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In this episode of Freelance Business Unlocked, we explore the concept of building in public with insights from some of my favorite people in the industry.

Join us as we dive into the benefits, challenges, and personal experiences of sharing the journey of building a business openly.

This episode features voices from the Balkan region, including Croatia and Serbia, offering a unique perspective on this growing trend.

This was like a speed-dating-style coffee chat with some of my Internet friends and mentors, and I’m 100% sure you’re gonna enjoy this episode and get value out of it.

Enjoy!

Featured Guests:

• Višnja Željeznjak
• Slobodan Manić
• Stevan Končar
• Dominik Metličić

Takeaways:

• Sharing your journey openly can be a powerful marketing strategy and a catalyst for personal and business growth.
• While transparency is valuable, it's important to protect personal privacy and avoid oversharing sensitive information.
• Building in public can lead to unexpected opportunities and insights into what your audience truly wants.
• Being open about challenges and successes fosters genuine connections with your audience and builds trust.

Resources mentioned:

• My interview with Višnja on the Freelance Business Unlocked podcast (Apple Podcasts, Spotify)
• My interview with Slobodan on the Freelance Business Unlocked podcast (Apple Podcasts, Spotify)
• My interview with Dominik on the Freelance Business Unlocked podcast (Apple Podcasts, Spotify)

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• Let's connect on LinkedIn:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Thank you and see you next week!

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Purchase the exclusive Sustainable Podcast Strategy course here

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In this episode, we dive into creating a podcast strategy that aligns with your lifestyle and business goals.

If you’ve been toying with the idea of launching your own podcast, this one is for you.

Today, you’re getting 9 minutes of my paid Sustainable Podcast Strategy training video for free, where you’ll get a glimpse into how you can design a podcast workflow that maximizes efficiency and minimizes time spent planning and recording each episode.

Learn to build a podcasting system that works for you, not the other way around, discover how to align your podcast with your business goals and marketing efforts, and avoid burnout by implementing a repeatable system that saves time and energy.

Enjoy!

Takeaways:

• Treat your podcast strategy as an internal SOP to ensure consistency and efficiency.
• Focus on creating content that resonates with your audience and supports your brand growth.
• Develop a predictable and repeatable podcasting system that reduces second-guessing and enhances creativity.
• Plan ahead to delegate or outsource parts of the podcasting process when necessary, freeing up time for strategic tasks.
• Regularly refine your podcast workflow to identify areas for improvement and increase efficiency over time.

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• Let's connect on LinkedIn:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Thank you and see you next week!

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HELPFUL LINKS:

• My newsletter with weekly podcasting insights
• Episode #46 with Iesha Small: Embracing Career Pivots as Part of Life

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Hello and welcome to this week's (solo) episode!

As you can tell by the title, today, I'm sharing my thoughts on pivoting as a solo business owner.

This is an exciting topic, but it's not all fun and games—it takes effort and persistence; it’s scary at times, but it’s doable once you find your own way of doing it.

In my mind, pivoting is NOT a sign of weakness.

Pivoting means you tried something that may or may not have worked, and you’re ready to move on for various reasons (be it financial, emotional, or logistical).

Here are some questions to consider:

• Does pivoting seem scary to you?
• Have you set solid foundations yet?
• What is stopping you from switching things up?
• What do you need to do to make things easier for yourself?

Let me know your thoughts about this episode over on LinkedIn!

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• Let's connect on LinkedIn:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

• You can donate and support this podcast here:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/freelancebusinessunlocked⁠⁠⁠⁠

Thank you and see you next week!

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What’s the best podcast format for you—solo, co-hosted, or interview-based? In this episode of Freelance Business Unlocked, I share an excerpt from my conversation with Croatian podcasters Edita and Darko on their Seen & Heard podcast.

This clip dives into the pros and cons of different podcasting formats from someone who has tried them all—solo, co-hosted, and interview-based.

In this episode, you'll learn the key differences between solo and co-hosted podcasting, why co-hosting can ease pressure and boost accountability, why interview-based formats naturally create consistency, creative ways to test co-host chemistry before launching, and much more.

Whether you’re about to launch your first podcast or considering a format switch, this episode gives you a behind-the-scenes look into how each setup affects your workflow, accountability, creativity, and connection with your audience.

Enjoy!

Takeaways:

• Explore different podcast formats like solo, interview, and co-hosted shows to find what suits your style and goals.
• Co-hosting offers shared responsibility and accountability, easing the pressure and enhancing the dynamic.
• Hosting solo requires managing all tasks independently, but it allows for complete creative control.
• Interview shows provide accountability and opportunities to connect with guests, enriching the content.
• Starting with live shows can be nerve-racking due to the lack of editing, but it adds an authentic charm.
• Leverage different podcast formats to discover creative ways to engage your audience.

Resources mentioned:

• Edita and Darko's Seen & Heard podcast (Apple Podcasts, YouTube)
• My full interview on their show

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• Let's connect on LinkedIn:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Thank you and see you next week!

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FREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.

Free podcasting newsletter — Weekly. Five minutes or less. No BS.

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This episode of Freelance Business Unlocked is an interview I had on my friend Slobodan Manić’s No Hacks podcast earlier this year, and what’s fun about it is the fact that it’s only 12 minutes long.

In those 12 minutes, Slobodan and I discuss why you should launch your own podcast and the benefits it can bring to your business, no matter your area of expertise.

We discuss overcoming limiting beliefs, the benefits of podcasting for brand awareness, and the art of networking through meaningful connections.

Enjoy!

Takeaways:

• Podcasting helps build brand awareness and authority, making it a valuable tool for business owners and freelancers.
• Use podcasting to connect with experts and expand your network in a meaningful way.
• Address limiting beliefs like lack of time or expertise to move forward with your podcasting journey.
• Podcasts serve as "queen content," providing material that can be repurposed across various platforms.
• Podcasting enhances skills such as public speaking, editing, and time management, which are crucial for business success.

Resources mentioned:

• Slobodan's No Hacks Podcast (Apple Podcasts, Spotify)

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• Let's connect on LinkedIn:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Thank you and see you next week!

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FREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.

Free podcasting newsletter — Weekly. Five minutes or less. No BS.

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Do you ever look at other creators and wonder how they manage to show up so consistently—week after week, month after month—without burning out?

In this solo episode, I pull back the curtain on what consistency really looks like behind the scenes. Spoiler alert: it’s not about having more time, support, or willpower—it’s about building a system that works for you. And yes, that includes micro-consistency, a little accountability, and dropping perfectionism at the door.

This episode is an honest look at what it takes to stay consistent in your business—especially when you're running things solo (hi, same here 👋) and trying to juggle marketing, content, and, you know… real life.

In this episode, you’ll learn why you are already consistent (you just don’t give yourself credit for it), what brushing your teeth and sending a weekly newsletter have in common, why accountability (public or private) can be the secret sauce behind your momentum, and much more.

Takeaways:

• You can be consistent by creating systems that work for you.
• Identify your non-negotiable habits to build new ones.
• Eliminate resistance by stacking new habits with existing ones.
• Micro-consistency can still lead to significant progress.
• Understanding your 'why' is crucial for maintaining consistency.
• Accountability can be a powerful motivator for consistency.

Resources mentioned:

• My solo episode on perfectionism (Apple Podcasts, Spotify)
• Jay Clouse's essay on consistency

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• Let's connect on LinkedIn:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Thank you and see you next week!

Hosted on Acast. See acast.com/privacy for more information.

FREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.

Free podcasting newsletter — Weekly. Five minutes or less. No BS.

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If perfectionism has ever kept you stuck, stalled a project, or stopped you from launching your podcast, this episode will help you look at it from a different lens.

Today, I'm diving into the sneaky ways perfectionism disguises itself as "high standards"—when in reality, it's fear in a polished outfit. Drawing from my own podcasting journey and real-life examples, I unpack how overthinking and fear of judgment can stop even the most creative minds from putting their work out there.

You’ll learn why the fear of being seen (especially by people you know in real life) can be paralyzing—and how to move forward anyway.

You'll also hear about one of my favorite insights from Amy Porterfield, reminding us that B+ work gets us further than chasing A+ perfection ever will.

Whether you're a podcaster, content creator, or just someone trying to finally take that next step in your business, this is the episode for you.

Takeaways:

• Progress beats perfection.
• You don’t need it all figured out to begin.
• You’re not being judged as much as you think.
• The pursuit of perfection limits your learning.
• There’s no growth without momentum.
• B+ work is good enough.

Resources mentioned:

• Interview by Alex Sanfilippo: How Amy Porterfield Went From No Online Presence to $100M In Sales
• My LinkedIn profile (let's connect and discuss this further!)

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• Let's connect on LinkedIn:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Thank you and see you next week!

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FREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.

Free podcasting newsletter — Weekly. Five minutes or less. No BS.

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How much is too much when it comes to free content?

That’s the question I’ve been sitting with for a long time, and this solo episode is my attempt to unpack it. Whether you're a coach, consultant, creative, or service provider, you've likely wrestled with the balance between generosity and strategy in your content. Should you give away the “how”? Or should you stick to the “what” and “why” and keep the rest behind a paywall?

In this episode, I explore the nuanced layers behind this question, including:

• The difference between generosity and exhaustiveness
• Why your free content builds trust—but shouldn’t overwhelm
• The real reason people pay for your services (hint: it's not just information)
• How the mode your audience is in affects how they process your content
• Why “how” content isn’t as dangerous to give away as we might think

You’ll also hear why I believe the future of content is in thought leadership—and no, that doesn’t just mean showing off your wins. It’s about taking a stand, offering a fresh perspective, and showing up with courage, clarity, and creativity.

“Ideas that are hoarded help no one. Success follows generosity.” — James Clear

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• Let's connect on LinkedIn:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Thank you and see you next week!

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FREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.

Free podcasting newsletter — Weekly. Five minutes or less. No BS.

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You already know podcasting builds authority and helps grow your audience—but what if there’s so much more beneath the surface?

In this solo episode, I’m lifting the lid on the lesser-known benefits of running a podcast—the ones you don’t hear about in marketing emails or strategy sessions. After almost two years of hosting a weekly show (plus helping other creatives launch their own), I’ve seen firsthand how podcasting can quietly transform your business and personal growth.

I dive into eight underrated but powerful benefits, including:

• How podcasting boosts your credibility from episode one;
• Why it opens the door to speaking gigs, media features, and partnerships;
• The long-term magic of building a body of work that compounds over time;
• How it sharpens your speaking, editing, and storytelling skills (even if you’re not a natural);
• The genuine relationships you’ll build with guests and listeners;
• Why podcast content is the easiest to repurpose across your entire marketing ecosystem;
• How podcast listeners convert better than your average social media follower;
• And the creative freedom it gives you to shape your own platform, your way.

Whether you’re just dreaming about starting a podcast or already a few episodes in, this episode will shift the way you see podcasting—and help you realize why it’s such a powerful tool for creative business owners.

Resources mentioned:

• Episode #79: How to Launch a Podcast Without Burning Out or Overthinking It – Slobodan Manić (Spotify, Apple Podcasts)

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• Let's connect on LinkedIn:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Thank you and see you next week!

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There are some topics we simply can’t get enough of. Public speaking is one of those for me and it if that’s the case for you, too, stick around because this one is will motivate you and, most importantly, equip you with mental tools you can quickly apply the next time you’re on a virtual or physical stage or presenting yourself and your message in any other capacity.

So, I’m delighted to have had the opportunity to chat with AmondaRose Igoe, a public speaking coach with over 25 years of experience helping women show up confidently and own their value; we talked a lot about the latter (the importance of knowing your worth), especially as it pertains to differences between men and women.

We explore why women often second-guess themselves when speaking, how to avoid the dreaded “data dump,” and why body language plays a bigger role than you think. AmondaRose also shares how to create audience engagement in both in-person and virtual settings, how to use storytelling without overwhelming your listeners, and why “fake it till you make it” might not be such bad advice after all.

So, if you ever feel like you're over-explaining just to prove your worth, or find yourself cramming way too much into a presentation, hoping it will show just how much value you bring, you're not alone.

You CAN get better at public speaking, and this episode is going to help you on that journey.

Enjoy!

Takeaways:

• Body language plays a crucial role in how women are perceived.
• The audience's engagement is essential for effective communication.
• Public speaking skills have evolved significantly over the years.
• Online communication presents unique challenges and opportunities.
• Authenticity is key to connecting with an audience.
• Feedback is vital for improvement in public speaking.
• Crafting compelling stories can enhance presentations.

Here's where you can connect with AmondaRose:

• LinkedIn
• Instagram
• Website

Additional resources:

• Episode #54: Finding Your Voice: How to Overcome Public Speaking Fears – Darren Young (Spotify, Apple Podcasts)
• (IN CROATIAN) Episode #15: O javnom nastupu, mišljenjima drugih i samopouzdanju – Pinija Poljaković (Spotify, Apple Podcasts)

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• Let's connect on LinkedIn:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

• You can donate and support this podcast here:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/freelancebusinessunlocked⁠⁠⁠⁠

Thank you and see you next week!

Hosted on Acast. See acast.com/privacy for more information.