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Episode 1 – Building a Cross-Border Powerhouse: The Central Coast Transport Story
In this episode, we sit down with the family behind Central Coast Transport — a thriving cross-border refrigerated carrier that’s redefining how fleets operate across the U.S. and Mexico. Join Gustavo, Carmen, Cesar, and Abijail as they share how they scaled their family-run operation, overcame the complexities of cross-border logistics, and embraced tech like Alvys to drive growth and efficiency.
You’ll hear:
How they built a fast-scaling fleet while keeping operations in the family
The biggest operational challenges in cross-border freight (and how they solved them)
The impact of switching to Alvys — and why they say, “We’re having Alvys for breakfast, lunch, and dinner.”
Real advice for family-run fleets navigating today’s freight market
Whether you’re a small fleet owner, a dispatcher, or someone exploring cross-border expansion, this episode is packed with firsthand insights you won’t want to miss.
👉 Subscribe and follow for more honest convos from the people moving freight forward.
From the publisher's feed
Honest Conversations & Practical Advice for Succeeding in Trucking
Hosted by Ava Barnes, VP of Brand & Community at Alvys, Freight People is…
Each episode features unfiltered conversations with trucking company owners, dispatchers, fleet managers, and brokers who are out there moving freight and making things happen. These are the voices of the industry — and we’re handing them the mic.
What to Expect:
Our Mission: We’re here to uplift the freight community — especially our customers — by showcasing them as the leaders they are. When you're a guest on Freight People, you're the star. And with distribution across YouTube, LinkedIn, IG, Facebook, X, and more, your story gets amplified to thousands of Alvys followers and potential new customers.