Friday at 4

In this episode, Chanelle shares her framework for creating an effective social media marketing strategy. Many business owners complain of not being able to get results from their social media marketing campaigns, but they lack a strategy behind what they post.

In this episode, Chanelle shares tips on how to market to your dream client.

Many times, business owners try to promote to everyone instead of narrowing in on a dream client. What is a "dream client"? Someone who is able, willing, and ready to pay you for your services, whom you enjoy working with, and can serve at a high capacity. Effective marketing communications require you to know who you are talking to and speak their language.

Chanelle Yarber of BrightGirl Media shares her top digital marketing tips to help business owners gain traction and get a return on investment with their digital marketing campaigns.

Understanding social media analytics can make or break your marketing strategy. In this episode, Chanelle shares the importance of social media analytics and how to use them to push your marketing efforts forward.

Black Women Entrepreneurs are the fastest-growing segment of newly launched business owners in the United States. Many women are leaving corporate America to pursue and monetize their passions, seek more work-life balance, and eliminate workplace microaggressions.

In this video, Chanelle Yarber of BrightGirl Media shares marketing tips for Black women entrepreneurs who are seeking to launch their own businesses.

Digital marketing is so much more than social media. But so many entrepreneurs miss out on the other digital marketing strategies because they're only focused on one.

In this episode, Chanelle Yarber of BrightGirl Media will answer the question, "what is digital marketing?" and share some tactics you should put into place in your business.

From a study of 1,00 small business owners, email marketing was ranked as the 2nd most effective medium for building brand awareness. Email marketing has the highest return on investment of digital marketing strategies.

In this podcast, Chanelle Yarber of BrightGirl Media shares her top email marketing tips to help business owners reach and convert their dream clients.

The best investment is in the tools of one's own trade.

When it comes to social media marketing tools there are quite a few on the marketing depending upon what you would like to accomplish. I'm often asked what my recommendations are for social media marketing tools. I have a few in my toolbox that I use regularly. Check out my top 5 tools for social media marketing.

Email marketing apps allow business owners to stay in contact with their clients and nurture their prospects. While there are many options on the market, BrightGirl Media highly recommends two - MailChimp and ActiveCampaign.

In this video, learn why MailChimp and ActiveCampaign are Chanelle's fave email marketing apps.

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BrightGirl Media is a digital marketing agency that helps women entrepreneurs market their businesses online. Ask about our Marketing Savvy Accelerator program.

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