In this conversation, Matt shares his journey from being a dental associate to becoming a practice owner. He discusses the challenges he faced during the transition, the importance of building a personal brand, and the strategies he employed to successfully set up and grow his dental practice. Matt emphasizes the significance of having a supportive network, effective communication, and the need to adapt to the evolving demands of practice ownership. He also provides valuable insights on recruitment, team management, and maintaining a patient-centered approach in dentistry.