LET’S TALK TRUMP, CLINTON, OBAMA, BUSH, AND MCCAIN...

No, we aren’t discussing partisan politics today, but rather the marketing/branding principle of “What’s in it for Me (the customer)”!

Don’t be afraid to be you. Know your truth. Live it. Speak it. True authenticity is about being yourself -- not being authentically someone else. The first step is having a clearly defined vision that pairs your purpose with the impact you want to make. Then, you can build your brand around that purpose.

Apply for my No B.S. Branding Webinar: http://CurtMercadante.com/NOBSBrandingWebinar

Curt interviews international sales trainer and motivational content producer, Victor Antonio. Victor has a 20 year career as a top sales exec, is a former VP of international sales for a Fortune 500 company, has more than 170,000 YouTube subscribers, and was the star of his own TV show on Spike TV, “Life or Debt.”

Are you a business owner or a salesperson who isn’t selling? Perhaps it’s because you’re not productive. And you’re not productive because of lack of effort or because you’re lazy. In today’s episode, Curt discusses why you’re unproductive — and how to fix it.

In today’s episode Curt discusses how you can unlock your innate talents, invest in them to turn them into strengths, and amplify them to unleash your superpowers to be more productive.

Curt interviews Alon David, founder of the 90x Goal Planner and coaching system.

For more info: https://90xgoalplanner.com/

Time is non-renewable. And every year you spend living a life without freedom and fulfillment is a year wasted. Every day you spend focused on B.S. inputs instead of key outcomes that give you freedom and fuflillment is a day wasted. Sounds harsh? Too bad.

Salespeople know that time blocking is an important part of being productive and staying on task. But as Curt discusses in today’s episode, time blocking isn’t enough to be truly productive.

How will technology impact the future of work — and how is it impacting our happiness today? In today’s episode, Curt interviews writer, futurist and technology expert Alex Salkever. He is the co-author, with Dr. Vivek Wadhwa, of “The Driver in the Driverless Car: How Our Technology Choices Can Change the Future" and "Your Happiness Was Hacked: Why Tech Is Winning The Battle To Control Your Brain - And How To Fight Back."

In today’s episode, Curt discusses why gratitude can be dangerous and why happiness should not be your goal.