a kid were to sign up, they’d get a video this week talking about goal setting. And next week, it’d be about habits. It’s me mentoring them on an extremely deep level. Every once in a while, I’ll give them personal calls. Randomly I’ll send them motivational texts. I’ll send them videos.

Caleb: It’s a true mentorship program that I have for kids. Because, you know, at fourteen I’ve accomplished a lot, and I think it’s unethical not to help other kids get the knowledge I have – especially [since] I’m a kid, and it’s going from a kid to kids. It’s an amazing process.

Chris: It’s beautiful, and you do own it, and you’re the best I know for that age group. I think it’s fantastic, what you’re putting into the worlds.

11:30

Chris: So, kids sign up to an online program where they get a video a week from you. So it’s leveraged, right? There’s scale. Meaning, you don’t have to put much of your personal time in there.

Chris: Obviously, your target market is adults. The parents.

Caleb: Yeah, of course. Exactly.

Chris: Right. So the parents buy it for their kids – because I’m thinking, how do these kids sign up? Do they have PayPal accounts now or something?

Caleb: [laughs]

Chris: So then the parents sign up for their kids. What’s the price point for you? What do you charge? Is it yearly membership?

Caleb: I’ve just had a very successful person tell me my price should be two grand a month, but my price is actually twenty dollars a month. So it’s a really, really good deal. Especially because me and my dad just bought a fifty-dollar steak tonight – both of us. If we’re willing to spend that on our food, and on our car, and all that stuff – we should want to spend that on our kids.

Caleb: It’s only twenty dollars a month, or you can pay $200 up front for the entire year, and that’ll save you 18%.

Chris: Right. I love it dude.

12:30

Chris: So, twenty dollar a month. How many kids have you got, man?

Caleb: We have a lot of different products outside of it, so we have a lot of upsells. But, really, we started this month, so we have about five hundred kids in the program.

Chris: Dude, that’s so good. Congratulations!

Chris: And, so, I think the message is coming through. First off, I’m so impressed with you. I’m so impressed with you as an entrepreneur that, everyone out there listening, you need to get that this is what I’m hearing – and Caleb, tell me if I’m wrong: [this] is something he truly knows, and truthfully he knows the market, knows what they need. He’s been able to create a product that’s leveraged. It doesn’t take much of your time. It’s twenty dollars a month.

Chris: And so, parents aren’t even going notice it if their kids are using it or not. It’s a super no-brainer, and this target audience has money. And they want to get their kids in. And then the last step is you’re shooting all these videos. This is the brilliant piece – you’re shooting videos for the parents [and] getting them inspired, but you’re not selling the parents anything. This is actually similar to what Gary Vaynerchuk does! He shoots videos for the start-up entrepreneur but he doesn’t sell start-up entrepreneurs –

Caleb: Yeah.

Chris: -- right? So I love it. Did I miss anything?

14:00

Caleb: No, that’s the truth right there.

Caleb: I think a lot of people think, oh, this has to be it. There’s like, there’s baits, there’s lures – there’s so much that goes into it. It’s not just like –

Chris: Yeah!

Caleb: Your stint is; Here’s My 5 Step Process to Making a Million Bucks! See, that’s not your five-step process. That’s great – I think that works, all those really work – but it’s not, like, here’s an actual step you take. It’s mindset.

Caleb: Everybody’s process is different.

14:37

Caleb: This is the best way: me, you, all of us that are helping people build businesses – we’re helping people build the car. The engine, the mirrors – everything that goes into the car, we’re helping them. But now it’s their turn to take left turn or a right turn.

Caleb: Everybody’s destination is different, therefore the turns are different, but we all need the basis.

Caleb: I think that’s what’s so cool about us [and] what we do; it’s the basis. Just because this person does [it] this way, doesn’t mean it’s necessarily the way that you should do it. It’s different for everybody. Do what comes right to you.

15:43

Chris: Powerful message, man.

Chris: And I believe everything that you say. It’s been great to watch you over the last few months. So, what’s next for you? How do you scale from here? What’s your plans? How do you go from 10k a month 100k a month to hitting a million?

Caleb: I have three products right now that I’m really focusing on. I making a lot of big changes that I can’t talk about yet.

Chris: [laughs]

Caleb: I’m making partnerships with big people. That’s one way that I plan to do it. But as far as individually – my book, my speaking, and my company; those are the three ways that I’m going to get it. It’s just creating that monthly revenue, selling mass, we’re about to take Kids4Success to schools, rather than just selling to one.

Chris: Power to you, dude. Absolute power to you. I think your business model is super scalable, I get it, all of those makes sense.

Chris: Everyone out there listening, let’s just put it this way; if Caleb can do it, and I can do it, what are you waiting for? If you’ve got something that you can package into twenty dollars a month, and there’s five hundred people, that’s ten grand a month, right Caleb? Like, it’s –

Caleb: -- simple.

Chris: Simple, right?

Caleb: Simple, man. It’s the truth.

17:16

Chris: Dude, we’re a little bit stretched for time today. What message do you want to leave all the entrepreneurs out there with before we say goodbye – or, til next time? We may have to do another quarter catch-up –

Caleb: Let’s do it!

17:30

Caleb: Final message I would leave is; take risks. I’ve gone into a lot of nursing homes, and I met a lot of people who were older, and I’ve realized that one common trait of a lot of older people is they have regrets. Two roads that you can go down; go down the road of risk, or go down the road of regret.

Caleb: You miss a hundred percent of the shots you don’t take.

18:35

Caleb: The reason why you’re seeing people who are less talented than you succeeding in business is because they’re taking a risk. They’re taking action. Because you will never get anywhere unless you take risks.

Caleb: Don’t end up on your deathbed and regret. Don’t end up sitting there like; oh, I wish I had started a business. Actually do it. It’s that plain and simple. Take the risk, do it – it may sound cliché, but it’s cliché for a reason.

18:59

Chris: Take the shot. Take the risk. You’re either on the road of regret or on the road of risk.

Chris: Thank you for your time, sir. I appreciate you and everything you bring into the world. And everyone out there listening, maybe read and listen to this more than once, because there’s some absolute gold nuggets.

--

Caleb's YouTube: https://www.youtube.com/channel/UC_qq3bCifgLH02Sb-59p8Bg

Caleb's Facebook: https://www.facebook.com/calebmaddix

Kids4Success: http://kids4success.tv/ 

Chris introduces our guest for the day, Lori Harder. With a multitude of titles under her belt – The Self-Love Expert, The Self-Made Millionaire, Successful Entrepreneur, Network Marketing Professional, Author, Cover Model, and Three-Time Fitness World Champion – there is very little that Lori Harder hasn’t done.

Full Transcription:

01:01

Chris: Welcome to the show, and thank you for spending some time with us. I’d love you [to] do a much better job of introducing you, than I did to the audience, because you’ve just got so much going on. I mean, I was looking at [your] YouTube channel, and I was looking at what you’re about, and I’m just – I’m just so impressed to see the scope and the range that you have of the different things you’re doing. It’s very unusual to see somebody be able to do it across different areas; typically people are very stuck. I know I am. So I’m pretty impressed. Do you want to just give us a little bit about who you are and what it is that you love?

01:37

Lori: You know, I think that we’re all so diverse, and a lot of the things that you saw were done over a long period of time. It’s kind of like; we go down one area and it opens another door to something else. For me, a lot of it started in fitness. I was an overweight kid. I struggled with my weight my whole life. I really wanted to prove that it wasn’t about genetics, because that’s what I heard my whole life. I remember there was a point where I said “No, this is not going to happen to me.” So fitness is really what brought me into all these other avenues.

02:21

Lori: And I realized that, even if you have the most fit body or you feel amazing, you’re not always going to be happy in everything. I thought this fit body was the answer to everything. I get there, and I realize “Wait a minute; why am I still not happy?”

02:38

Lori: So I really wanted to hit on all aspects of what actually makes people happy? So that’s what I do. I like to keep it foundationally in moving your body, and fitness, and what you’re feeding yourself – not just through food, but through your mindset. What do you believe? What are your beliefs? In order to change the body, we have to really look at what we’re thinking, who we’re hanging around [with], what we’re reading, what we’re doing – there’s just so much to it.

03:17

Chris: Right! And they always say that! They say; we teach best what we need to learn. That’s a huge thing for me. So, tell me a little bit more about that move. You wanted to prove people wrong, and I think every entrepreneur has these moments where they really just decide inside them … “you know what? It’s not genetics, it’s not this, I’m just gonna go, and I’m going to prove everyone else wrong. I’m going to do it.” I’d love to figure what was going on for you then?

03:58

Lori: You know, that’s really interesting because you have to look around you and see who’s done it before. I think that’s a really big thing. There was a turning point for me; I was thirteen years old and I was raised in a really strict religion and I’m from a very, very small town, so in my particular religion, there was only two other girls who were my age. So I was in this bubble. I didn’t really know what was outside of that. I made this new friend who lived a couple hours away. I went to her house for the week. It was the first time – because she lived far away – that I had gotten completely outside of my bubble into someone else’s. Her family was really fit. They were really active. They ate healthy food.

Lori: I remember the first night, you know, we had this healthy dinner. And after dinner, I asked; “when do we have our snacks?” And she [my friend] said; “what do you mean, snacks?” I know this sounds crazy, but I had this moment of; ‘wait a minute. So people don’t sit and eat and watch TV after dinner?’ They were super active at home. I lost, like, 5 pounds on this week of just being active [and] eating super healthy. I felt so good.

05:18

Lori: I really started to just … see what it could feel like to like yourself. That was honestly the first glimpse I ever had of what that feels like for a solid week.

Lori: Let’s really look at what happened; I got outside of my bubble, I got into someone else’s life, I got to see how things were different. I got to feel it for a whole week. That just made me gain so much perspective. That just carried with me my entire life.

Chris: What a blessing.

Lori: Mm-hmm. I’m so grateful to this day.

Chris: I can feel it; that’s what’s coming through for me as well. And that’s amazing.

06:15

Chris: I love your concept of getting people outside of their bubble. What is your take on people’s bubble, and it seems as though you’ve got some insight on what actually keeps people stuck?

06:59

Lori: You know, I think that we’re able to put ourselves in a bubble really easily, right? What we believe is what the other people around us believe, and this is just how it is. Where I was raised, it was a lot of; “life is hard” and “food is a struggle,” “when you get together with people, you eat and you drink,” – it’s just this perception. Just trying to be fit under those circumstances is challenging, because you’re pushing against a lot of other people’s beliefs. I think that just doing things – anything! – outside of what you are seeing right now, anything outside your routing, can help you gain so much more perspective.

07:47

Lori: If you feel like you’re stuck, most likely you’re stuck because [you’re] not getting outside of the place that [you’re] in right now. Sometimes, small steps can be huge. Sometimes, you just need to shake stuff up in a major way.

Chris: I love it. And it’s something I’ve shared a lot.

08:48

Chris: I think the bubble concept is huge. So for somebody out there who knows that they can see through their bubble, and [they’re] not able to break through. What’s your advice? What do they need to do start moving and shifting?

Lori: It depends on what level you want to take.

Chris: Our listeners are intense. They’re gonna go for it.

Lori: I love this concept. I love just jumping in. You don’t necessarily have to move. I actually started doing events because some of my biggest shifts were at events. So, just getting so far outside of what you think is normal, you become a totally different person – especially when you’re feeling uncomfortable. You’re experiencing a whole different side of yourself. And I think that’s really beautiful.

10:11

Lori: There’s actually – I’m so getting off on a tangent, but I’m going to tell you one thing I love. There’s this book called “How To Cheat On Your Husband With Your Husband”, and it’s about going and doing things so far outside of your perceived environment. You become two different people within doing new things, so it makes you attracted again and excited to be with that person because it’s like meeting a new person. That’s kind of what these events are like; you’re meeting a new person. You’re trying on a whole different side of you that you didn’t even know existed.

Lori: if you don’t throw yourself in a massive resistance, you never, ever know how strong you’re going to be – nor are you going to build that muscle up.

Lori: I started events because I got a lot of my breakthroughs at big events. It was one of the best things I had ever done, because you can’t get that kind of growth [and] that kind of learning – even knowing who you – are without getting so much diversity from the people around you. [Getting] so much resistance around what you are trying to do – something new, a new experience – or sitting through the uncomfortable for a whole week – that really changes you!

11:33

Chris: It does! And I love the fact that you love challenge, and it shows right through; that challenge and that drive. You know, I’d like a piece of that. I’d like more drive. So, what drives you? What really keeps you going?

Lori: To be totally honest, I’m so driven by not going back to where I was.

Lori: I’m so grateful for those points in my life – of absolute rock-bottoms and massive anxiety and panic attacks and feeling so desperately alone. I’m so grateful for that because I can bring myself right back there. I don’t ever want to lose being able to bring myself back there. I think that’s what makes me understand people so well.

Lori: I think what also drives me so much is knowing that we have this one life, and that I don’t want to die feeling like I missed out on the gifts that I was given to share with people. This beautiful realm of amazing things that we get to experience in this lifetime. These diverse feelings of the people that we can connect with and the things that we can learn. When we really let ourselves go there and think of everything that this world has to offer, and what we’re actually capable of doing, and knowing that we are the only block.

Lori: Just a small fear – a fear of being uncomfortable is the only thing that’s stopping us from having infinite blessings on this planet, and connections, and experiences. That’s really what drives me every single day; knowing what’s available and wanting to live up to that potential.

Chris: It’s a big ask, isn’t it? I think it gets addictive, just removing blocks. It really does.

13:37

Chris: I want to talk about business in just a second, but before I do, I think there’s a really important piece there which is; in order for us to experience the light, we have to experience that dark. I think sometimes, we’re so scared about feeling negative emotions, or feeling upset, or feeling failure, and not getting what we want, that we don’t allow ourselves to feel the other side of it as well. Because the only way to know true happiness is to know true pain.

Chris: So, what are your thoughts on failure? And what advice [do you have] for anyone right now who’s had a bit of a life crash and burn?

Lori: I think it’s – like you said, I think people are scared to sit with that emotion [pain], but if we actually sit with it? It provides the most amazing contrast.

15:33

Lori: Wherever you’re at, it never ends. If you’re at a complete rock-bottom right now, you know what? You’re going to be able to dig yourself out of it, and it’s gonna be one of the most beautiful, teachable moments. It’s gonna help you relate to other people. It’s going to help you realize how grateful and lucky we are to have good days, to have health, to have whatever we have. I really view those as amazing, teachable moments where we can connect with people as well.

Lori: Feeling – just simply feeling – is to be alive. To feel is to be alive. So if we stay in one emotion, you really stop feeling it, because it becomes dull – what you’re used to. It becomes boring, to be honest. Like, if you’re happy all the time? Sometimes that can be really boring because you’re not experiencing that diverse range. So, when I’m in the resistance – when I’m in the pain – I thank it, because I know it’s gonna heighten my joy later.

Lori: There’s just a lot of beautiful things that also brings you so much perspective on people, and [they] help you find your purpose. Just thank every single feeling, and know that it’s passing! Because it’s a feeling – they don’t last forever.

17:02

Chris: I have this weird, weird thing that I do when I wake up in the morning. I wake up and I start thanking things. And it came out of this place where I just knew in my soul that I needed to move into gratefulness.

Lori: It’s about gratitude! Gratitude is the foundation for everything. I love that! I’m going to start using that.

18:15

Chris: I just think a lot of people have forgotten some of the basics. The real basics of; ‘your vibe attracts your tribe.’ If you want to hang out with positive people, then be positive. It’s important.

Lori: It’s so important. You know, I do what I do because – we were talking about; “I teach what I need most.” I like being in constantly in my reminders because I wake up every day, I need to remember just what makes me happy. How to connect in. I’m not walking this earth alone and I need to remember how to connect in. It’s like you go to bed every night and the slate is wiped clean. You wake up the next day and you have to reset. No matter how great that day before was, no matter what venue you went to, no matter what high you were on, no matter what great thing happened, we go to bed – it’s all erased.

Lori: What is the stuff that makes you happy? Do it.

Chris: It’s so easy to be happy when it’s all going good. It’s the other times when we truly sit in those other feelings that we really manifest the wrong stuff.

19:30

Chris: I’d love to talk a little bit about your business, and getting people to start their business. You’ve written a book, you’ve also done most of the marketing with Isagenix. Just run us through a little bit about your business activities and what you’re doing in that, and then I think there’ll be some gold in there that we can dig out.

Lori: Okay, well, I had The Fitness Business first. I actually started as a personal trainer at the gym, and that’s kinda where the baseline all started. I said, “Oh my God, I can’t work for people!” So right away, I was like “okay! Let’s start my own gym!”

Chris: That’s what they’re told! Not being able to work for people – an entrepreneur.

Lori: You’ll know it too, because it feels like your inner temper-tantrum-three-year-old is coming out when someone tries to get you on a schedule. That’s how it feels.

Lori: So then, I was blessed enough to – you know, this is something big; to talk about what you want to do with all the people in your life, because thankfully I talked about the fact that I wanted to start my own gym all the time, to all of my clients that I had at the gym. One of my clients was a chiropractor, and she had just opened a new office that had a lower level. She said, “Hey, I really want a trainer in there. Do you want to do this?” And you know, I leaped long before I was ready. I was actually struggling financially. I said, “Well, I’d love to, but can we work out a deal?”

21:29

Lori: Promote what you want to do to everyone in your life.

Chris: I have never heard anyone say that, but listeners – that is so brilliant. Literally, I am sitting here going; that is one of the easiest and best things because I just noticed how much I’ve done that.

Lori: It’s everything. People want to help you. They really want to help.

22:03

Lori: So, I started doing that. It started really taking off. And then, I outgrew that space. I ended going and getting a larger space and doing group classes, group fitness, different things like that. From there, I actually had a client who brought Isagenix into my life. And she had such a transformation. I literally told her, like, do not talk to me about this stupid Network Marketing thing one more time.

Lori: I started looking at Network Marketing – promoting something you love. I was already promoting fitness. I love it. I was getting asked to be paid for it. So I was like; “I’m already doing this. I’m a walking network marketer!” It just became a no-brainer for me because all my people were struggling with the food aspect. Like, even if they were working out and they were consistent, struggling with food and things like that. So, that’s when Isagenix really came into my life. I realized I really enjoyed doing it. I saw all the transformations throughout my people. Retention went up with all my clients. I was feeling better. And then I realized that it started replacing my other income. I was like, “okay, so what can we do if my husband got in on this – who’s the business guy?”

24:05

Lori: So then, Chris [my husband] and I – honestly, we just went to town. We got really focused because we saw income coming in. We set small goals. First, “what if we can make our car payments?” Awesome, we did that. So then, we were like, “what if we could make our mortgage payments?” So we did that and our mind was blown, because we’re brand-new to Network Marketing.

Lori: And then I think we just got so passionate about it because he and I both had huge transformations. Like, he lost thirty pounds. I had so much energy. I started winning my competitions for the first time ever. That’s when I actually set records – the first year I was on Isagenix – because I felt so good. And I think I was just loving life. When you feel good, everything just excels, right?

Lori: That business actually helped me build the Mindset Business because I needed money to invest in events. I don’t know about you, but if you ever look on events – I was like; “wait a minute – this event that I want is going to cost me $60,000? Okay, next goal!”

Chris: I think that’s great that you followed your bliss and followed stuff that you love.

Lori: You know, Chris, it would not have worked at all if it – So, honestly, every single thing was only because I was passionate about it. There was never one time, ever, that I was like; “Oh, this could make me money! I should hold this.” I never thought that. I was like; “Oh my God, I love this! Could this make me money…?”

Chris: Right! So you came from service, and I think that’s one of the biggest things that all entrepreneurs know. It doesn’t matter whether you love it or not, in my opinion, but that you’re coming from service, and you love what it’s going to do for others. That’s humongous.

25:52

Chris: We need to do second show, because we’re running out of time.

Lori: But I have so much more to say!

Chris: I know! [laughs]

Chris: We’re going to have Lori Harder, Round 2, at some point – soon, I think. I think it’ll be really cool, because I love your message and we’re really just starting to get in to it, I guess. There’s so much, and I think the listeners are going to love it.

Chris: For those that are listening, how do they get in contact with you?

Lori: Well, there’s a couple different ways. I have my website, which is http://www.loriharder.com/  – there’s some free gifts there if you guys go there. And also I would love, love, love for you to check out http://loriharder.pages.ontraport.net/earn-your-happy-podcast which takes you straight to my podcast on iTunes. It is “Earn Your Happy”, or you can search me there!

Chris: I love the title! It’s just so cool!

Chris: Maybe we should set a topic next time, and then we can just go right into it.

26:48

Chris: We’re in this RiseUp movie together, listeners, and there’s a huge lineup in there.

Lori: My mind is a little … [screams] –

Chris: I know!

Lori: -- it’s all my favourite people!

Chris: I know! I’m pretty honoured and blessed to be a part of it. That’s going to be pretty exciting, so listeners – make sure you watch out for that as well. We’ve got Tony Robbins and Ariana Huffington and Peta Kelly, Preston Smiles, Alexi Panos, Michael Beckwith, Dalai Lama – who else is in there?

Lori: Uh, Marie Forleo, Jack Canfield, um – oh my God.

Chris: Lori Harder…

Lori: [laughs]

Chris: So, we will say ‘til next time, and I’m really excited about that. Let’s make sure we have a bunch more time, so we can go deep diving. Last message for the audience today; what are you feeling in to?

Lori: If you haven’t done something this week that makes you feel happy, or feel like you – it just takes one moment to literally schedule it and just go and do it. Remember, what makes you feel alive; it’s easy.

Chris: Just do it.

Lori: Just do it!

00:32 – Meet today’s guest, Peta Kelly – an amazingly powerful and driven woman who dropped her PhD, became a very wealthy entrepreneur, and continues to help and empower other people through her work. Her primary focus is creating a generation of conscious leaders. Fun fact: she and Chris will be starring in a movie to be released later this year – alongside a full cast of incredible people.

01:20 – What were some of the steps Peta took to get started on her entrepreneurial freedom journey? Much like Chris, she did everything “right” – went to University, ticked all the boxes – but something always felt off. Something was always missing. She earned her undergraduate degree (Health Sciences) and moved on to finish her post-graduate degree. She describes herself back then as “pretty committed” to the life of a researcher/scientist.

02:15 – “Much like you [Chris], I got to that point where I was like; hold on a minute,” Peta says, likening her wakeup call to “a slap across the face. Just hardcore, you know; is this really what you want to be doing. And it’s a really hard question to ask yourself when you don’t know what you’re meant to be doing.”

03:14 – One of her first experiences with business models was Network Marketing – which she chose purely out of respect for the product. But once she immersed herself in the model (she mentions earlier that she gives one hundred percent in everything she does) she realized what it was really about: team building, casting a vision of what life could be like for young people, showing them a better way, showing them there are other options and no limits to how good life can be. It was also about showing them how free we (as human beings) can feel, how much we can earn, and – most importantly – how much we can give.

04:09 – This experience led her to become more observant. She soon focused on young people; what the millennials were really about, what were the differences among them, what were things that they needed highlighted, and so on. “I started to realize how much young people love collaborating,” she says, “and I started to realize … [that] there was some space between young people’s journey of spirituality and financial abundance, and we needed to bring them together so that we could live on earth without this massive guilt and without this massive block in the way of us creating service for others.”

05:05 – “What is the new way? What are we creating? How good can it really be? What is our responsibility as a generation?”

06:30 – So when it comes to finding your purpose, how does that tie in with making money? In Peta’s opinion, purpose is made out to be something very serious and very sacred, and we’re led to believe that we only have one true purpose. “I don’t think we only have one,” Peta says. She also mentions how everyone’s first purpose is joy – and in relation to this, she shares her favorite quote from John Lennon: “Time you enjoy wasting is not wasted time.”

07:18 – “First and foremost, our purpose is joy. Our purpose is to honor this gift of life that we have.”

08:42 – On the topic of purpose, Peta also shares how business fulfils her purpose of having an exchange with other people. “Because that’s what business is,” she explains. “A glorious, beautiful, energetic exchange.” And on the topic of business, part of what she teaches in The New Way is creative earning. “We have to remember that money is energy, and when we have something that we’re curious about – and it could be of service to other people – that’s when we explore it as a business.”

09:35 – “Really it’s [about] understanding that purpose isn’t one thing. It’s curiosity, it’s excitement, it’s joy, it’s service.” For the listeners out there, she encourages creating a business around something you’re genuinely curious about that can, at the same time, be of service to someone else. “Because the combination of impacting others and curiosity and excitement together – that’s a successful business.”

10:29 – Peta is all about giving. She admits that it’s always been a huger driver for her. She recently held a grant called The JeaniiusTM Grant. “I love the opportunity to circulate money to people who are then going to build great stuff.” She has two ways she loves giving; secretly giving (she loves surprising people) to people who need, and giving to ideas. The latter is what The JeaniiusTM Grant was all about. In this segment, she shares her experience hosting the $10,000 grant.

14:16 – For the start-up entrepreneur wanting to create something and wanting to get moving, Peta has some advice; “It’s very much a trust and a faith game,” she says. “Plus a massive action game.” For her, there is no one-two step. If there is, she doesn’t buy into it. “I think it’s important to be quick to execute.” She also touches on the topic of failure. “I think if we can understand as entrepreneurs that it’s our job to experiment … to be, like, ‘I’m gonna try this. It might not work.’ That’s what most people call failing. Really what it is, it’s experimenting.”

15:55 – “It’s really – it’s about how much you’re going to experiment without getting knocked down. How much you’re going to grow and learn from your mistakes. And how much you’re going to face your stuff that a real business owner needs to face.”

17:10 – “Experiment. Experiment with joy. Experiment with forgiveness. There’s no such thing as failure. I just wish people would understand that it doesn’t exist.”

18:00 – “I do want all new-age entrepreneurs who are coming through … to not shy away from hustle, because there’s so much spirituality in hustle.”

18:28 – But how do you know when an experiment isn’t working? Is it a gut feeling? Are there certain signs? Peta encourages everyone to not fear failure and keep experimenting – but how do you know when to stop?

19:52 – “This is what I wish entrepreneurs could understand; no mentor or coach is going to tell you … the future of your business other than you.”

20:24 – In terms of failure, here’s what Peta has to say; “Your bigger picture – if you’re committed to it, don’t count it out. If you’re in your first or second year … and you’re still not making profit, it’s the little things that you’re doing in your business; structural changes.”

22:16 – Chris closes today’s episode with this question for Peta; what is your vision for the future? For the world, she wants to get rid of the judgmental energy that is constantly plaguing society. She envisions a world where people will stop whining and complaining, and instead start celebrating the positivity and the beauty in the world.

24:49 – “What my vision is for the future – what [it] really is – is that we are celebrating humanity, and that we are taking care of the planet in a way that is a lot more one than we are now.” She adds on to that, stating, “I hope that in my lifetime, I get to experience a world of oneness.”

25:51 – What is her personal vision? “I just love making stuff,” she says. “And that’s what I’m just going to keep doing.”

To find out more about Peta – what she does, what she offers, the programs she can offer you – or to just simply connect, go to www.petakelly.com; you’ll find videos, blogs, and other free stuff.

When people know their “Y” they can overcome anything thrown in their way. Trauma, setbacks and even natural disasters cannot diminish the vision of the driven individual.

Shar Moore is dedicated to helping people find their "Y". She has rebuilt her life from the ground up. Instead of waiting for her own life to be sorted out or to be perfect, she set to work to inspire and uplift those around her at the same time.

Her business networking group expanded with Chapters around Australia. Unlike the conventional “business card swapping and endless unproductive coffee catch up” style network groups… YNetwork provides a supportive community of authentic and inspiring entrepreneurs all with the same purpose. So they can all live their “Y” and to help others to live theirs too.

For people who don’t know what their “Y” is, Shar is the perfect person to help them find it.

--

00:29 – Chris jumps right in and introduces today’s special guest, Shar Moore – an award-winning mentor, best-selling author, keynote speaker, Shar Moore is known is “The ‘Y’ Woman.”

01:17 – Shar tells a bit more about herself; who she is, what she does, and why she does it. “I’m always up to things that help people,” she says, “do what they do on purpose.” Her passion manifests in her drive. Last year, she won an award in New York for helping women globally.

02:07 – “We need to actually know why we walk. Do we walk on purpose or are we walking to serve others?”

02:17 – Aside from having a massive presence online and offline, Share also has her very own magazine, Y Mag – an inspirational guiding magazine filled with stories about people who have tapped into their purpose, questioned their existence, and strived to find the answers.

02:57 – “My heart is everywhere,” Shar says, on the topic of her background. “I just believe that the globe is such a big place, but [it’s] also a small place and we’re all connected.”

03:21 – How did Shar get started in business? Has she always been an entrepreneur? What’s her story? She remembers constantly being told that this isn’t possible and you can’t do it. Stemming from the corporate world, she jumped on any opportunity that presented itself as a lifeline out. In her case, her opportunity manifested itself as the pre-opening of the First Conrad Hotel in Bangkok. “If someone offered me a job, I think it would be their worst nightmare!”

04:46 – What are some tips or advice Shar can give on making that transition – taking that huge step – from corporate to entrepreneur? She suggests asking yourself first; “Are there any days within your role that you sit there disgruntled with the decision that the powers-that-be have made on your behalf? Is there any moment of your day that you feel that there’s something in your role you could be doing better but you’re not allowed to because it isn’t part of the HR manual?” If you’re sitting there whingeing and complaining about something, then that means you know intuitively that you could be doing something better. “You are an entrepreneur bursting to get out.”

06:24 – What was Shar’s first business? (It might not be what you’re expecting!)

07:58 – What are some of the big mistakes or lessons she’s made along the way – not counting all the restrictions and red tape she had to go through! “There’s a hundred different things I could have done differently.”

12:00 – After her first business closed, what was next for Shar? She was given a chance to focus on her own family – particularly her sixteen-year-old son. From this focus came an observation; a lot of mums who have dedicated their time solely to their families have lost their way. This prompted her to become a qualified image consultant and personal stylist. She opened her own high-end fashion boutique as well. “If you’ve got a strategy to go out and network, and find your tribe, people will come. We were booming. Business was absolutely booming.”

That is, until the Queensland Floods hit.

13:46 – The Queensland Floods was, as Shar put it, “the nail in my coffin.” The flood had taken out one of the main roads people would use to get down to the village, where Shar’s boutique was located. Her clients no longer had any means to get to her. She did everything she could to bring them back, but nothing could be done. She held on for six months until a call from her real estate agent ended everything.

16:23 – So, why the “Y” Woman? What does this mean, really, for Shar? What is her “why”? “My why – and I guess your bigger purpose – why we’re all here … one of my biggest goals is to open an orphanage in Thailand to help underprivileged girls and children that have had their destiny dictated for them.” This is Shar’s childhood story – she had her destiny dictated for her until her father figure gave her the greatest gift she’d ever received; a chance to say no. This chance changed everything for her, and her biggest goal is to pay it forward. Her biggest goal is to give other children like her the chance to dictate their own future.

18:40 – Shar has currently partnered with Hands Across the Water to open their first orphanage in Surin called Home Hug, an orphanage for AIDS-affected children.

19:55 – Shar leaves the audience with this: “If you’re listening to this … just keep in mind that you, yourself, have fabulous gifts. And you just haven’t uncovered them yet. So find yourself a mentor, find someone who can actually help you uncover your gifts.”

To find out more about Shar, or to just contact her, visit her website http://www.sharmoore.com.au/ or her Facebook page https://www.facebook.com/SharMoore/

Ben Fewtrell is a certified Business Coach, providing business help, business advice, business coaching and mentoring services to small and medium sized businesses. He has a passion for helping businesses grow and become profitable, so that business owners can enjoy the lifestyle they deserve.

As a Business Coach and advisor, he helps deliver the desired results using proven tools, methodologies and systems, tested and perfected over tens of thousands of businesses worldwide for over more than two decades.

“I will hold you accountable for your results,” he says on his website, “and just like a sports coach, push you to perform at optimal levels.”

00:56 – Meet our guest for today; Ben Fewtrell, the CEO of Australia’s most awarded coaching firm, Action Coach. He gives us a quick background to him and his business; who he is and what he loves doing. The first thing he mentions is how people are often surprised by the fact that he’s never had any formal training, nor does he have the standard “qualifications.” “I don’t have any letters after my name,” he jokingly says.

01:33 – Truly an example that the past cannot define you, Ben admits that he left school before he was sixteen and even got into a bit of trouble with the law. Eventually, he got involved in the transport industry. He started out fixing cars and gradually worked his way up to managing a team of people in a transport company. “That’s where I fell in love with the business of business,” he says. “I thought; I could do this for myself.”

02:18 – He tells the story of starting his own transport company, which was – as he puts it – “the best and worst thing I ever did in my life.” It fulfilled his dream of owning a business, but it very nearly cost him his marriage – and a whole lot else besides. It got to the point where he was working a hundred hours a week but wasn’t making any money to show for it. That was when he met his first business coach.

02:49 – “Back then,” Ben says, “business coaching wasn’t something that many people were really doing. There wasn’t a lot of coaches around, [and] there certainly weren’t many businesses using business coach[es]. It was still a new industry.”

03:22 – It wasn’t until he got out of his transport company that he wondered how many business owners had found themselves stuck in the same situation he had been in; giving in one hundred percent of their passion and effort, but still not making any money. That’s what led him to becoming a business coach. And then he realized that he could only help one person at a time, and that’s what led him to build a whole team.

04:40 – What is the “entrepreneurial seizure”?

05:10 –For the person who, in his job, looks up and realizes “You know what? I could be the boss,” Ben gives some sound advice; take your time. You’re not ten feet tall and bulletproof, and you don’t know what you don’t know.

06:35 – “As an entrepreneur, we get these ideas … [and] we just fly towards every shiny object. It’s good to have someone who can just ground you every now and then.” Find your grounder, Ben says, and pitch them your idea. Let them play Devil’s Advocate, let them bring you to reality.

07:05 – For all Total Freedom listeners out there, Ben Fewtrell’s got a great surprise for you: a business plan template designed by Ben himself, which he is giving out for free. You can access it here:

07:21 – Ben tells us a little bit about the Business Plan (see previous paragraph) and how it can help aspiring entrepreneurs start their own business. After twenty years of being in the game, Ben’s found that a lot of business owners and entrepreneurs are missing one essential thing; a business plan. And the reasons why they don’t have it are similarly outrageous. So to address this, Ben has taken it upon himself to create a sort of Action Plan Template based on his experience and the best bits of everything he’s learned. Note: this Action Plan Template is personally designed by Ben himself!

09:07 – Chris points out the two sides to planning; the Underplanners – the ones who don’t think much before taking the leap – and the complete opposite to them, the ones who tend to Overplan. They overthink, second-guess, and make back-up plans … and they haven’t even started yet! For those overplanners out there, Ben has some great advice as well.

10:14 – “You’ve got to spend some time on your plan, but don’t do the Analysis-Paralysis, because [then] you’ll never get there.” One of Ben’s biggest learnings was this; the best mousetrap doesn’t sell the most.

12:26 – Chris and Ben take a moment to talk about the employee mindset – that seems to be the default mindset for a majority of us – and the huge effort it takes to shift to the entrepreneurial mindset. How do you go from working a hundred hours a week to running a team who can do that for you?

14:10 – Ben goes into the concept of employment, which is essentially trading time for money. “Your time is one of the most limited resources on this planet.”

14:40 – “When you have a business, the difference is you don’t earn money anymore; you make money.”

15:07 – So why do people struggle with the shift over to the entrepreneurial mindset? It’s mostly a trust factor/issue. Their business is their pet project – or their “baby,” as Ben puts it – and they don’t trust others to do as good a job as they can. The latter reason is purely ego, as Chris points out. This, according to Ben, is the Superman Syndrome, and all entrepreneurs start out with this. “The thing we need to learn the most, we teach the best,” Chris says.

18:32 – Chris and Ben share their definition of a successful entrepreneur and a proper business.

20:27 – What’s the difference between billionaires and millionaires? Billionaires will never spend their time ahead of spending their money. Millionaires will always spend their money ahead of their time.

21:29 – According to Ben, there are two resources in life that are important to people. And it doesn’t matter what you want – all people will automatically want more of this. One is time, and the other is money. Everything comes back to time and money.

22:05 – “You can lose all your money. You can always make some more. But once you spend your time, it’s gone forever.”

24:21 – For all listeners out there, be sure to check out Ben’s own podcast show, The Business Brain Food Podcast if you want to hear more from Ben. He also leaves the audience with his personal mantra; “If you want to learn more you’ve got to earn more… you have to invest some of your time in your own education. If you think education is expensive, try ignorance.” Ben offers a quick solution to achieve this. Halve the time you spend watching mindless television or watching funny YouTube videos – but don’t get rid of it altogether! Halve that time, and spend the other half on education. “Invest in your own education,” Ben says, “because you just don’t know what you don’t know.”

WANT TO AVAIL OF BEN’S GREAT FREEBIES?

Download his Business Planning Template (mentioned earlier) here: https://xh186.isrefer.com/go/bizpltem/cb2/bpt_cd

It’s compatible for both Microsoft Word and Pages.

You can also get a free copy of the “Buying Customers” eBook, usually priced at $29.95! Get it here: https://xh186.isrefer.com/go/bceb/cb3/bceb_cd but hurry! Offer is good only while stocks last.

If you want to contact Ben Fewtrell, you can visit ActionCOACH website here: http://www.actioncoach.com/

Mel is a seasoned serial entrepreneur and renowned business coach whose ventures have birthed 6 companies (multiple of which have generated over 7-figures in revenue) over the last 12 years!  

In this episode of the Total Freedom Podcast, Mel shares his fantastic ‘rags-to-riches’ story, his early-life retirement and what motivated him to come out of it, he also shares a lot of inspiring entrepreneurial (and life) tips, and gives away his recently released book: “Big Boom!: How to Ignite Your Life, Blow Up Your Barriers and Get Explosive Results in the Entrepreneur Revolution” for FREE to everyone who’s listening!

To find out more about Mel Cutler and his achievements you can visit his blog at MelCutler.me , follow him on Facebook at Facebook.com/melethancutler or read his book (which is for FREE as of this podcast episode’s airing date) at bigboombook.com

EPISODE TRANSCRIPT

0:28  Chris introduces today’s guest, Mel Cutler!

1:57  To kick things off, Chris asks what Mel is excited about on the horizon and what his current focus is. Mel then goes on to talk about Success Academy, he mentions how being an ‘entrepreneur’ doesn’t necessarily mean being alone — most entrepreneurs tend to have an independent mindset — “They think they know best, they’re making mistakes, they don’t seek the help they need… and that was me back when I first started.” Mel says, as he then explains how Success Academy was a venture he went into with his wife, Kate Cutler, to support entrepreneurs that are either just starting or learning how to scale their businesses but are stuck, which they’re accomplishing both through online and live events.

3:25  The ‘rags-to-riches’ story — Chris asks Mel about where it all started for him and to share some of his journeys that lead to him being the successful man he is today…

3:37  Mel shares his humble beginnings into entrepreneurship; “I became an entrepreneur because I had to become an entrepreneur… it was in my blood!” He then mentions how his belief is that entrepreneurs aren’t born, but are “created and molded, often times by necessity.” Mel then tells the story of how his parents explained to him at a young age that they would only give him what he ’needs’, but if he wanted anything else but that, he would have to join the ‘rat-race’ by getting a job. He also mentions that from 16 all the way to 19, he worked multiple jobs… and got fired from every single one of them.

4:49  The realization in hindsight — “…and at that time, I didn’t know, but now I realize that having control of how much I made, having control of my time [and] freedom, having control of what I wanted to do and who I wanted to do it with, were core values of mine.” Mel explains.

5:08  Mel says something for the listeners that are entrepreneurs about everyone’s ‘rebellious side’, naturally wanting to go against the status quo and wanting to create something of a legacy, and how it’s just not possible with the majority of jobs but very possible in the realm of entrepreneurship.

5:28  Mel shares his awakening at 19: “…a breakthrough moment in my life and it was a negative event, at the time, but looking back on it, it was exactly the breakthrough that I needed, and that lead to finding my first mentor that helped start up my first company.”

5:51  Mel’s first company — Chris asks Mel about it and he mentions how his first company was a dial-up internet service in 2001 that quickly taught him the ups-and-downs of business.

6:30  Chris explaining how (almost universally) people learn so much from starting their first business; Chris then mentions how “You just gotta get in the game!”

6:52  Chris asks Mel about some of his biggest learning experiences within Mel’s first startup.

7:02  “One of the biggest mistakes is getting complacent… and listening to your ego.” Mel mentions as he then shares the experience that taught him this lesson…

10:09  Bouncing back from the loss — “…I believe that if you can do it once, you can do it again, it just depends on your ego.” Mel explains and then shares how a friend of his invited him to a real estate workshop that changed his life…

12:55  “There’s more to life than just succeeding” Mel shares this life tip and explains, “…helping others, leaving a legacy and asking yourself what you’re gonna be remembered for.”

15:10  Never ending life challenges — Mel explains how this is a universal constant:“By the time I was 25, I never had to worry about money again, financially, I was free, and I could do whatever I really wanted to… which brought up more challenges! We think that once we have all the money that all of our problems are gone, well that’s not the case. When you have money you have a different set of problems.”

17:05  Moving on to different things — Mel shares another story about what he did after his real estate ventures and entering into a mini early-life retirement …

18:05  “Once an entrepreneur, always an entrepreneur” at around this mark of the podcast, Mel tells Chris that even while living in a beautiful island, his entrepreneurial drive forces him to come out of his mini retirement. Mel opens up a bar, a surf shop and starts an import-export business from the Honduras mainland to the island selling to tourists.

18:43  The unexpected event in Mel’s mini retirement that he calls “the best thing” to happen in his life — Mel shares the story of how he met his wife while living in the island!

18:55  Brainstorming and coming up with Mel’s next big project (this time, with his wife, Kate!) — Mel mentions how after living in the island for a year, he and Kate came up with the concept for Success Academy.

20:10  Discovering the underlying science of success — Mel goes on to explain how he discovered NLP (Neuro-Linguistic Programming) and how he incorporated it to Success Academy’s curriculum.

22:24  “You don’t know who you truly are, until some major s*** happens to you” Mel says as he explains how hitting ‘rock bottom’ can potentially change a person’s life.

24:34  Chris asks Mel about his recently released book “Big Boom!: How to Ignite Your Life, Blow Up Your Barriers and Get Explosive Results in the Entrepreneur Revolution” (A link to the Amazon page can be found above.)

28:50  MEL ANNOUNCES THAT HE IS GIVING HIS BOOK OUT AWAY FOR FREE FOR A LIMITED TIME! — Mel mentions that for a limited time, he’s giving away his book for FREE and let’s everyone know that to get it, all you have to do is visit the book’s website! —  bigboombook.com

30:29  Mel leaves some important advice before the show comes to a close — he mentions 3 short, but POWERFUL pieces of advice for business, and for life! A must listen

00:38 – Meet our guest for today, JuVan Langford. He is a Men’s Empowerment coach, and his focus is on helping men achieve their legacy and step into their true selves to achieve what they want.

01:34 – JuVan shares a little more about who he is and what he does. He is committed to creating “safe spaces” around the world and teaching men to reframe the stories that are holding them back. “I really, truly believe we all have that one thing that we’re [ashamed] of – that one conversation that … [serves] as a barrier for us to truly live our legacy. Men are here to protect and to serve but, more importantly, to live our legacy.”

03:05 – What’s his story? “Here’s the thing; sometimes, in life, there are lessons that we need to learn that are not fair.” For JuVan, the lesson was losing his dad to leukemia. JuVan was just 4 years old when this happened. His mum was 16 years old when she had him, and so he – and two of his sisters – had to be raised in foster care.

04:17 – “I spent a lot of my life trying to be man enough.”

05:05 – It wasn’t until much later that he realized that “being a man” meant different things for different people. It wasn’t until much later that he discovered the true beauty of manhood lies in the layers and complexity that come with it.

05:24 – “I now know … that what it means to be a man is three things: authenticity, integrity, and maturity.”

07:13 – What do you think is the biggest challenges for men when it comes to being vulnerable? Why do we (men) not allow ourselves to have that vulnerability even though we know that vulnerability can be strength? There are three things that hold men back from embracing their vulnerability.

1. Feelings of inadequacy – they don’t feel like they’re “good enough.” They stop themselves from applying for jobs or approaching women that they feel are out of their league
2. The Imposter Syndrome – “I’m super successful in business. I’m making money. I’m travelling the globe. But I’m single, and I can’t let anybody know that.”
3. Control – men love to be in control. “I’m only powerful when I’m in ”

10:00 – It’s hard for men to admit to these three things, and even harder for them to move through them. But what’s on the other side? What’s the reward waiting once you break free? Once you move past them, you learn to reframe your life. You learn how to make your story work for you, not against you. “When I change my story, I change my life. When I reframe my story, I reframe my life. When I came from love, I created that in the world.” It’s simply shifting the dynamic of the thoughts we have. What’s waiting for you on the other side is everything you think of when you wake up in the morning – the things you dream are possible.

11:48 – For anyone listening to the podcast right now; “You must want it and offer no consistent thought that opposes it. You’ve got to burn all bridges, cut all sources of retreat, and be super committed. That’s it.”

13:08 – How do we change our story? Reframe. Reframing is simply replacing the narrative with something new. You have to learn to come from the frame of possibility, and not the mindset of problem.

14:57 – “You can’t complain about that which you tolerate.” If there’s something happening that you’re tolerating, then you have no right to complain. Either do something about it or stop complaining about it. JuVan expounds on this more using an analogy that involves a swing in the park and an ice cream truck. “Here’s what I learned; when I’m attached to the story, I limit what’s available to me.”

17:08 – It was Alexi Panos and Preston Smiles (good friends of both Chris and JuVan) who said; “In order to become it, you must be able to risk who you think you are.”

17:51 – What’s the difference between knowing it, and then actually doing it? What is the difference between the person who stays – the person just hearing this – and the person that gets up and walks over the ice cream truck? JuVan’s answer: pain. He elaborates on this further by sharing a story he heard before, about a young man who walks to work every morning and a dog sitting on a nail.

20:08 – What was JuVan’s turning point? When did he realize that enough is no longer enough?

23:05 – “At this point, I’ve become pretty fearless. The only thing I’m afraid of at this point is not speaking enough trough with enough clarity. That’s all I fear at this point. Anything else, I’ll figure it out along the way. But it’s about standing in our truth. It’s about communicating our message. I’ve got a message, and it’s about – it is different. For everybody. What it looks like to be a man. Every man gets to step out and step in to his legacy and create it. And live that legacy now. You can’t leave a legacy until you first create it and live it out.”

24:25 – Where can we go to get more from you? JuVan loves creating video content. You can find him online at his channel; https://www.youtube.com/user/themrjlangford Thought Life. You can also check out http://juvanlangford.com/ -- his official site. He loves giving away freebies which you can grab through there. His current free giveaway is a video series called “The Beauty of Being a Beast.”

27:05 – Chris gives his biggest takeaway from today’s interview.

28:03 – One last quick question; if given the chance to rewind the clock, what is the one piece of advice JuVan would give his younger self? “I would tell myself to allow.”

Who is Ryan Stewman? First and foremost he's a salesman. Ryan has not had a salaried job his entire life. By mastering the art of being a super effective communicator, Ryan has closed more transactions than he has time to add up. Besides, no one likes looking at super inflated numbers that are just a guess.

With his no BS approach to making things happen, Ryan has been able to help high income, and high net worth performers make adjustments in their businesses that have led to windfalls of profits for them.

Ryan's background is in the mortgage industry. He was a loan officer in Dallas, Texas for almost 10 years. During his time as a LO, Ryan closed 1000s of loans for people across the country. Ryan has been the top producing salesman at every sales job he's had.

00:29 – Chris introduces the guest for today’s episode, Ryan Stewman of Hardcore Closer

01:26 – Ryan shares his quick opinion on podcasting, and how it can help your authority. “Everybody wants to do it. They’re like; ‘I want to start a radio show or a podcast or write a book,’ but, like, very few do. But those of us who … who actually take an idea and make it work … it makes us the authority.”

02:17 – Chris mentions that Ryan is releasing 7 books this month. How does that happen? Check out 02:24 to find out all the details – including where to get them!

05:06 – Who is Ryan Stewman? What is the story behind the name “Hardcore Closer?” “It’s hardcore,” Ryan says, “just because I’ve had an interesting life.” He was adopted at a young age, dropped out of school at a young age, got sent to prison at a young age (and went back when he was a little older again), experienced bankruptcy, got his financial license taken away … the list goes on. “I’ve made a lot of mistakes over the years,” he admits. And yet each mistake – which others would probably see as a cataclysmic disaster in their life – was taken as an opportunity to pivot and try a whole different direction for Ryan. Before Ryan broke into the online business stream, he was writing mortgages and selling real estate. Something happened in that industry which caused him to pivot and change direction. His unique life experience explains the ‘Hardcore’ part of the name.

06:13 – “I’m just a salesman by nature,” Ryan explains, “so they’ve always called me ‘closer’. So I thought that would be a cool name for a company. But,” he follows up, “you know, in all reality, if I could do it all over again, I wouldn’t choose that name.” Find out why.

07:21 – What are Chris’s thoughts on the name ‘Hardcore Closer’? How is the name “polarizing”?

09:43 – What is freedom for Ryan Stewman? To answer this, Ryan shares a little bit about his time in prison during 9/11. “At that point,” he says, “I realized that I had zero freedom. So I knew what freedom wasn’t.”

11:49 – “But nowadays – to me, freedom means being able to make my own rules, being able to do what I want to do, and really having enough money.” He shares a little extra on why the last bit is so important.

13:58 – For the person out there who wants to be in business but is afraid of selling, or doesn’t like the ‘no’s’ that come with it, how do they get over that? What is Ryan’s advice to them? “You know,” Ryan says, “we’ve turned selling into such a bad word. If you think about it, all the Fortune 500 companies, they don’t call their Sales Reps ‘Sales Rep’ anymore. They’re like, ‘Customer Service Consultants.’ That’s why people hate the car industry – they just can’t shake the word ‘car salesman.’”

14:36 – “Here’s the thing; without salespeople, the world would be full of a bunch of people who have really cool stuff that nobody knows about. A person can have the most awesome idea in the world, but unless they can sell it to one person – or as many people as they possibly need to – that idea is absolutely useless.”

15:11 – “If you’re passionate about something … your passion should be enough to fuel you to want to sell that. Whether you have a program that you follow or a method or a script or anything else, just the fact that you’re passionate about whatever it is you created should want you to drive you to sell it because a sale doesn’t necessarily mean that you ripped someone off. A sale means that you successfully transferred something that you invented, directed, created, or whatever, into the hands of the marketplace who can substantially benefit from whatever it is you created. And they saw so much value in it that they exchanged money with you for what it is you invented. That’s the way to look at it.”

16:50 – Chris and Ryan discuss giving away products for free. Is it advisable? Is it something you should do?

20:35 – How is the internet working for Ryan in terms of business and freedom? How is the internet going to change the game for entrepreneurs? “The internet saved my life,” he says. “If it wasn’t for internet marketing and me being able to sell sales programs and help real estate agents and loan officers … over the internet, I wouldn’t be here today.”

22:38 – Ryan shares some valuable insights regarding content.

24:18 – Ryan Stewman’s recently developed a new free program that he’ll be releasing to help people with their internet marketing. He describes it briefly. It started about five years ago when Ryan started getting on podcast interviews. He realized how incredibly helpful it would be to have just one place that everyone could go to to get his social media information. “There was other social media networks like about.me and stuff like that where you could join their social media stuff, but there wasn’t any place where you could just say; hey, go to this domain, and then there’s all my social media sites. Now, if you have a blog, you could do that. But not too many people have a website or a blog.” Because of this, Clyxo was born.

26:19 – How does Clyxo work? It’s less than sixty seconds, according to Ryan. You log in, it searches the email you logged in with, it connects all your social media accounts, it hosts they’re URLs and lets you pick and choose which ones you want to display and which ones you don’t. You then put your website in, add a quick blurb about yourself and your picture, and you’re done. “And then, instead of telling people to find you on fifteen different places when you comes on cool podcasts, you just say; come find me on clyxo.com/closer … and then they can connect with me wherever they feel comfortable, right? I don’t have to give them ten different choices.”

27:02 – “My goal in the future is for you to go to Google when you want information about a subject, [but] you’ll go to Clyxo when you’re actually looking for people.”

28:43 – Wrap up; what piece of advice or huge tip does Ryan have for the listeners? “Work comes first.”

30:27 – Want to get in touch with Ryan? Find more information? Visit https://clyxo.com/closer for all his active social media accounts!

ABOUT OUR GUEST

14-year-old coach, speaker, and entrepreneur -- Caleb Maddix is a smart, promising young man with incredible dreams and the drive to match it. He is the best-selling author of Keys to Success for Kids and the CEO and founder of Kids4Success -- a recently launched coaching program -- and Kids4Success.TV. He has a love for personal growth, finding passion, God, his family and friends, and baseball. His strong work ethic coupled with his electric personality makes him a very effective speaker. Caleb currently lives in St. Petersburg, Florida and is in seventh grade. 

SHOW NOTES

00:38 – Chris introduces today’s guest; 14-year-old entrepreneur Caleb Maddix, who is also the author of the best-selling book Keys to Success for Kids, founder and CEO of Kids4Success, founder of Kids4Success.TV

01:08 – Caleb introduces himself to the listeners, summarizing what he gives people in three simple words: motivation, inspiration, and education. Through his books, through speaking, coaching, videos, periscopes, interviews, he motivates people

02:10 – Caleb’s shares his story with us. Find out how a desire to become the shortstop for New York Yankees revealed the intense passion and drive this young man has. Given that his dad is also a coach/speaker, Caleb has had the opportunity to meet a lot of kids and adults. What struck him most? Their distinct lack of passion.

From this, he made it his mission to help people create a passion

Caleb remembers telling his dad; “You know what, dad? I want to inspire people.” From there, he started making videos. At 12 years of age, he wrote his best-selling book and finished it in a week.

“But it all started from me having a passion and meeting people who didn’t and I wanted to help share the passion I had with them.”

06:15 – Chris and Caleb have a shared passion for sports. “They actually say, you know, that the people who do the best in business; sportsmen, martial artists, and people that are in the navy or the army.”

Caleb: “I think the reason why is because it, it instils, like, a work in you, you know? You have to work to become good. And kids who don’t normally play sports, they don’t really have anything to work for. They go to school, they kinda go through the motions, so. I agree with you, I’ve seen that happen.”

06:50 – Caleb offers advice to people who are still stuck on their way to Point B, or who haven’t even started moving. He illustrates his advice through something he admits is slowly turning into his favourite self saying.

Chris: “You’re in business, you’re making money, you’re following your passion. And it’s likely there’s a bunch of people listening to this who’ve been on the planet a lot longer than you, and are still stuck in their story and not doing it. So, from a person who’s doing it – from you – what’s your advice for these people that just aren’t starting and aren’t doing it?”

Caleb: “Well, you know, it’s cliché, but; you’re not getting any younger. … You have no better opportunity than right now to be successful, because tomorrow is an extra day that you didn’t get to work.”

Caleb: “The gun that kills the most people is the ‘gunna.’ I’m gunna write the book, I’m gunna start the business ...”

Caleb: “To every single person out there who’s thinking about starting, my advice to you would be; why not start? The greatest idea was never made because somebody had that idea but they never executed on it. And I guarantee you, out of everybody watching this interview, somebody has an idea as good as Apple, they just won’t execute on it because they’re afraid.”

09:08 – Chris brings up the problem with people and their “I’m too’s” – “I’m too old,” “I’m too young,” “I’m too short.” Or their constant delay tactics; “I’m not enough,” “I need to go and get a coaching certificate,” “I need to go do this first,” and so on. How does Caleb deal with the imposter in the brain that tells him he’s too young?

10:28 – Caleb: “Your disadvantage can also be your advantage.” What does he mean by this? How do you turn your supposed shortcomings into the edge you need?

11:31 – Caleb shares a little more about Kids4Success.TV. How does he help kids? His recently launched program, Kids4Success, is a coaching program targeted specifically towards kids. What do they get when they sign up? What happens? If you want to find out more about this fresh new program, check out http://kids4success.tv/

13:29 – Caleb shares a particularly massive result from his program. While there have been numerous kids who’ve hit incredible achievements thanks to Caleb’s coaching, this particular client really made him reflect and reiterate his why – his reason for doing what he does. His motivation.

15:00 – Caleb shares his future plans; where does he see himself in 10, 15, or 20 years? His biggest goal, currently, is to hit six figures this year. He plans to be a millionaire by 16 and a billionaire by 30. Along the way, he also wants to write 10 more best-sellers, do a TED talk, speak in front of 100,000 people, and to make $10,000 every single month.

16:08 – Start of the QuickFire Questions: What’s one of your personal habits that you strongly believe contributes to your success? Caleb shares three;

1. Learn – never stop seeking education
2. Earn – put forth the effort; work
3. Return – always give back

17:24 – What book would recommend? The Success Principles by Jack Canfield

18:10 – Last piece of advice before the episode ends? “Make adjustments, constantly testing and finding more ways to be successful.”

If you want to connect with Caleb Maddix, visit the links below:

The top 3 platforms you can find him on:

Facebook: https://www.facebook.com/caleb.maddix

Twitter: @calebmaddix

Periscope: @calebmaddix

He also does a shout-out at the end to add him on Snapchat:

Snapchat: @calebmaddix13

If you’re a parent and/or are interested in learning more about Kids4Success:

http://kids4success.tv/

Aside from being a successful entrepreneur, mindset coach Zach Luz has achieved a feat that few others can admit to achieving as well; he turned his day job into a successful lifestyle business – effectively escaping his 9 to 5. He’s also built a National Marketing Program for over 150 companies that generated $27M in leads, pre-sold $30,000 worth of his own patented product during the first 40 days of launch, has been featured in over 50 publications including Huffington Post and US Weekly, and has been featured on television twice.

And that’s barely scratched the surface. For a full list of what else this multi-talented man has achieved, click here.

00:28 – Our host Christopher Duncan dives right in with today’s Total Freedom guest, Zach Luz. Supposedly understated most of the time, Zach Luz is a mindset coach, an entrepreneur, and a whole heap of other things beside. Among his many achievements, Chris lists several; he turned his day job into a lifestyle business, successfully escaping the 9-to-5, he’s built a national marketing program for over 150 companies, generating over $27 Million, and he’s been listed in around fifty different publications.

01:33 – Yet with all those successes to his name, Zach remains soft-spoken, unassuming, and humble. He introduced himself as “a mindset coach for high performers.”

01:56 – How did Chris and Zach meet? Around two and a half years ago, they met through Chris’s then NLP coach, Michelle Masters (who was also interviewed on this show! Check out her episode here)

02:54 – To kick-start the interview, Chris decides to open on the subject of start-ups.

03:23 – Zach shares his story; from where he started to where he is now. The story, Zach says, starts in college. His lack of a steady, stable job was cause for a disagreement between him and his girlfriend. Although his passions was in creating businesses and making sales, he decided to ‘suck it up’ and get a normal job. He was hired as a ticket-taker for events. His wake-up call came in the form of his boss telling him he couldn’t lean against the railing.

04:29 – From that point, he made the conscious decision to change his life. He picked up the 4-Hour Work Week, started a sandal’s company, worked for a business coaching firm, took everything he learned and incorporated it into his own businesses, started a sunglasses company. The opportunities just kept unfolding until, eventually, he found himself in mindset coaching.

05:57 – Zach shares the story behind one of his more stunning achievements; turning a regular company job into a freedom business.

07:42 – So, for those listening who are keen to create a minor business inside of their business, Chris sums up what we can learn from Zach’s story; see an opportunity, give value first, automate it in such a way wherein you don’t need to be physically present for it keep running. In other words, turn it into a remote job. Zach also shares that he implemented something Chris teaches quite often; interviewing your target customers to find out exactly what they want.

10:41 – Coming from Zach’s perspective, why do people actually need a coach? “Nobody needs a coach,” Zach says. “Like, everyone’s getting through life fine, and I think that people are fine.” However, he adds, for those wanting to reach the next level – for those who want to take it up a notch – having a coach helps. One, they can see your blindspots, and two, they’re paid to be completely unbiased in their feedback. “I see tremendous value in having it [a coach],” Zach finishes. “And that’s kind of why I do it.”

12:58 – One of the biggest frustrations in being a coach, sometimes, is the fact that the one being coached does not realize and therefore cannot fully appreciate all that the coach is saving them from. To illustrate, Zach shares a personal experience regarding him and a client he recently coached who, despite his successes and achievements, never felt like he was “enough”.

16:08 – For the person out there who knows he/she is ready to start a business, what advice can Zach give? Aside from contacting him for a session (which he jokingly suggests, but which you can get the details of at the end of these notes), Zach encourages the listeners to ‘look at the ecology’. “For the listeners that aren’t aware of that term,” he says, “it’s basically; what might you lose that you value, if you had this change? Because a lot of times, people will want to make that change, but it’ll kind of screw up the rest of their life.”

17:59 – If you want to take up Zach’s offer for a session, visit his site. There’s a button at the top where you can schedule a Clarity Session for no charge.  

18:49 – Time Travel Moment, Part 1: If you could go back in the post to the person you were before you achieved all this, what would you tell them? “I would tell them; ‘you can’t escape the leap. I was so convinced, back in the day, because I’d pick up the 4-Hour Workweek and I’m like; oh, we can figure out how to pre-sell everything and then we’re not gonna have risk, and then I can kind of gradually inch my way into entrepreneurship rather than taking that leap that everybody talks about? And I tried so hard for so long to not have to take that leap. But eventually, I had to.”

21:36 – Still on the topic of The Leap; “Imagine starting a business,” Zach says. “And then, imagine it actually working. And then imagine building it up with some of your closest friends. And then, you’re finally in that position where you just know it’s not right? And you know – like – it just wasn’t going to work. Because I wanted to do the Freedom Business route and they wanted to become, like, the next Steve Jobs. And it just got different. And I had to be honest with that.”

22:17 – For the people who know that what they’re doing or where they’re going isn’t where they’re supposed to end up, and they’re facing the possibility of the leap, Zach has this to say; “Everyone overglorifies the idea of just quitting your job and stopping that altogether. What I recommend doing is; take your job, turn it into a consulting agreement and figure out if you can do that so that you have some income, and you have a little bit of some stability, rather than just quitting everything and going at it, but – there has to be a leap. It has to scare you.” However, he also doesn’t agree with just letting everything go. “Everyone’s kind of just waiting for the ideal opportunity to start their business. They’re like; ‘Oh! Once I get this money, and then I’ll start it.’ No, you need to start it now, and you need to be actually doing something. And be smart about it.”

24:08 – “First thing is, just surround yourself with mentors. Find people that have got the result that you want, and then go learn from them.”

Connect with Zach:

Official Website

Instagram