In this episode of Beyond the Deal, host Michael Wagman sits down with Jacobo Hernandez, the entrepreneur who unknowingly launched Michael’s coaching journey. From building a 7-figure Amazon business and weathering supplier sabotage, to scaling Airbnbs with social media-style tactics, Jacobo reveals the mindset and strategies that helped him thrive through risk and reinvention.

Now focused on boutique hotels—a.k.a. commercial Airbnbs—Jacobo shares why he pivoted to commercial real estate, how he evaluates opportunities, and how his background in e-commerce gives him an edge. This is a must-listen masterclass in scaling income and impact, all while designing a life of freedom.

Key Takeaways:

• How Jacobo scaled his first Airbnb portfolio using influencer wishlists and Amazon-style SEO tactics
• Why boutique hotels offer better margins, scalability, and operational freedom
• The difference between residential and commercial real estate valuation (and why it matters)
• How Jacobo managed debt, stress, and burnout during his Amazon days
• The power of manifestation, mentorship, and immersion in new ventures

⏱️ Timestamps:

00:00 – How Jacobo inspired Michael to coach capital raising

01:30 – From Airbnb to boutique hotels: what it really means

04:00 – Profit margins and operational differences in boutique hotels

06:00 – Extra revenue streams: weddings, resort fees, and more

10:00 – Jacobo’s early entrepreneurship journey in China and Amazon

13:00 – How he hacked Airbnb’s algorithm and scaled with influencers

16:00 – The downside of product-based businesses and why he left Amazon

20:00 – Law of attraction, spirituality, and managing financial panic

23:00 – Why education and masterminds are Jacobo’s first step in any venture

26:00 – Building the right routines for sustained high performance

Follow the Host – Michael Wagman:

🔗 https://www.linkedin.com/in/michaelwagman/

🔗 https://www.instagram.com/nimble_capital_group/

🔗 https://nimblecapitalgroup.com/

Follow the Guest – Jacobo Hernandez:

🔗 https://www.linkedin.com/in/jacobo-hernandez-747299128/

Interested in learning how to raise capital and scale your business to build a lifestyle around freedom?

👉 Schedule a call today and let's find out if you're a good fit for mentorship:

https://calendly.com/mwagman/capital-coaching-exploration

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