Billion Dollar Sellers

From $1.5m to $5m in 5 months on Amazon


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Date: August 21st, 2025

Summary: Kevin King discusses whether YouTube is an underrated marketing channel for Amazon sellers, explores recent data on where AI gets its information, and shares success stories and strategies for e-commerce growth.

Key Points Discussed:

  • YouTube's dominance among younger demographics (90% of US teenagers use YouTube vs 79% on TikTok)
  • YouTube's revenue growth from $8.15 billion (2017) to $36.15 billion (2024) in ad revenue
  • YouTube's 11% ROI increase from 2023 to 2024, beating other platforms
  • How YouTube Shorts offer opportunities for Amazon sellers with 6% engagement rates
  • Case study: Woman scaling from $1.5M to $5M in 5 months on Amazon
  • Rufus now offers price-watching capabilities for customers
  • Where AI gets its information - Reddit leads at 40%, Wikipedia at 26%, YouTube at 24%
  • TrueOps client success stories finding significant revenue for brands
  • Links Mentioned:

    • CMS Three: Cigars and Whiskey by the Sea
    • TrueOps Free Audit
    • Barry Hott's Ad Creation Masterclass
    • BDSS Market Masters - $1.5M to $5M Success Story
    • BDSS 12 Virtual Information
    • Real $50k/mo Amazon PPC Product Launch
    • BDSN Mystery Link
    • Hot Picks:

      • Amazon is starting to run out room for FBA early
      • Agentic AI is skipping your products and costing you sales
      • How creators maximize income by stacking commissions
      • Why e-commerce is becoming more social
      • Stump Bezos Answer: 79% of Gen Z is regularly on TikTok, the most of any group.

        Find us at BillionDollarSellers.com Follow me on Twitter and LinkedIn.

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        Billion Dollar SellersBy Kevin King