You may have heard I have a course. I have a couple actually, but the big kahoona is the Crisp Copy Class.It’s a multi moving parts 10 + module with loads of live classes and a billion hours of recorded videos and about eleventy hundred downloadables and recorded copy reviews where I’ve made people cry and it’s all bundled up in a new slick as heck platform and available in 2 different ways at 2 different price points.But it didn’t start out that complex.It started out with my fingers bleeding because I couldn’t take on one more done-for-you copy client and I needed to figure out a way to deliver Jay to group learning without making my brain implode.And it was imploding.Because I thought courses were for people who were massively established and had all the bells and whistles.Until Sam Winch and I got stuck in a service elevator together and I made her be my business friend.When it was time to embrace the fact I was going to write a course, I got Sam involved. She stepped me through what to include from all the content I already had and how to deliver it for best practice for user experrience.And that’s the genius.If you know stuff. If you have content. If you think passive income is a thing, you've got to listen to this episode of So Crisp.